Rokt (@ROKT) / X

Rokt

1,163 posts

Rokt

@ROKT

Rokt is the global leader in ecommerce, unlocking real-time relevance in the moment that matters most - The Transaction Moment.

New York, NY

Joined March 2012

Rokt
@ROKT
Jul 23
As AI reshapes how people discover and decide, arrival context is becoming a powerful signal for real-time relevance in the Transaction Moment™. Our latest perspective explores why closing the intent gap could be the next opportunity to improve the customer experience and
rokt.com
The Intent Gap - Rokt
AI is reshaping how shoppers arrive ready to buy. Learn why arrival context is becoming a critical relevance signal across the transaction.
Rokt
@ROKT
Jul 9
More than half of AI-referred shopping sessions now begin on product pages, highlighting how AI is compressing the path to purchase. In @Forbes Australia, Rokt's Michael Dunlop shares why the checkout remains one of the few moments brands truly own, and why that moment is
Owning the checkout: How Rokt built its platform for the AI moment
From forbes.com.au
Rokt
@ROKT
Jul 8
@PETA (People for the Ethical Treatment of Animals) partnered with Rokt to reach people during the Transaction Moment™ and built one of its strongest-performing donor acquisition channels. The results: -Nearly 60% increase in new donor acquisition -31% return on media spend
PETA drives donor acquisition and fundraising efficiency with Rokt
From rokt.com
Rokt
@ROKT
Jul 7
The confirmation screen is QSRs' most overlooked growth lever. In @RestaurantDive, Rokt's Rob Murphy explains how leading brands are turning that high-intent moment into incremental revenue and lasting customer relationships.
The confirmation screen: QSR’s strategic frontier for owned media
From restaurantdive.com
Rokt
@ROKT
Jul 7
By reaching high-intent shoppers through Rokt Ads, BJ's Wholesale Club grew monthly member acquisition 300% in two years, at a steady cost per acquisition, while bringing in members averaging 10 years younger than their existing base. rokt.com/case-studies/b…
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