Privacy Policy

Last Updated: June 2, 2026

Adit ("Adit," "Company," "we," "our," or "us") respects your privacy and is committed to protecting the personal information entrusted to us. This Privacy Policy explains how we collect, use, disclose, retain, and protect personal information when you visit our websites, use our software and services, communicate with us, register for events or marketing communications, or otherwise interact with Adit.

By using our websites, products, or services, you acknowledge the practices described in this Privacy Policy.

1. Scope

This Privacy Policy applies to personal information collected by Adit through:

• Our websites and online properties
• Our software platform and applications
• Customer support interactions
• Marketing and promotional activities
• Sales and business development activities
• Other interactions with Adit

This Privacy Policy does not apply to information processed by our customers through their use of Adit's services. When Adit processes information on behalf of customers, including patient, client, or contact information, Adit acts as a service provider, processor, or business associate and processes such information pursuant to applicable agreements and customer instructions.

2. Information We Collect

Information You Provide Directly

We may collect:

• Name
• Email address
• Phone number
• Business name
• Job title
• Mailing address
• Billing information
• Payment information
• Account credentials
• Marketing preferences
• Customer support communications
• Information submitted through web forms

Information collected through web forms is used only for the purposes for which it was collected, such as responding to inquiries, providing requested information, scheduling demonstrations, or delivering requested content.

Information Collected Automatically

When you use our websites or services, we may automatically collect:

• Internet Protocol (IP) address
• Browser type and version
• Device information
• Operating system
• Referring web pages
• Pages viewed
• Usage and activity information
• Date and time of access
• Session information
• Performance and diagnostic data

This information helps us understand how our websites and services are used, improve performance, troubleshoot issues, and enhance user experience.

We generally do not use this information to identify individual visitors unless necessary for security, fraud prevention, troubleshooting, or legal compliance.

Information from Third Parties

We may receive information from:

• Service providers
• Analytics providers
• Marketing partners
• Payment processors
• Integration partners
• Referral partners
• Publicly available sources

Customer Data

Customers may upload or transmit information through our platform concerning their patients, clients, communications, appointments, contacts, and business operations.

Adit processes such information solely on behalf of and according to instructions from the customer, subject to applicable agreements and law.

3. Cookies and Similar Technologies

Adit uses cookies, pixels, local storage, and similar technologies to:

• Enable website functionality
• Maintain user sessions
• Improve website performance
• Analyze website usage
• Remember user preferences
• Measure marketing effectiveness

Sensitive personal information is not stored within cookies.

Users may manage cookies through browser settings and, where available, cookie consent tools. Disabling cookies may affect website functionality.

4. How We Use Information

We may use information for the following purposes:

Providing Services

To:

• Provide access to our software platform
• Deliver products and services
• Process transactions
• Maintain customer accounts
• Respond to inquiries
• Provide customer support
• Resolve technical issues

Personalization

To tailor website content, user experiences, and communications.

Analytics and Product Improvement

To:

• Monitor website and platform performance
• Understand usage patterns
• Improve existing features
• Develop new products and services
• Measure effectiveness of content and campaigns

Marketing and Promotions

We may send newsletters, product updates, promotional communications, educational content, event invitations, and special offers.

Recipients may opt out of marketing communications at any time by using unsubscribe links or contacting us.

Security and Fraud Prevention

To:

• Protect users and systems
• Detect unauthorized activity
• Investigate security incidents
• Prevent fraud and abuse

Legal Compliance

To:

• Comply with applicable laws
• Respond to lawful requests
• Enforce agreements
• Protect our rights and interests

5. Legal Bases for Processing

Where applicable, Adit processes personal information based upon:

• Performance of a contract
• Legitimate business interests
• Compliance with legal obligations
• Protection of vital interests
• Consent where required by law

6. How We Share Information

Adit does not sell personal information.

We may disclose information in the following circumstances:

Service Providers

We may share information with third-party service providers that assist us in operating our business, including providers of:

• Cloud hosting
• Infrastructure services
• Payment processing
• Communications services
• Analytics services
• Customer support services
• Security services
• Marketing services

Such providers are authorized to use information only as necessary to provide services to Adit.

Business Integrations and Partners

We may share information where necessary to provide requested products, integrations, or services.

