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      <link>https://www.forbes.com/sites/pamdanziger/2026/10/07/80s-era-aerosoles-is-staging-a-comeback-the-old-fashioned-way-with-catalogs/</link>
      <title>80s-Era Aerosoles Is Staging A Comeback The Old-Fashioned Way—With Catalogs</title>
      <description>Aerosoles is leaning into its heritage for a brand revival, using DM catalogs to introduce new consumers and reengage legacy customers to its comfort-driven styles. </description>
      <dc:creator>Pamela N. Danziger, Senior Contributor</dc:creator>
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        <atom:name>Pamela N. Danziger, Senior Contributor</atom:name>
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      <pubDate>Wed, 07 Oct 2026 12:20:20 -0400</pubDate>
      <atom:updated>2026-10-07T12:20:30-04:00</atom:updated>
      <content:encoded>Aerosoles is leaning into its heritage for a brand revival, using DM catalogs to introduce new consumers and reengage legacy customers to its comfort-driven styles. </content:encoded>
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      <title>Why Barbie Maker Mattel Is Facing Pressure To Sell</title>
      <description>Barbie was the toast of Hollywood three years ago, but Mattel now faces serious questions about whether it should sell or stick amid fluctuating brand performance.</description>
      <dc:creator>Mark Faithfull, Contributor</dc:creator>
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      <pubDate>Wed, 07 Oct 2026 07:54:05 -0400</pubDate>
      <atom:updated>2026-10-07T14:24:07-04:00</atom:updated>
      <content:encoded>Barbie was the toast of Hollywood three years ago, but Mattel now faces serious questions about whether it should sell or stick amid fluctuating brand performance.</content:encoded>
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      <category domain="channel-section">Leadership</category>
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      <link>https://www.forbes.com/sites/katehardcastle/2026/10/06/the-hidden-cost-of-charging-customers-just-because-you-can/</link>
      <title>The Hidden Cost Of Charging Customers Just Because You Can</title>
      <description>Nick Jones’ St. Clement offers a new lesson for luxury brands, as the Soho House founder shows why generosity, customer trust and long-term value can beat the quick win.</description>
      <dc:creator>Kate Hardcastle, Contributor</dc:creator>
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        <atom:name>Kate Hardcastle, Contributor</atom:name>
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      <pubDate>Tue, 06 Oct 2026 20:00:53 -0400</pubDate>
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      <content:encoded>Nick Jones’ St. Clement offers a new lesson for luxury brands, as the Soho House founder shows why generosity, customer trust and long-term value can beat the quick win.</content:encoded>
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        <media:credit>St Clememt Hotel </media:credit>
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      <category domain="primary-channel-section">Retail</category>
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      <category domain="channel-section">Retail</category>
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    <item>
      <link>https://www.forbes.com/sites/terdawn-deboe/2026/10/06/5-tips-to-get-your-small-business-recommended-by-ai-in-q4/</link>
      <title>5 Tips To Get Your Small Business Recommended By AI In Q4</title>
      <description>As AI shopping traffic grows this holiday season, here are five ways small businesses can improve their chances of showing up in AI recommendations. </description>
      <dc:creator>TerDawn DeBoe, Contributor</dc:creator>
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        <atom:name>TerDawn DeBoe, Contributor</atom:name>
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      <pubDate>Tue, 06 Oct 2026 10:26:46 -0400</pubDate>
      <atom:updated>2026-10-07T08:59:43-04:00</atom:updated>
      <content:encoded>As AI shopping traffic grows this holiday season, here are five ways small businesses can improve their chances of showing up in AI recommendations. </content:encoded>
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      <category domain="primary-channel-section">Small Business Strategy</category>
