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    Preparing to test

    Prep for success by exploring extensive competitor and market analytics on the platform, and using AI image generators.

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    Concept Validation Testing

    Ensure your success by testing and validating marketability and the concept on your road to building the next hit.

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    App Store Optimization (ASO)

    Maximize your downloads by A/B testing and optimizing the app store product page elements of your mobile game.

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    User Acquisition (UA)

    Lower user acquisition costs by identifying the best-performing ads through detailed creative-level analytics and attribution.

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    ASO Dashboard with capabilities for A/B tests, concept validation, competitor analysis, landing page design and surveys.

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    Cut your user acquisition costs and boost ad performance with Audiencelab! Lower user acquisition costs by identifying the best-performing ads through detailed creative-level metrics.

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    ASO Dashboard with capabilities for A/B tests, concept validation, competitor analysis, landing page design and surveys.

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    Cut your user acquisition costs and boost ad performance with Audiencelab! Lower user acquisition costs by identifying the best-performing ads through detailed creative-level metrics.

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App Store Optimization (ASO)

Maximize your downloads by A/B testing and optimizing the app store product page elements of your mobile game.

How it works

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User scrolls through their favorite platform

Geeklab supports all major networks, that allow you to direct ads to an external URL.

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User sees an advertisement on the platform

The advertisement is displayed like any other advertisement on the selected platform.

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Geeklab delivers an app store -like experience to the user, within the app

The web environment allows us to track and analyze the performance and behavior in a privacy friendly way.

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The user navigates to the official app store page

After the user hits the download button, they are redirected immediately to the official store page.

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The user gets to play the game.

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With Geeklab’s award winning A/B testing tool, you can test and optimize over 60 different elements ranging from icons and screenshots to titles and reviews. Find the best-performing creatives by testing and to unlock invaluable insights on what drives your users to hit that download button

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Gain access to extensive data on how users behave on different variants of your product page elements, the effectiveness of different visual assets on the target audiences, and the impact different elements have on your conversion rates.


Gain qualitative insights from your tests with ready-made or custom surveys to understand your audience and their preferences.

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Use the test results to build a version of your app store product page that drives the most downloads.

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The best and most advanced concept validation tool

Supported Platforms

Supported Networks

Stop guessing, start testing

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Call us any weekday 9:00 – 16:00 (UTC +2)

+358 50 553 0122

Hey! Before you go… check out our playbook on how we help games grow. Just leave us your email and you’ll have it!