Legal Requirements

We may disclose information:

• To comply with applicable law
• In response to subpoenas, court orders, or lawful requests
• To protect safety, rights, or property
• To investigate fraud or security incidents
• To enforce contractual obligations

Corporate Transactions

Information may be transferred in connection with:

• Mergers
• Acquisitions
• Reorganizations
• Financing transactions
• Asset sales

7. SMS Communications

Where users consent to receive SMS communications from Adit:

• SMS consent is used solely for the purposes for which consent was provided.
• Phone numbers collected for SMS communications are not sold.
• SMS opt-in information and consent records are not shared with third parties for their own marketing purposes.
• We do not share, trade, rent, or sell SMS consent information.

Users may opt out of SMS communications at any time by following provided instructions.

8. HIPAA and Healthcare Information

Where applicable, Adit may act as a Business Associate under the Health Insurance Portability and Accountability Act ("HIPAA").

When acting as a Business Associate, Adit processes Protected Health Information ("PHI") solely as permitted by applicable agreements, HIPAA requirements, and customer instructions.

Nothing in this Privacy Policy modifies the terms of any Business Associate Agreement.

Covered entities remain responsible for determining the lawful collection and use of PHI.

9. Data Retention and Deletion

Adit retains information only for as long as reasonably necessary to:

• Provide services
• Maintain business records
• Comply with legal obligations
• Resolve disputes
• Enforce agreements
• Protect security and integrity

Upon termination of a customer relationship or upon valid deletion requests, Adit will delete or de-identify personal information in accordance with applicable agreements, legal obligations, backup retention schedules, and operational requirements.

Certain information may remain in secure backups or archives for limited periods following deletion.

10. Protection of Personal Information

Protecting customer and visitor information is a priority.

Adit maintains administrative, technical, and physical safeguards designed to protect information, including:

• Encryption in transit
• Encryption at rest where appropriate
• Access controls
• Authentication mechanisms
• Logging and monitoring
• Employee training
• Security reviews and testing
• Vendor risk management

No method of transmission or storage can be guaranteed to be completely secure.

Users are encouraged to maintain strong passwords, safeguard account credentials, and log out of shared devices after use.

11. Accessing and Updating Information

Registered users may review and update certain account information through their account settings.

Individuals may also contact Adit to request access, correction, or deletion of personal information, subject to applicable law and verification requirements.

12. Your Privacy Rights

Depending on your jurisdiction, you may have rights to:

• Access personal information
• Correct inaccurate information
• Delete personal information
• Restrict processing
• Object to processing
• Receive a portable copy of information
• Withdraw consent
• Opt out of marketing communications

Requests may be submitted by contacting:

[email protected]

We may verify identity before fulfilling requests.

13. California and State Privacy Rights

Residents of California and certain other states may have additional privacy rights under applicable law, including rights related to:

• Access
• Deletion
• Correction
• Data portability
• Certain disclosures regarding information collection and sharing

Adit does not sell personal information.

Requests may be submitted to:

[email protected]

14. International Users

If you access our services from outside the United States, your information may be transferred to and processed in the United States or other jurisdictions where Adit or its service providers operate.

By using our services, you acknowledge such transfers where permitted by law.

15. Third-Party Websites

Our websites may contain links to third-party websites or services.

Adit does not control and is not responsible for the privacy practices of third parties. Users should review the privacy policies of those third parties before providing personal information.

16. Do Not Track Signals

Our websites may not respond to browser-based "Do Not Track" signals.

Users may manage tracking preferences through browser settings and available consent tools.

17. AI-Assisted Content

Adit may use artificial intelligence tools to assist in creating educational, marketing, or informational content.

Any AI-assisted content may be reviewed, edited, and refined by human personnel prior to publication. While we strive for accuracy, users should independently verify important information before relying upon it.

This section does not govern customer data processing or any AI-related product features that may be governed by separate agreements or disclosures.

18. Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

Changes will be posted on this page together with an updated "Last Updated" date.

If we make material changes to our privacy practices, we may provide additional notice through our website, customer communications, account notifications, or other appropriate means.

19. Contact Information

If you have questions regarding this Privacy Policy or wish to exercise your privacy rights, please contact:

Adit

Email: [email protected]