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      <category domain="channel-section">Small Business</category>
      <category domain="channel-link">/small-business</category>
      <category domain="channel-section">Small Business Strategy</category>
      <category domain="channel-link">/small-business-strategy</category>
      <category domain="channel-section">Business</category>
      <category domain="channel-link">/business</category>
      <category domain="channel-section">Retail</category>
      <category domain="channel-link">/retail</category>
      <category domain="channel-section">Innovation</category>
      <category domain="channel-link">/innovation</category>
      <category domain="channel-section">AI</category>
      <category domain="channel-link">/ai</category>
      <category domain="badge-name">Editors' Pick</category>
      <category domain="badge-slug">editors-pick</category>
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    <item>
      <link>https://www.forbes.com/sites/katehardcastle/2026/10/06/how-rob-zangardi-is-taking-auter-from-celebrity-wardrobes-to-global-luxury-retail/</link>
      <title>How Rob Zangardi Is Taking AUTER From Celebrity Wardrobes To Global Luxury Retail</title>
      <description>After 20 years styling the world’s biggest stars, Rob Zangardi built the coat he couldn’t find. One year later, AUTER is heading into global luxury retail. </description>
      <dc:creator>Kate Hardcastle, Contributor</dc:creator>
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        <atom:name>Kate Hardcastle, Contributor</atom:name>
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      <pubDate>Tue, 06 Oct 2026 09:41:15 -0400</pubDate>
      <atom:updated>2026-10-06T09:41:27-04:00</atom:updated>
      <content:encoded>After 20 years styling the world’s biggest stars, Rob Zangardi built the coat he couldn’t find. One year later, AUTER is heading into global luxury retail. </content:encoded>
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        <media:credit>AUTER / Greg Swales </media:credit>
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      <category domain="primary-channel-section">Retail</category>
      <category domain="primary-channel-link">/retail</category>
      <category domain="channel-section">Business</category>
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    <item>
      <link>https://www.forbes.com/sites/katehardcastle/2026/10/05/three-reasons-lidl-is-winning-and-what-its-growth-tells-us-about-the-changing-consumer/</link>
      <title>3 Reasons Lidl Is Winning —And What Its Growth Tells Us About The Changing Consumer</title>
      <description>Why Lidl is winning more shoppers as changing consumer behaviour reshapes value, loyalty, personalisation, technology and the future of grocery retail.</description>
      <dc:creator>Kate Hardcastle, Contributor</dc:creator>
      <atom:author>
        <atom:name>Kate Hardcastle, Contributor</atom:name>
        <atom:uri>https://www.forbes.com/sites/katehardcastle/</atom:uri>
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      <pubDate>Mon, 05 Oct 2026 12:56:03 -0400</pubDate>
      <atom:updated>2026-10-05T15:21:36-04:00</atom:updated>
      <content:encoded>Why Lidl is winning more shoppers as changing consumer behaviour reshapes value, loyalty, personalisation, technology and the future of grocery retail.</content:encoded>
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      <category domain="primary-channel-section">Retail</category>
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      <category domain="channel-link">/retail</category>
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    <item>
      <link>https://www.forbes.com/sites/timlammers/2026/10/05/funko-expands-avengers-doomsday-lineup-with-new-x-men-pop-figures/</link>
      <title>Funko Expands ‘Avengers: Doomsday’ Lineup With New X-Men Pop! Figures</title>
      <description>Get an exclusive look at Funko’s “Avengers: Doomsday” Pop! figures of some of the X-Men characters appearing in the upcoming Marvel Cinematic Universe action-adventure.</description>
      <dc:creator>Tim Lammers, Contributor</dc:creator>
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        <atom:name>Tim Lammers, Contributor</atom:name>
        <atom:uri>https://www.forbes.com/sites/timlammers/</atom:uri>
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      <pubDate>Mon, 05 Oct 2026 11:00:00 -0400</pubDate>
