Microsoft Clarity: AI Insights

Microsoft Clarity: AI Insights

Pricing
Free
Popular with stores like yours
Based in United States
Rating
4.6 (1,682)

Optimize Your Store Conversions with AI Brand Agents, Analytics, Session Replays & Heatmaps

Microsoft Clarity gives you a clear view of how shoppers browse, decide, and buy—revealing friction, drop‑offs, and missed opportunities across your store. Powered by Clarity behavioral signals, Brand Agents are AI shopping assistants that engage shoppers at the right moment and guide them from discovery to purchase in your brand’s voice, directly on your website—helping shoppers decide faster and convert with confidence.

Microsoft Clarity gives you a clear view of how shoppers browse, decide, and buy—revealing friction, drop‑offs, and missed opportunities across your store. Powered by Clarity behavioral signals, Brand Agents are AI shopping assistants that engage shoppers at the right moment and guide them from discovery to purchase in your brand’s voice, directly on your website—helping shoppers decide faster and convert with confidence. more
  • AI-Driven Insights: Detect behavior patterns and take action to improve revenue
  • Replays & Heatmaps: Watch recordings of how visitors interact with your store
  • Smart Events & Conversion Funnels: Identify drop-off points, recover lost sales
  • Seamless & Secure: GDPR and CCPA compliant with built‑in consent and secure data
  • Brand Agents: Guide shoppers to conversion with conversational insights
Popular with stores like yours
Based in United States

Languages

German, English, Spanish, French, Italian, Japanese, Korean, Dutch, Portuguese (Brazil), Portuguese (Portugal), Turkish, Chinese (Simplified), Chinese (Traditional), and Russian

Works with

  • Checkout
  • Shopify Admin
  • Google Ads
  • Google Analytics
  • HubSpot
  • Microsoft Ads
  • Optimizely
  • Zapier

Pricing

Choose the plan that best fits your business.

Free Forever

Free

All charges are billed in USD. See all pricing options

Reviews (1,682)

Overall rating
4.6
Counts per rating level
  • 83% of ratings are 5 stars
  • 7% of ratings are 4 stars
  • 3% of ratings are 3 stars
  • 2% of ratings are 2 stars
  • 6% of ratings are 1 stars
July 17, 2026

The app said it wasn't a chatbot. It was. Then it began injecting code into the customer comment form. That means it was live when a customer was paying if it was able to inject code on the page. Totally unprofessional and a serious security concern. I will switch to adding the code lower down in the code. The chatbot seemed very good by the way, but I am not taking security risks.

Uscenes
United Kingdom
8 days using the app
July 16, 2026

Me parece genial que sea posible ver como navegan los usuarios dentro de la tienda a fin de evaluar comportamientos y actuar en función. De hecho solamente he revisado una grabación y he hecho un cambio. Muy buena y provechosa aplicación.

Errefe Home
Spain
2 days using the app
June 29, 2026

When I compare heatmaps i cannot see the pop-out lists simultaneously. This is bad UX and absurd for an otherwise useful software.

Custom Numbered
United States
About 1 month using the app

Support

App support provided by Microsoft Clarity.

Developer

Microsoft Clarity

1 Microsoft Way, Redmond, WA, 98052, US

Launched

July 17, 2025

Data access

This app needs access to the following data to work on your store. Learn why in the developer's privacy policy .

View customer data:

Device and activity data

  • Device and activity data

    Geolocation, IP address, browser and operating system, browsing behavior, client ID cookie

View staff and contributor data:

Store owner, blog contributors

  • Store owner

    Name, email address, phone number, physical address

  • Blog contributors

    Email address, IP address, browser and operating system

View and edit store data:

Customers, products, orders, discounts, store analytics, Online Store, Shopify admin

  • View customers

    Browsing behavior, customer data, customer tags

  • View products

    Inventory, products, product listings, collections

  • View orders

    Order fulfillments, all order history for the last 60 days, returns

  • View discounts

    Discount codes and promotions

  • Edit store analytics

    Web pixels

  • Edit Online Store

    Online Store pages, theme, checkout page

  • View Shopify admin

    Legal policies

  • View other data

    Price rules, product tags

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