Poth Company Brain
The customer brainfor your company
Poth unifies conversations, feedback, and customer data to help your team find patterns and understand customers.
Trusted by teams at
- Inkle

- SolSol
- Composio

- UnCircuitUnCircuit
- IllumeIllume
- Inkle

- SolSol
- Composio

- UnCircuitUnCircuit
- IllumeIllume
- Inkle

- SolSol
- Composio

- UnCircuitUnCircuit
- IllumeIllume
- Inkle

- SolSol
- Composio

- UnCircuitUnCircuit
- IllumeIllume
The problem
Customer feedback lives everywhere.Nobody has the full picture.
Teams have feedback scattered across Fireflies, support, CRM, Slack, surveys, docs, and more. Poth turns that mess into a searchable customer brain, giving product, growth, and leadership a clear view of what customers are experiencing without having to dig through five different tools.
Fireflies calls
Slack threads
Support tickets
CRM notes
Surveys / NPS
In-app chat
Docs / Confluence
Product analytics
Pattern extraction
Turn scattered feedback intoprioritized insights
Prioritized insights
live Β· updating
Thematic analysis
Change the cohorted dashboard to havethe thematic analysis you need
Ask a question β Poth searches all customer data β returns prioritized insights with evidence and recommended actions.
Root cause analysis
Go from βwhat are customers saying?βto βwhy is it happening?β
Poth compares feedback against product, operational, and behavioral data to investigate root causes, not just summarize complaints.
Hypothesis engine
4 live hypotheses
- H1
General cleanliness
rejected18% confidence Β· morning cleaning completed
- H2
Missed cleaning rounds
rejected8% confidence Β· morning cleaning completed
- H3
Supplies depleted by Thursday
validated92% confidence Β· soap + bags near zero by Thursday
- H4
Cadence mismatch
validated88% confidence Β· supplier arrives Monday only
Targeted follow-up
questions generated to test each hypothesis
- Tests H1interviewanswered
When you say dirty, what specifically did you notice?
- Tests H2interviewanswered
What time did you visit on Thursday?
- Tests H3interviewvalidated
What specifically was empty or overflowing?
- Tests H4interviewvalidated
Have you noticed this issue before, or was this a one-time occurrence?
Hypothesis engine β targeted follow-up
Each question is generated to test one specific explanation.
- H1
General cleanliness
rejected18% confidence Β· morning cleaning completed
generatesTests H1interviewansweredWhen you say dirty, what specifically did you notice?
- H2
Missed cleaning rounds
rejected8% confidence Β· morning cleaning completed
generatesTests H2interviewansweredWhat time did you visit on Thursday?
- H3
Supplies depleted by Thursday
validated92% confidence Β· soap + bags near zero by Thursday
generatesTests H3interviewvalidatedWhat specifically was empty or overflowing?
- H4
Cadence mismatch
validated88% confidence Β· supplier arrives Monday only
generatesTests H4interviewvalidatedHave you noticed this issue before, or was this a one-time occurrence?
Gap identification
When existing data is not enough,ask better questions
Poth creates targeted surveys and customer follow-ups to validate the missing piece, closing the loop between hypothesis and evidence.
Book a demo
Tell us where feedback is getting stuck. We'll show you how Poth Labs can attack the root cause.



