Addressability has collapsed to 30%, sending open marketplace (OMP) revenue into free fall. Join this session to find out how publishers are addressing this head-on by building direct-sold
businesseshttps://events.digitalcontentnext.org/2023-09-hot-topic-ad-strat-2
Join us for Hot Topic Advertising Strategies, a DCN members-only VIRTUAL event.
Hear from @Permutive Shifting tides from OMP to direct sold
Sept. 7 11-11:45 ET
DCN members register today for this free event: bit.ly/43KlXYK
#DCNlive