      <atom:updated>2026-10-05T11:00:00-04:00</atom:updated>
      <content:encoded>Get an exclusive look at Funko’s “Avengers: Doomsday” Pop! figures of some of the X-Men characters appearing in the upcoming Marvel Cinematic Universe action-adventure.</content:encoded>
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        <media:credit>Funko</media:credit>
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      <category domain="primary-channel-section">Hollywood &amp; Entertainment</category>
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      <category domain="channel-section">Business</category>
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      <category domain="channel-section">Hollywood &amp; Entertainment</category>
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      <category domain="channel-section">Retail</category>
      <category domain="channel-link">/retail</category>
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    <item>
      <link>https://www.forbes.com/sites/mikedojc/2026/10/05/golf-shoe-makers-are-redrawing-the-lines-on-the-traction-debate/</link>
      <title>Golf Shoe Makers Are Redrawing The Lines On The Traction Debate</title>
      <description>New footwear releases from Pluto Golf, Alma Mater and ECCO show there are different ways to approach stability, ground feel and comfort. </description>
      <dc:creator>Mike Dojc, Contributor</dc:creator>
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        <atom:name>Mike Dojc, Contributor</atom:name>
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      <pubDate>Mon, 05 Oct 2026 07:00:00 -0400</pubDate>
      <atom:updated>2026-10-05T08:56:39-04:00</atom:updated>
      <content:encoded>New footwear releases from Pluto Golf, Alma Mater and ECCO show there are different ways to approach stability, ground feel and comfort. </content:encoded>
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        <media:credit>Alma Mater </media:credit>
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      <category domain="primary-channel-section">SportsMoney</category>
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      <category domain="channel-section">Business</category>
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      <category domain="channel-section">SportsMoney</category>
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      <category domain="display-section">sportsmoney</category>
      <category domain="template-type">standard</category>
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    <item>
      <link>https://www.forbes.com/sites/steveweisman/2026/10/03/amazon-prime-day-scams-how-to-spot-and-avoid-them/</link>
      <title>How To Spot And Avoid Amazon Prime Day Scams</title>
      <description>Prime Day scams surge every October. Learn how to spot fake purchase alerts, spoofed texts, vishing calls and phony Prime renewals before they steal your data.</description>
      <dc:creator>Steve Weisman, Contributor</dc:creator>
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        <atom:name>Steve Weisman, Contributor</atom:name>
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      <pubDate>Sat, 03 Oct 2026 12:02:49 -0400</pubDate>
      <atom:updated>2026-10-05T08:56:40-04:00</atom:updated>
      <content:encoded>Prime Day scams surge every October. Learn how to spot fake purchase alerts, spoofed texts, vishing calls and phony Prime renewals before they steal your data.</content:encoded>
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        <media:credit>SOPA Images/LightRocket via Getty Images</media:credit>
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      <category domain="primary-channel-section">Personal Finance</category>
      <category domain="primary-channel-link">/personal-finance</category>
      <category domain="channel-section">Money</category>
      <category domain="channel-link">/money</category>
      <category domain="channel-section">Personal Finance</category>
      <category domain="channel-link">/personal-finance</category>
      <category domain="channel-section">Business</category>
      <category domain="channel-link">/business</category>
      <category domain="channel-section">Retail</category>
      <category domain="channel-link">/retail</category>
      <category domain="badge-name">Editors' Pick</category>
