Today, I launched my newsletter: Where Music's Going.
It's for Artists & Builders working to create music's best future.
Each week, I break down new tools & strategies to grow more connected audiences.
Here's what's inside ↓
Stop asking fans to presave your music.
- It's boring
- They don't care
- They don't even know what it does
It's a terrible fan experience.
Do this instead:
- Offer them a 1st listen
- Use a presave + email signup to unlock it
- Immediately let them listen, comment & share