How is AEO different from SEO?

SEO optimises for a ranked list of links; AEO optimises for a single synthesised answer. There is often only one recommendation, no second page of results, and the engine may cite sources you do not own. Measurement differs too: instead of position and clicks, you measure how often you are named, how prominently, and which sources the answer leaned on.

Which AI engines does aSERP track?

Six, named individually: ChatGPT (OpenAI), Claude (Anthropic), Gemini (Google), Perplexity, Grok (xAI) and DeepSeek. Every metric can be read per engine, because engines disagree with each other more often than most teams expect.

How do you measure visibility in AI answers?

We run your prompts on a schedule and read each answer for five things: whether you were named (visibility), how prominently (prominence), your share of all brands named (share), whether your pages were cited as sources (citations), and how stable the result is between runs (consistency). Windows with too few measured days show no delta rather than a misleading zero.

Any window can be exported as a designed PDF report or an Excel workbook, on demand or on a schedule, so the numbers you present are the numbers in the product.

Is there a free trial?

Every new company starts with a 7-day Growth trial, no card required. The free audit on this page needs no account at all.

Live across six answer engines

When AI answers,does it nameyour brand?

aSERP measures how ChatGPT, Claude, Gemini, Perplexity, Grok and DeepSeek describe, cite and recommend you — then shows you exactly how to win the answer.

No credit card neededNo account to createSix engines, one real capture

See the platform

6Engines monitored

5Metrics, per engine

DailyAnswer capture cadence

Live product demo · sample dataEvery filter, range and tab below is wired — try them

app.aserp.com/overview

Sample dataLive demo

demo

Brand

Toyotatoyota.com

AI Visibility

Settings

Demo userdemo@aserp.com

Overview

Live · sample data

Brand visibility30 of 30 days measured

Toyota appears in 45.8% of AI answers

ConfidenceHighCoverageGoodTrendRising

Recommended action

Win back the hybrid-SUV answersPublish a maintenance-cost comparison for hybrid SUVs — a topic where Hyundai is gaining.

VisibilityHow often you show up

45.8%▲ +5.9 pts

Share of AI answers mentioning you

ProminenceHow prominently you appear

73.3▲ +2.4 pts

Scored 0–100: how early and how strongly you are placed in answers that name you

ShareYour share of the answer

31.9%▲ +4.3 pts

Of all brands named, vs competitors

CitationsCited as a source

37.3%▲ +4.4 pts

0%100%

Of answers that include a website address, the share that include yours

ConsistencyHow steady you are

93.0▼ −0.1 pts

Refresh-to-refresh stability

TrendsDaily share of AI answers · this window

70%53%35%18%0%

07-2608-0308-1008-1808-24

ToyotaHyundaiNissanKiaFordMGCurrent daily43.9%Window avg45.8%

Top competitorsAll five metrics per brand · values in %

BrandVisPromShareCitesCons

ToyotaYOU45.873.331.937.393.0

Hyundai23.964.517.17.195.2

Nissan17.161.812.35.193.6

Kia10.859.37.73.292.4

Ford7.858.15.62.390.8

MG5.057.03.61.589.1

Visibility by AI platformYour answer share per engine vs Hyundai

AnthropicDeepSeekGeminiOpenAIPerplexityxAI (Grok)

ToyotaHyundai

Visibility by topicWhere to defend and where to grow

Best family SUV to buy this yearStrong54.2%

Most reliable hybrid carsStrong47.8%

Toyota vs Hyundai maintenance costsImproving41.5%

Best cars for resale valueImproving36.9%

Top citation sourcesCited in this window

174citations

toyota.comYOU38

syarah.com31

motory.com27

yallamotor.com22

alj.com19

Others37

Directional · 1,284 AI answers analysed · 30 of 30 observed days · Next refresh 02:00 AST

A sample dashboard for Toyota. Real accounts track your brand, your competitors and your topics, in the markets you sell in.

Tracked everywhere your buyers ask AI

ChatGPT (OpenAI)

Claude (Anthropic)

Gemini (Google)

Perplexity

Grok (xAI)

DeepSeek

An example answer

Gemini · example

The prompt

“Best place to buy a 65-inch TV online — which retailer should I use?”

What the engine answered

For a 65-inch TV, most shoppers in the US compare Amazon.com and Best Buy first for price, then check Walmart for stock and delivery windows.

What it cost you

Your brand was not named

Competitors named instead3

Sources the engine cited4

Of those, pages you own0

A single answer is one day, on one engine. aSERP runs the same prompt every day across all six and shows you the pattern — and which page to publish to enter it.

AI search is not search.

Our own research · Jun–Sep 2026 · 8,531 AI answers

37%

of AI answers name none of the retailers we track

8,531 answers · 31 prompts

58%

of the time ChatGPT and Gemini both name a tracked brand, they put the same one first

652 same-day ChatGPT and Gemini pairs where both named a tracked brand · 31 prompts

23%

of the time an engine puts a tracked brand first two days running, it is a different one the next day

3,755 consecutive-day pairs, same prompt and engine, with a tracked brand first on both days · 31 prompts

The platform

Everything you need to win the AI answer

From mention monitoring to prompt-level diagnostics — one calm, fast dashboard built for the way search is changing.

