i can't believe nobody caught this.
Anthropic's entire growth marketing team was just ONE PERSON
(for 10 months, confirmed)
a single non-technical person ran paid search, paid social, app stores, email marketing, and SEO for the $380B company behind claude
here's exactly how
the best products make a shit ton of money because -
they hit 2+ of these human needs at once.
cracked ones nail 3+.
- certainty
- uncertainty
- significance
- love/connection
- growth
- contribution
peloton:
certainty (home workouts you can actually stick to)
+
