Communication &
Creativity Specialist
Alejandro
Benchomo
Marketing Specialist, creative, copywriter, content creator, community manager, paid ads expert… you name it. I’ve worn all those hats, but none of them really define me—maybe that’s exactly the point.
In the end, it’s easier to describe what I do: I find the right way to say what you want to say… and make sure the right people hear it.
▲ Blending creativity and strategy
to connect ideas and messages with people
Experience
Copywriter
XY Booster
I defined the brand’s tone of voice and led the development of its overall communication strategy.
This included creating social media plans from the ground up—crafting content calendars, writing posts, and ensuring consistency across channels.
I also developed creative concepts and wrote scripts for campaigns, while producing articles and website content tailored to the brand’s identity and audience.
Communication Manager
TheCUBE
I developed communication and creative strategies for the brand and its clients, managing relationships with media agencies and coordinating with external partners and vendors.
I was also in charge of planning and executing both organic and paid marketing strategies, not just for the company but also for external clients.
On top of that, I created and wrote website content, and led the development of email marketing strategies and campaigns.
Communication Manager
Kikazaru360
I developed communication and creative strategies for the brand and its clients, while also leading the creative team and managing client relationships.
I was responsible for creating and executing tailored proposals, as well as producing content across all of the brand’s channels.
My role also included scripting videos and commercials, and conducting interviews for television appearances.
Graphic Designer
Madrid School of Marketing
I was in charge of designing physical and digital brand assets to reinforce the brand’s identity and presence.
This included preparing final artwork for print, managing relationships with external vendors, and supporting event planning and execution.
SEO Junior
Buenamanera
I carried out in-depth analysis and optimization of clients’ website positioning, identifying key opportunities for improvement.
This included drafting initial reports to assess each client’s starting point, delivering monthly performance reports, and writing copy for campaigns tailored to SEO and brand tone.
I also conducted keyword research to boost search engine visibility and drive better results.
▲ I’ve also dabbled as a freelancer, creating content for social media, editing videos, community management, scripting radio ads…
Education
Advertising Creativity
Brother Escuela de Creativos
Master’s in Creativity and Communication
IED Madrid
Graphic Design
Mr. Marcel
Bachelor’s Degree in Journalism
Complutense University of Madrid
Online Courses
More than I can remember
(Marketing, Design, Video Editing, Illustration, SEM…)
