EASA

@AdvertisingEASA

The single authoritative voice on advertising self-regulation in Europe. RTs ≠ endorsement.

Brussels. Belgium

easa-alliance.org

Joined January 2012

1,186 Following

2,497 Followers

Replies Reposts Media

EASA
@AdvertisingEASA
May 23, 2024
Spring biannual meetings, here we go! 🚀The Meetings kick off with the welcome of EASA’s Chairwoman and of our host, Otto Van der Harst, Director of @StReclameCode #adselfregulation
2
EASA
@AdvertisingEASA
Apr 17, 2024
The second part of the event begins with the keynote by @AlexiaBertrand_ , State Secretary for Budget and Consumer Protection. Thank you for joining this event #EnsuringTrust @ICCBelgium @we_are_BAM @FEDMA
EASA
@AdvertisingEASA
Apr 17, 2024
How to strike a balance between consumers’ privacy expectations and marketers’ innovation? Now it’s time for our fireside chat, moderated by FEDMA’s Enrico Girotto, with @Acxiom’s David Keens and @Deloitte’s Niels Van Schoorisse @we_are_BAM @ICCBelgium @FEDMA #ElevatingTrust
EASA
@AdvertisingEASA
Apr 17, 2024
The Pre EU Consumer Summit Day kicks off with the welcome of @ICCBelgium Secretary General @dere_julie - looking forward to many interesting discussions on innovative approaches to #consumer protection 💡#ElevatingTrust @FEDMA @we_are_BAM @ICCBelgium
EASA
@AdvertisingEASA
Feb 15, 2024
Influencers still struggle with proper disclosure, as shown by these results. With Discloseme, EASA aims to raise awareness of disclosure rules among influencers, and will soon launch the Influencer Marketing Standard Training in Europe. Stay tuned! 👉easa-alliance.org/discloseme/
EU Consumer Affairs
@EU_Consumer
Feb 14, 2024
Screening conducted by @EU_Commission & national #ConsumerProtection authorities reveals: 🛍️97% of influencers post commercial content 🛍️only 20% of influencers clearly indicate that this content is advertising ➡️ec.europa.eu/commission/pre…