Ad Age (@adage) / X

Ad Age

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Ad Age

@adage

Breaking news, trends and analysis—on advertising, marketing, commercials, agencies, tech and data. More brand innovation @creativitymag.

NYC, Chicago, Los Angeles, USA

Joined January 2008

Affiliates Replies Media

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Ad Age
@adage
Feb 8
Game time! 🏈💪 Don't forget to bookmark this page and vote for your favorite ad after each quarter!
adage.com
VOTE: Super Bowl LX Ad Championship
Vote to determine the Super Bowl LX Ad Champion with live, quarter-by-quarter polls. See leaders advance to the finals, and help crown the readers’ choice winner.
Ad Age
@adage
Apr 22
TikTok is letting users remix videos with AI—what creators need to know
adage.com
TikTok is letting users remix videos with AI—what creators need to know
TikTok is testing a feature that lets users “remix” creators’ content using generative AI. Creators worry it could strip them of control over their likeness—but influencer marketing leaders say their...
Ad Age
@adage
Apr 22
Behind Silverside’s pivot from production company to AI consultancy
adage.com
Behind Silverside’s pivot from production company to AI consultancy
Silverside is building so-called "brand brains" to expedite the process required to generate campaign assets by giving the client the AI-powered tools to do it themselves.
Ad Age
@adage
Apr 22
Grading 6 purpose marketing campaigns—what worked and what fell flat
adage.com
Grading 6 purpose marketing campaigns—what worked and what fell flat
A purpose marketing expert analyzes campaigns from Pedigree, Coke, Bacardi, Heineken and more.
Ad Age
@adage
Apr 22
Dropbox spots profile three makers to show how sharing is key to creating
adage.com
Dropbox spots profile three makers to show how sharing is key to creating
Even/Odd campaign features Ovrkast, Syra and Victor Solomon to track the process of getting to great work.