Madison Wisconsin

Madison, Wisconsin Real Estate

madison abodes

Personal Attention · Transparency · Data-Backed Guidance

Listing Fee
1%
vs. typical 2.5–3%
Full Service
Significant Savings
Buyer Fee
2%
vs. typical 2.5–3%

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Select a price range to start a guided search across Dane County.

Homes for Sale in Madison, WI

Data Source: SCWMLS · Last Updated: —

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What Lower Fees Mean In Real Dollars

On a $475,000 home — the median sale price in Madison — here is what you save.

If You Are Selling
Typical 3% listing fee$14,250
Our 1% listing fee$4,750
You keep$9,500 more
If You Are Buying
Typical 3% buyer fee$14,250
Our 2% buyer fee$9,500
Your offer is more competitive by$4,750

Based on $475,000 median sale price in Madison WI. Buyer agency fee is commonly paid by the seller in Wisconsin.

5.0
Star Rating
30+
Years Experience
500+
Transactions

A Different Kind of Brokerage

The real estate industry has been slow to change. We think buyers and sellers deserve better.

🏡

Local Expertise

Over 30 years serving buyers and sellers in Madison and South Central Wisconsin. Deep knowledge of neighborhoods, communities, and current market dynamics.

📊

Data-Backed Guidance

Real-time MLS data, market trend charts, and honest pricing analysis to help you make informed decisions.

🤝

Personal Attention

Transparent terms, no pressure. Brian personally handles every transaction — you always know who you are working with and what to expect.

"

Brian went above and beyond our expectations. It was a difficult transaction as we sold our house one day and moved into the new house the next day. Brian was there to help every step of the way.

★★★★★ · Home buyer and seller, Waunakee WI

Frequently asked questions

What does Madison Abodes charge?

Madison Abodes charges a 1% listing fee for sellers and a 2% fee for buyer representation, compared with typical fees of 2.5% to 3%. On a $475,000 home, a typical 3% listing fee is $14,250; at 1%, it is $4,750, a savings of $9,500.

Does a lower fee mean less service?

No. Madison Abodes is a full-service brokerage: pricing strategy, marketing, showings, offer negotiation, and guidance through closing. The lower fee comes from a lean, focused business model, not from doing less for each client.

Who will I actually work with?

You work directly with Brian Callahan, the founder and broker, from your first conversation through closing. Brian has more than 30 years of experience in residential real estate, including 11 years at Redfin, 8 of them as Wisconsin Market Manager and State Broker.

What does data-backed guidance mean?

Recommendations on pricing and offers are grounded in current local market data, such as comparable sales, how quickly homes are going under contract, and how often homes in a neighborhood sell above asking. Madison Abodes also publishes original analysis of the Madison market in its Field Notes, from the city's most competitive neighborhoods to its most bikeable ones.

How is Madison Abodes transparent?

Fees are stated upfront, and clients see the data behind every recommendation, not just the conclusion. Sellers and buyers review each proposed term of a listing or offer, and can approve or question any of them before anything is signed.

Where does Madison Abodes work?

Madison Abodes serves buyers and sellers in Madison and the surrounding communities of Dane County, Wisconsin.

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