About the founder

Hello! I’m Rosette Le, a junior at a public high school with an endless passion and thrill for storytelling through fashion, concept and marketing.

I’m a first generation immigrant who moved to the United States in 2023 after spending my whole life growing up in Hanoi, Vietnam. If anyone knows of the importance of cultural diversity it would be me. In elementary school, when asked about what I would like to be in the future, I picked to be an archeologist. Soon I realize that with my stamina that isn’t the best option for me. However, the love for stories behind objects of the past never left me. Instead I found myself immersed in a world of concept storytelling. I’m a total hopeless romantic who has binge watched almost every single early 2000s rom-coms. Anyone who would understand the chokehold the yellow dress from ‘How to lose a guy in 10 days’ can have on you. Not only is it magnificent but it also highlights the playfulness of the hit movie.

Through collective chapter, I hope to not only build up my portfolio or passion project. But also to spread awareness to the beauty in little everyday things we forget to appreciate. And if I may use a less professional term: get ready because I’ll be yapping as if we have always been bsf!

Collective Chapter is a team project and we are always on the lookout for passionate individuals who would like to join us. Check us out on instagram @collectivechapter

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