Brand, web and digital marketing agency in Dublin

A clear plan for growth. Delivered by one team.

We help businesses decide where their marketing should focus, then deliver it. Brand, website and campaigns under one roof, measured against enquiries, sales and revenue.

The challenge

Where most businesses get stuck.

  • Budget is going out, but it’s hard to say what it returns.
  • The brand and website haven’t kept pace with the business.
  • The marketing team is capable, but stretched across too many channels.
A Rooftop Twenty Two designer at work in the Dublin studio

How we work

Strategy, execution and reporting. One team.

  1. 01

    Strategy

    We review your numbers, your market, your brand and your website. Then we recommend where to invest, and what to stop.

  2. 02

    Execution

    Our in-house team delivers the work: the brand, the website, and the campaigns across search, social and email that bring in customers.

  3. 03

    Reporting

    A monthly review against the numbers you run the business on: enquiries, sales, revenue and cost per customer.

In practice

  • Websites built to convert, with speed, tracking and search visibility in place from launch.
  • Brand work grounded in how your customers choose, not only in how it looks.
  • Every enquiry and sale tracked back to the campaign that generated it.
  • Campaigns reviewed weekly, so underperforming spend is moved quickly.

What we deliver

Everything growth depends on.

A campaign is only as good as the brand and website it sends people to. That’s why we deliver all three.

  • 01 Brand

    How your business is seen and remembered. Identity, messaging, photography, video and content.

    Explore →
  • 02 Website

    Where interest turns into enquiries and sales. Strategy, design, build and ongoing care.

    Explore →
  • 03 Campaigns

    How the right customers find you. Google Ads, paid social, SEO and email.

    Explore →

We also help teams put AI to work in their marketing and operations. AI for Business →

Trusted by ambitious brands

  • Gourmet Food Parlour
  • Irish Landmark Trust
  • TC Matthews
  • McCarthy Insurance Group
  • The 1933 Furniture Company
  • Shomera
  • Guinness Cork Jazz
  • Irish Defence Forces
  • Laya Healthcare
  • Elephant & Castle
  • Captain Americas Cookhouse and Bar
  • Gourmet Food Parlour
  • Irish Landmark Trust
  • TC Matthews
  • McCarthy Insurance Group
  • The 1933 Furniture Company
  • Shomera
  • Guinness Cork Jazz
  • Irish Defence Forces
  • Laya Healthcare
  • Elephant & Castle
  • Captain Americas Cookhouse and Bar

Case study: Shomera

Brand, website and campaigns, working together.

Shomera has designed and built garden studios and house extensions in Ireland since 1998. We rebuilt the brand from the strategy up, designed and built a new website, and run the search and paid campaigns that bring in the right enquiries.

Cathal explains how the pieces fit together.

Read the Shomera case study

Selected work

Work we’re proud of.

View all work

Working with your team

Built to work alongside your team.

Many of our clients have a marketing manager or a small in-house team. We bring the strategic direction and the specialist execution behind them. Your team keeps ownership. We add the capacity and expertise.

The Rooftop Twenty Two team collecting Gold at the 2026 Spider Awards
Some of the team picking up Gold at the 2026 Spider Awards.

What clients say

In their words.

  • Our company have been using Rooftop's services for a few years now. Initially as novices to digital marketing, it was very helpful to have a trusted guide on our learning journey.
    David McLoughlin Ellis and Ellis
  • I've been using Rooftop Twenty Two for over two years. Their creativity, reliability, and attention to detail are first-class, and they match excellent design with a commercial lens that many agencies overlook. I wouldn't hesitate to recommend them.
    Joe Wilde Mac Digital
  • A huge thank you to all the team at Rooftop Twenty Two for their superb service and assistance in all our digital media and marketing activity. Their knowledge, advice and attention to detail is second to none. We wouldn't be able to showcase what we do at Best4Travel without their skills and expertise.
    Ciara Foley Best4Travel
  • Irish Landmark Trust have been working with Rooftop Twenty Two for a number of years now and we have loved the experience. A fantastic team of energetic, creative people.
    Grace Healy Irish Landmark Trust
  • We have had a fantastic experience working with Talia and Rooftop Twenty Two. They have excelled every step of the way, from branding, website development and programming to SEO.
    Jonathan Lyne Heart Rhythm Cardiology
  • Experts at what they do and very easy to work with. Highly recommend on all things digital!
    Matthew Gourmet Food Parlour
  • We've worked on several successful projects with Cathal and the team at Rooftop Twenty Two and will continue to do so. Their professionalism and quality of output is always to the high standards we expect, and they're a pleasure to work with.
    Brendan Boyle TAP Creative
  • It's a pleasure to work with such a creative, innovative and supportive team at Rooftop Twenty Two, from rebuilding and redesigning our company's website to producing amazing video footage that captures the essence of what we do.
    Fiona Monahan Bloomfield Hospital
  • The team at Rooftop Twenty Two exemplifies true professionalism. They are always available to answer questions and provide assistance, and their support makes our workdays smoother.
    Michelle McManus Best4Travel
  • Rooftop Twenty Two were brilliant to work with from the very beginning. Cathal and his team could not have done more for us, from developing our vision to the implementation of our style and structure.
    Ciaran Mc Bride Irish Chauffeurs
  • Always very professional and creative. We love working with this agency and would highly recommend them.
    Vanessa Langford Midlands Park Hotel
  • Great service, very professional, and innovative ideas. A pleasure to work with.
    Shaun Rodgers Irish Luxury Tours

Live at Rooftop Twenty Two

Episode 02 Richie Sadlier and Emily Usher join Gary Fox.

Thursday 5 November 11am Rooftop Twenty Two offices

The View from Twenty Two is a two-part event with Gary Fox. One in October, one in November. Founders in the room, talking about how they actually built their business. Episode 02 brings in RTÉ broadcaster Richie Sadlier and Emily Usher, founder of The Ballsy Baker. Places are limited, so register your interest and we’ll confirm your spot by email.

Gary Fox, presenter of The View from Twenty Two

Meet the team

The people behind the work.

A senior, in-house team that treats your growth like our own, the people who strategise are the people who ship.

  • Cathal

    Cathal

    Founder

  • Padraic

    Padraic

    Customer Success Manager

  • Emily

    Emily

    Account Executive

  • Aidan

    Aidan

    Production Manager

  • Niamh

    Niamh

    Senior Account Manager

  • Roisin

    Roisin

    HR & Operations Director

  • Mateus

    Mateus

    Photographer & Videographer

  • Paul

    Paul

    Senior Paid Media Specialist

  • Finan

    Finan

    Senior Graphic Designer

  • Katie

    Katie

    Digital Account Manager

  • Julie

    Julie

    Senior Digital Account Manager

  • Brandon

    Brandon

    UX/UI Designer

  • Dragos

    Dragos

    Paid Ads Manager

  • Talia

    Talia

    SEO Manager

Let's talk about where the business is headed.

Tell us where you want to be in 12 months. We'll come back with a clear view on how to get there, and a time to talk it through.

Start the conversation

Case study: Shomera

Brand, website and campaigns, working together.

Cathal explains how we rebuilt Shomera’s brand, website and marketing, and how each part works to bring in the right enquiries.