      <category domain="badge-slug">editors-pick</category>
      <category domain="template-type">standard</category>
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    <item>
      <link>https://www.forbes.com/sites/terdawn-deboe/2026/10/02/ai-referrals-convert-42-better-for-businesses-that-get-specific/</link>
      <title>AI Referrals Convert 42% Better For Businesses That Get Specific, Data Finds</title>
      <description>AI referral traffic converts 42% better than traditional channels, according to Adobe. Here’s how businesses can position themselves to capitalize.</description>
      <dc:creator>TerDawn DeBoe, Contributor</dc:creator>
      <atom:author>
        <atom:name>TerDawn DeBoe, Contributor</atom:name>
        <atom:uri>https://www.forbes.com/sites/terdawn-deboe/</atom:uri>
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      <pubDate>Fri, 02 Oct 2026 18:17:15 -0400</pubDate>
      <atom:updated>2026-10-05T14:13:57-04:00</atom:updated>
      <content:encoded>AI referral traffic converts 42% better than traditional channels, according to Adobe. Here’s how businesses can position themselves to capitalize.</content:encoded>
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      <category domain="primary-channel-section">Small Business Strategy</category>
      <category domain="primary-channel-link">/small-business-strategy</category>
      <category domain="channel-section">Small Business</category>
      <category domain="channel-link">/small-business</category>
      <category domain="channel-section">Small Business Strategy</category>
      <category domain="channel-link">/small-business-strategy</category>
      <category domain="channel-section">Innovation</category>
      <category domain="channel-link">/innovation</category>
      <category domain="channel-section">AI</category>
      <category domain="channel-link">/ai</category>
      <category domain="channel-section">Business</category>
      <category domain="channel-link">/business</category>
      <category domain="channel-section">Retail</category>
      <category domain="channel-link">/retail</category>
      <category domain="badge-name">Editors' Pick</category>
      <category domain="badge-slug">editors-pick</category>
      <category domain="template-type">standard</category>
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    <item>
      <link>https://www.forbes.com/sites/pamdanziger/2026/10/02/philadelphia-city-council-backs-union-boycott-of-starbucks/</link>
      <title>Philadelphia City Council Backs Union Boycott Of Starbucks</title>
      <description>Philadelphia has become one of the first major U.S. cities to endorse the nationwide Starbucks boycott in Starbucks Workers United union organizing drive.</description>
      <dc:creator>Pamela N. Danziger, Senior Contributor</dc:creator>
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        <atom:name>Pamela N. Danziger, Senior Contributor</atom:name>
        <atom:uri>https://www.forbes.com/sites/pamdanziger/</atom:uri>
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      <pubDate>Fri, 02 Oct 2026 13:57:49 -0400</pubDate>
      <atom:updated>2026-10-02T13:57:56-04:00</atom:updated>
      <content:encoded>Philadelphia has become one of the first major U.S. cities to endorse the nationwide Starbucks boycott in Starbucks Workers United union organizing drive.</content:encoded>
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      <category domain="primary-channel-section">Retail</category>
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      <category domain="channel-section">Business</category>
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      <category domain="badge-name">Breaking</category>
      <category domain="badge-slug">breaking-news</category>
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    <item>
      <link>https://www.forbes.com/sites/ariredbord/2026/10/02/i-sent-my-ai-agent-to-find-caitlin-clarks-new-shoe/</link>
      <title>I Asked My AI Agent To Find Caitlin Clark’s New Shoe</title>
      <description>AI agents are beginning to shop and pay for consumers. Here is how agentic commerce works, where stablecoins fit, and who is liable when machines make mistakes.</description>
      <dc:creator>Ari Redbord, Contributor</dc:creator>
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        <atom:name>Ari Redbord, Contributor</atom:name>