Answer Engine VisibilityThe core metric · six engines

Core

See your share of answers across every engine, side by side. Track sentiment, ranking position inside responses, and whether AI recommends you by name.

Gemini51.4

ChatGPT47.9

Claude39.6

Perplexity42.1

Grok33.8

DeepSeek31.2

ReportsPDF & Excel · scheduled

Turn any window into a client-ready report. Build it once, export a designed PDF or a raw Excel workbook, and have it land in inboxes on a schedule.

PDFXLSXWhite-label

Prompt-level tracking

Define the prompts your customers actually type. Watch how every answer evolves over time, engine by engine.

Topics → prompts → intent

Competitors & citations

Know which sources AI trusts to describe your market — and exactly which rivals it cites instead of you.

Share of voice · cited domains

Experiments

Ship content experiments and measure the lift in your share of voice.

Before · during · after

Built for the market you sell in

Prompts are tracked as your buyers ask them, and answers are parsed in the words they were given — not through a translation layer bolted on after the fact.

Market-true prompts

The difference

Most tools tell you where you stand.
aSERP tells youwhat to do next.

Six things we decided to build differently, and why each one changes what you can act on.

Common approachA score goes up or down, and you are left to guess which page moved it.

How aSERP worksEvery metric resolves to a named recommendation.Each answer we read produces a specific action: the page to publish, the fact to correct, the source to earn.

Common approachOne number for “AI visibility”, averaged across engines.

How aSERP worksFive metrics, readable per engine.Visibility, prominence, share, citations and consistency disagree by engine — averaging them hides where you are actually losing.

Common approachDashboards report; changing anything happens elsewhere.

How aSERP worksExperiments with before, during and after.Ship a change, then measure the lift on the same prompts instead of arguing about attribution.

Common approachPrompts written once, then translated for every other market.

How aSERP worksPrompts tracked as buyers actually ask them.Answers are parsed in the words they were given, so a real buying question is a tracked prompt, not a translated approximation.

Common approachA dashboard link, and screenshots for the client.

How aSERP worksDesigned PDF and raw Excel, on a schedule.The numbers you present are the numbers in the product, exportable without rebuilding them in a slide.

Common approachThin windows are reported as zeros and gaps as flat lines.

How aSERP worksAbsence is stated, never rounded to zero.Too few measured days shows no delta at all, and topics with no extractable evidence are marked uncovered with their run ratio.

Evaluating us against another tool? Ask both for a captured answer with its engine, date and citations — that is the only comparison that survives contact with your data.

Free tool · no account

Can AI engines actually read your site?

We fetch four public files and tell you what an answer engine sees when it arrives — your crawler rules, your structured data and how fresh your sitemap is — and whether you publish the optional llms.txt.

Public URLs only. No login-protected pages, no internal hosts, nothing stored beyond the cached result.

Enter a domain to run the four checksWaiting

/llms.txtAn optional summary file some sites publish for AI tools. No major engine is known to need it.—

Structured dataSchema.org markup on product, organisation and FAQ pages.—

AI crawler rulesWhether your robots.txt lets the search crawlers of ChatGPT, Claude and Perplexity read your site: OAI-SearchBot, Claude-SearchBot and PerplexityBot. Training crawlers are shown separately and never graded.—

Sitemap freshnessWhether your sitemap exists and reflects recent publishing.—

AI engines unified

190K+

Prompts monitored daily

2×

Faster answer wins

100%

Answers captured with raw evidence

Pricing

Every plan, every engine.

Plans for every team size, from a first visibility check to answer monitoring across a whole brand portfolio. Change plan or cancel at any time.

Save up to 18% by paying yearly

Starter

$89/month

See how all six AI engines talk about your brand.

25 tracked prompts
1 brand
5 tracked competitors per brand

Every plan includes:

Brand mentions, citations, ranking and share of answer
Visibility tracking on all six AI engines
Sentiment analysis
Actionable insights and recommendations
Experiments that compare results before and after a change
Unlimited users
Daily tracking, with every answer and the sources it cites
24/7 support

Get started with Starter

Most popularGrowth

$299/month

Turn visibility into action across three brands, with account management and branded reports.

100 tracked prompts
3 brands
15 tracked competitors per brand

Everything in Starter, plus:

Account management
Branded reports with your logo

Get started with Growth

Scale

$799/month

For agencies and market leaders — ten brands, unlimited competitors, dedicated support.

300 tracked prompts
10 brands
Unlimited tracked competitors

Everything in Growth, plus:

Dedicated support channel, onboarding and quarterly review
First access to API, Looker Studio and platform white-label

Get started with Scale

Custom

Custom pricing

Quoted for the size of your program

Your program, your terms — for enterprises and agencies that need more than a plan.

300+ prompts and 10+ brands, sized to your program

Everything in Scale, plus:

Contractual SLA and DPA, with security-review support
Dedicated account manager and guided onboarding
Invoice billing by bank transfer with PO support and VAT invoices
API, Looker Studio and platform white-label included at release

Contact sales

No credit card needed7-day Growth trialChange plan or cancel anytime

Prices and charges are in US dollars. A card in another currency is converted by your bank.

Questions

Answer engine optimisation, plainly

AEO is the practice of getting named, described and cited correctly inside AI answers. Instead of ranking a page in a list of links, the goal is to be the brand an engine recommends when someone asks a buying question — and to be one of the sources it cites while doing so.