The eCommerce industry continues to grow since it started in the 1960s. Because of its convenience, more and more people prefer to shop online. But as the sales growth rate rises, the competition gets tougher, too. In order to increase your revenue, you should find ways to get more customers and make sure to retain Read More
Technical writing job continues to grow over the years. In fact, it is #4 in Best Creative and Media Jobs and is expected to have a further vertical rise in 2022. By definition, technical writing is any written form of writing or drafting technical communication used in a variety of technical and occupational fields, such Read More
Social media plays a huge part in marketing today. It is one of the effective ways to promote a brand even with a limited budget. For some, business ideas plus a lot of creativity can go a long way and make a business successful. Here are some social media marketing ideas shared by industry experts Read More
With the increasing popularity of social media, emails and newsletters might sound outdated. However, they’ve been around forever, and someone should actually read them, right? With Gmail hitting more than 1.8 billion active users as of the year 2023, you don’t want to miss the opportunity to build an email list to help you interact Read More
Staying ahead requires more than just an attractive website and quality products. With the rise of digital shopping, businesses need advanced tools to streamline operations. One aspect that provides an overall better customer experience is ecommerce marketing automation. By automating repetitive tasks, you can focus on strategic growth and customer engagement, paving the way for Read More
The WordPress content management system (WP CMS) is undoubtedly an excellent choice for a publisher’s website. Famous WordPress sites include Spotify Newsroom, Taylor Swift, and TED Blog. One of the best things about the open-source CMS is that it’s been out there forever (well, not actually forever, but it does feel like it, right?) and Read More
Imagine you’re running a business, and customers are vanishing like townsfolk in a ghost story. One by one, they come through your doors, linger for a while, and then disappear into the fog of forgotten transactions. Some stay longer, returning like loyal spirits bound by unseen forces. Others flee after a single encounter, never to Read More
Choosing the right image file type for your website can significantly impact your site’s performance and SEO. But how do you know which file type is the best for your website images? This blog aims to answer that question. It will delve into the importance of image optimization for SEO and web performance. Each file Read More
Web crawlers are essential players in determining how information is indexed and accessed. AI web crawlers, armed with advanced algorithms, can provide extraordinary insights into user behavior and content trends. Yet, a critical question looms: Should you block these crawlers from exploring your site? Let’s look further into the compelling arguments for both allowing and Read More
When optimizing a website, there are countless strategies to consider, from refining your content to improving technical performance. One often-overlooked feature in the SEO toolbox is A/B testing. While it’s widely used for conversion rate optimization and user experience improvements, a simple A/B test can also play a key role in shaping your site’s entire Read More
In today’s fast-paced world, where attention spans are shorter and competition for visibility is fierce, optimizing website performance and search engine visibility has become crucial. One technique that has gained traction for its potential to improve both website performance and SEO is lazy loading. But how exactly does lazy loading affect your website’s search engine Read More
Google Ads is the go-to advertising platform for businesses wanting to reach customers at the exact moment they’re searching for products. But with different advertising options available, how do you choose between Search Ads and Shopping Ads? Let’s break down each option and help you make the right choice for your business. Understanding Google Shopping Read More
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