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      <pubDate>Fri, 02 Oct 2026 10:45:17 -0400</pubDate>
      <atom:updated>2026-10-05T15:22:25-04:00</atom:updated>
      <content:encoded>AI agents are beginning to shop and pay for consumers. Here is how agentic commerce works, where stablecoins fit, and who is liable when machines make mistakes.</content:encoded>
      <media:content url="https://imageio.forbes.com/specials-images/imageserve/6abf1e2a41923dd14ca802ee/0x0.jpg" medium="image">
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        <media:credit>Icon Sportswire via Getty Images</media:credit>
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      <category domain="primary-channel-section">Forbes Digital Assets</category>
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    <item>
      <link>https://www.forbes.com/sites/catherineerdly/2026/10/02/why-digital-first-brands-are-moving-into-physical-retail/</link>
      <title>Why Digital-First Brands Are Moving Into Physical Retail</title>
      <description>As e-commerce continues to remain buoyant, why are digitally native brands moving offline?  This article explores the benefits to a unified approach to commerce.</description>
      <dc:creator>Catherine Erdly, Contributor</dc:creator>
      <atom:author>
        <atom:name>Catherine Erdly, Contributor</atom:name>
        <atom:uri>https://www.forbes.com/sites/catherineerdly/</atom:uri>
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      <pubDate>Fri, 02 Oct 2026 07:15:03 -0400</pubDate>
      <atom:updated>2026-10-06T13:42:48-04:00</atom:updated>
      <content:encoded>As e-commerce continues to remain buoyant, why are digitally native brands moving offline?  This article explores the benefits to a unified approach to commerce.</content:encoded>
      <media:content url="https://imageio.forbes.com/specials-images/imageserve/6abf8f2c4c97f4e2fbf4c037/0x0.jpg" medium="image">
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    <item>
      <link>https://www.forbes.com/sites/pamdanziger/2026/09/30/walmart-ceo-moves-to-head-off-progressive-push-for-shoppers-bill-of-rights/</link>
      <title>Walmart CEO Moves To Head Off Progressive Push For Shoppers’ Bill Of Rights</title>
      <description>Walmart CEO gets out in front as Groundwork Collaborative pushes for a Shoppers' Bill of Rights that risks over-regulation and business disruption. </description>
      <dc:creator>Pamela N. Danziger, Senior Contributor</dc:creator>
      <atom:author>
        <atom:name>Pamela N. Danziger, Senior Contributor</atom:name>
        <atom:uri>https://www.forbes.com/sites/pamdanziger/</atom:uri>
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      <pubDate>Wed, 30 Sep 2026 11:31:18 -0400</pubDate>
      <atom:updated>2026-09-30T12:07:31-04:00</atom:updated>
      <content:encoded>Walmart CEO gets out in front as Groundwork Collaborative pushes for a Shoppers' Bill of Rights that risks over-regulation and business disruption. </content:encoded>
      <media:content url="https://imageio.forbes.com/specials-images/imageserve/64df61543bba5cba3fc712f6/0x0.jpg" medium="image">
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    </item>
    <item>
      <link>https://www.forbes.com/sites/sharonedelson/2026/09/30/gen-z-trusts-chatgpt-over-google-for-product-research-survey-finds/</link>
      <title>Gen Z Trusts ChatGPT Over Google For Product Research, Survey Finds</title>
      <description>With the holiday shopping season approaching, new data reveals how often consumers use AI and ChatGPT to research products and make purchases.</description>
      <dc:creator>Sharon Edelson, Senior Contributor</dc:creator>
      <atom:author>
        <atom:name>Sharon Edelson, Senior Contributor</atom:name>
        <atom:uri>https://www.forbes.com/sites/sharonedelson/</atom:uri>
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      <pubDate>Wed, 30 Sep 2026 09:00:00 -0400</pubDate>
      <atom:updated>2026-10-01T15:49:30-04:00</atom:updated>
      <content:encoded>With the holiday shopping season approaching, new data reveals how often consumers use AI and ChatGPT to research products and make purchases.</content:encoded>
      <media:content url="https://imageio.forbes.com/specials-images/imageserve/6a6e6489c6e2036be6952d5c/0x0.jpg" medium="image">
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    <item>
