Pricing

Simple, predictable pricing.

No overage fees, no surprise bills. All plans include cookieless tracking, EU-only hosting and unlimited team members. Start on the plan that fits today and move up whenever you need more. Cancel any time.

Starter

€9/mo

100K events/mo

  • 1 website
  • Weekly AI summary
  • 10 custom events
  • 1-year data retention
  • Data export
Get started

Growth

€24/mo

500K events/mo

  • 3 websites
  • Weekly AI summary
  • AI Chat
  • Data export
  • 50 custom events
  • 2-year data retention
  • Email support
Get started

Business

€49/mo

1M events/mo

Popular
  • 10 websites
  • AI Chat
  • Data export
  • Ad Platform Conversion Forwarding
  • 200 custom events
  • 3-year data retention
  • Email support
Get started

PRO

€99/mo

5M events/mo

  • Unlimited websites
  • AI Chat
  • Data export
  • Ad Platform Conversion Forwarding
  • 500 custom events
  • 5-year data retention
  • Email + implementation support
Get started

Enterprise

Custom

5M+ events/mo

Talk to us
  • Unlimited websites
  • 5M+ events/mo
  • AI with custom limits
  • Data export
  • Ad Platform Conversion Forwarding
  • Unlimited custom events
  • Custom data retention
  • Dedicated support
  • Extensive implementation support

Events are pageviews and custom events combined, shared across every website in your account. Go over your allowance and we tell you. There are no overage fees and we don't lock your dashboard.

30-day free trial on the Starter plan. No card required. Prices exclude VAT/sales tax, which is added at checkout.

Comparison

How it compares

FeatureOtusPlausibleMatomo CloudGA4
Cookieless trackingYes, chosen per siteYesOptionalNo
Usually no consent bannerYes, in cookieless modeYesDepends on setupNo
FunnelsYesBusiness planYesYes
E-commerce revenueYesBusiness planYesYes
Automatic conversions to Google, Meta, TikTok and ChatGPTBusiness planNoNoGoogle Ads only
Ad conversions without third-party pixelsYesNoPartialNo
AI analyst hosted in the EUWeekly summary on every plan, AI Chat from GrowthNoNoNo
EU hostingYesYesYesNo
Starting price€9 a month, 100K events$9 a month, 10K page views€22 a month, 50K hitsFree
Funnels and e-commerce from€9 a month$19 a month€22 a monthFree
Blocked by Adblockers and/or ITPNoNoNoYes

Otus counts page views, engagement and outbound clicks as events. Prices taken from each tool's own website on 18 October 2026.