      <link>https://www.forbes.com/sites/markfaithfull/2026/09/30/target-cuts-prices-ahead-of-a-holiday-season-focused-on-value/</link>
      <title>Target Cuts Prices Ahead Of Holiday Shopping Season</title>
      <description>Retailers are continuing to adapt to a more price-conscious consumer Ahead of the holiday shopping season, Target is cutting prices on more than 2,000 items. </description>
      <dc:creator>Mark Faithfull, Contributor</dc:creator>
      <atom:author>
        <atom:name>Mark Faithfull, Contributor</atom:name>
        <atom:uri>https://www.forbes.com/sites/markfaithfull/</atom:uri>
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      <pubDate>Wed, 30 Sep 2026 07:22:54 -0400</pubDate>
      <atom:updated>2026-09-30T15:13:15-04:00</atom:updated>
      <content:encoded>Retailers are continuing to adapt to a more price-conscious consumer Ahead of the holiday shopping season, Target is cutting prices on more than 2,000 items. </content:encoded>
      <media:content url="https://imageio.forbes.com/specials-images/imageserve/6abcef69d9f6ddbce5a612e6/0x0.jpg" medium="image">
        <media:thumbnail url="https://imageio.forbes.com/specials-images/imageserve/6abcef69d9f6ddbce5a612e6/0x0.jpg"></media:thumbnail>
        <media:credit>Getty Images</media:credit>
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      <category domain="primary-channel-section">Retail</category>
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    <item>
      <link>https://www.forbes.com/sites/naveenjaggi/2026/09/29/luxury-retail-rethinks-real-estate-smaller-stores-bigger-flagships/</link>
      <title>Why Luxury Retail Is Shifting To Smaller Stores, Bigger Flagships</title>
      <description>U.S. luxury store openings fell 46% in the first half of 2026, but brands are investing in bigger flagships. Here’s what’s driving the shift.</description>
      <dc:creator>Naveen Jaggi, Contributor</dc:creator>
      <atom:author>
        <atom:name>Naveen Jaggi, Contributor</atom:name>
        <atom:uri>https://www.forbes.com/sites/naveenjaggi/</atom:uri>
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      <pubDate>Tue, 29 Sep 2026 12:20:37 -0400</pubDate>
      <atom:updated>2026-09-29T13:07:59-04:00</atom:updated>
      <content:encoded>U.S. luxury store openings fell 46% in the first half of 2026, but brands are investing in bigger flagships. Here’s what’s driving the shift.</content:encoded>
      <media:content url="https://imageio.forbes.com/specials-images/imageserve/6abbdcf23b2393b74d3cd225/0x0.jpg" medium="image">
        <media:thumbnail url="https://imageio.forbes.com/specials-images/imageserve/6abbdcf23b2393b74d3cd225/0x0.jpg"></media:thumbnail>
        <media:credit>getty</media:credit>
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    <item>
      <link>https://www.forbes.com/sites/pamdanziger/2026/09/28/record-135-billion-halloween-season-is-coming-spirit-halloween-is-ready/</link>
      <title>Halloween To Set Record $13.5 Billion In Spending—Spirit Halloween Is Ready</title>
      <description>Americans are spending more, celebrating earlier and turning Halloween into a full-season holiday. With 1,575 pop-up stores, Spirit helped shape the celebration.</description>
      <dc:creator>Pamela N. Danziger, Senior Contributor</dc:creator>
      <atom:author>
        <atom:name>Pamela N. Danziger, Senior Contributor</atom:name>
        <atom:uri>https://www.forbes.com/sites/pamdanziger/</atom:uri>
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      <pubDate>Mon, 28 Sep 2026 15:12:41 -0400</pubDate>
      <atom:updated>2026-09-29T10:33:51-04:00</atom:updated>
      <content:encoded>Americans are spending more, celebrating earlier and turning Halloween into a full-season holiday. With 1,575 pop-up stores, Spirit helped shape the celebration.</content:encoded>
      <media:content url="https://imageio.forbes.com/specials-images/imageserve/6ababba1852b115a4332e22d/0x0.jpg?width=960" medium="image">
        <media:thumbnail url="https://imageio.forbes.com/specials-images/imageserve/6ababba1852b115a4332e22d/0x0.jpg?width=960"></media:thumbnail>
        <media:credit>getty</media:credit>
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    <item>
      <link>https://www.forbes.com/sites/joanverdon/2026/09/28/online-holiday-spending-forecast-to-hit-record-275-billion-up-67/</link>
      <title>2026 Online Holiday Spending Forecast To Hit Record $275 Billion, Up 6.7%</title>
      <description>AI-driven traffic plus deal-seeking consumers are expected to add up to a strong holiday season for online sales this year. </description>
      <dc:creator>Joan Verdon, Senior Contributor</dc:creator>
      <atom:author>
        <atom:name>Joan Verdon, Senior Contributor</atom:name>
        <atom:uri>https://www.forbes.com/sites/joanverdon/</atom:uri>
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      <pubDate>Mon, 28 Sep 2026 08:00:00 -0400</pubDate>
      <atom:updated>2026-09-28T11:01:05-04:00</atom:updated>
      <content:encoded>AI-driven traffic plus deal-seeking consumers are expected to add up to a strong holiday season for online sales this year. </content:encoded>
      <media:content url="https://imageio.forbes.com/specials-images/imageserve/6ab9290329fd27f6bbabf3ed/0x0.jpg?width=960&amp;precrop=1214%2C683%2Cx0%2Cy62" medium="image">
        <media:thumbnail url="https://imageio.forbes.com/specials-images/imageserve/6ab9290329fd27f6bbabf3ed/0x0.jpg?width=960&amp;precrop=1214%2C683%2Cx0%2Cy62"></media:thumbnail>
        <media:credit>getty</media:credit>
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    <item>
      <link>https://www.forbes.com/sites/markfaithfull/2026/09/28/cardvault-by-tom-brady-is-betting-big-on-the-trading-card-boom/</link>
      <title>CardVault By Tom Brady Is Betting Big On The Trading Card Boom</title>
      <description>Tom Brady rarely put a foot wrong during his NFL career and now he's pushing ahead with CardVault, hoping to go the whole nine yards with the card collecting phenomenon.</description>
      <dc:creator>Mark Faithfull, Contributor</dc:creator>
      <atom:author>
        <atom:name>Mark Faithfull, Contributor</atom:name>
        <atom:uri>https://www.forbes.com/sites/markfaithfull/</atom:uri>
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      <pubDate>Mon, 28 Sep 2026 07:46:34 -0400</pubDate>
      <atom:updated>2026-09-28T07:46:43-04:00</atom:updated>
      <content:encoded>Tom Brady rarely put a foot wrong during his NFL career and now he's pushing ahead with CardVault, hoping to go the whole nine yards with the card collecting phenomenon.</content:encoded>
      <media:content url="https://imageio.forbes.com/specials-images/imageserve/6aba4dfdb900c6c359e78761/0x0.jpg" medium="image">
        <media:thumbnail url="https://imageio.forbes.com/specials-images/imageserve/6aba4dfdb900c6c359e78761/0x0.jpg"></media:thumbnail>
        <media:credit>CardVault by Tom Brady</media:credit>
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    </item>
    <item>
      <link>https://www.forbes.com/sites/katehardcastle/2026/09/27/why-a-new-generation-of-consumers-is-rediscovering-polo/</link>
      <title>Why A New Generation Of Consumers Is Rediscovering Polo</title>
      <description>Polo is attracting a new generation. From arena access to Rivals, social sport and heritage, what its resurgence reveals about the awakening consumer.</description>
      <dc:creator>Kate Hardcastle, Contributor</dc:creator>
      <atom:author>
        <atom:name>Kate Hardcastle, Contributor</atom:name>
        <atom:uri>https://www.forbes.com/sites/katehardcastle/</atom:uri>
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      <pubDate>Sun, 27 Sep 2026 20:53:16 -0400</pubDate>
      <atom:updated>2026-09-27T20:53:24-04:00</atom:updated>
      <content:encoded>Polo is attracting a new generation. From arena access to Rivals, social sport and heritage, what its resurgence reveals about the awakening consumer.</content:encoded>
      <media:content url="https://imageio.forbes.com/specials-images/imageserve/6ab99ac2aa6a4e66aaf41a51/0x0.jpg?width=960&amp;precrop=2242%2C1495%2Cx0%2Cy23" medium="image">
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        <media:credit>Getty Images</media:credit>
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    <item>
      <link>https://www.forbes.com/sites/timlammers/2026/09/27/third-wave-of-kpop-demon-hunters-action-figures-lands-release-date/</link>
      <title>Third Wave Of ‘KPop Demon Hunters’ Action Figures Lands Release Date</title>
      <description>Mattel is expanding its &quot;KPop Demon Hunters&quot; action figure line with a third wave that includes a pair of demon Saja Boys members and more.</description>
      <dc:creator>Tim Lammers, Contributor</dc:creator>
      <atom:author>
        <atom:name>Tim Lammers, Contributor</atom:name>
        <atom:uri>https://www.forbes.com/sites/timlammers/</atom:uri>
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      <pubDate>Sun, 27 Sep 2026 18:09:18 -0400</pubDate>
      <atom:updated>2026-09-28T13:54:42-04:00</atom:updated>
      <content:encoded>Mattel is expanding its &quot;KPop Demon Hunters&quot; action figure line with a third wave that includes a pair of demon Saja Boys members and more.</content:encoded>
      <media:content url="https://imageio.forbes.com/specials-images/imageserve/6ab98f77ad0d3f963508855e/0x0.jpg?width=960" medium="image">
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        <media:credit>Mattel</media:credit>
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      <category domain="primary-channel-section">Hollywood &amp; Entertainment</category>
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    </item>
    <item>
      <link>https://www.forbes.com/sites/katehardcastle/2026/09/27/shopping-for-your-home-robot-will-put-trust-to-the-test/</link>
      <title>Shopping For Your Home Robot Will Put Trust To The Test</title>
      <description>Shopping for your home robot may soon become a reality. From price and performance to privacy and personalisation, what will it take to find the right one for us?</description>
      <dc:creator>Kate Hardcastle, Contributor</dc:creator>
      <atom:author>
        <atom:name>Kate Hardcastle, Contributor</atom:name>
        <atom:uri>https://www.forbes.com/sites/katehardcastle/</atom:uri>
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      <pubDate>Sun, 27 Sep 2026 10:10:19 -0400</pubDate>
      <atom:updated>2026-09-27T10:10:27-04:00</atom:updated>
      <content:encoded>Shopping for your home robot may soon become a reality. From price and performance to privacy and personalisation, what will it take to find the right one for us?</content:encoded>
      <media:content url="https://imageio.forbes.com/specials-images/imageserve/6ab9117072a978893873751d/0x0.jpg?width=960" medium="image">
        <media:thumbnail url="https://imageio.forbes.com/specials-images/imageserve/6ab9117072a978893873751d/0x0.jpg?width=960"></media:thumbnail>
        <media:credit>1X</media:credit>
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    <item>
      <link>https://www.forbes.com/sites/danielle-ryan/2026/09/26/what-starbucks-250-store-closures-taught-small-business-about-scaling/</link>
      <title>What Small Businesses Can Learn From Starbucks’ 250 Store Closures</title>
      <description>Starbucks is closing 250 stores as growth stalls. Here's what its $300 million restructuring reveals about scaling too fast, and how small businesses can avoid this mistake.</description>
      <dc:creator>Danielle Ryan, Contributor</dc:creator>
      <atom:author>
        <atom:name>Danielle Ryan, Contributor</atom:name>
        <atom:uri>https://www.forbes.com/sites/danielle-dyan/</atom:uri>
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      <pubDate>Sat, 26 Sep 2026 09:00:00 -0400</pubDate>
      <atom:updated>2026-09-28T15:14:19-04:00</atom:updated>
      <content:encoded>Starbucks is closing 250 stores as growth stalls. Here's what its $300 million restructuring reveals about scaling too fast, and how small businesses can avoid this mistake.</content:encoded>
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      <link>https://www.forbes.com/sites/pamdanziger/2026/09/24/inside-aldis-shift-from-dupe-disruptor-to-grocery-trend-setter/</link>
      <title>Inside Aldi’s Shift From ‘Dupe’ Disruptor To Grocery Trend-Setter</title>
      <description>After 50 years building a reputation on low-cost dupes, Aldi is pushing into fresh meal innovation, as it continues to lean into private label, convenience and value. </description>
      <dc:creator>Pamela N. Danziger, Senior Contributor</dc:creator>
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        <atom:name>Pamela N. Danziger, Senior Contributor</atom:name>
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      <pubDate>Thu, 24 Sep 2026 14:34:57 -0400</pubDate>
      <atom:updated>2026-09-24T14:35:03-04:00</atom:updated>
      <content:encoded>After 50 years building a reputation on low-cost dupes, Aldi is pushing into fresh meal innovation, as it continues to lean into private label, convenience and value. </content:encoded>
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