1) Take a solo 3g mushroom journey to connect with the universe and unshackle your brain
2) Read “Customer Value Optimization” article from @ryandeiss // 30,000 foot overview of biz
3) Binge read @russellbrunson’s Secrets Trilogy // best foundational understanding of how to
cousin was struggling to sell his dog training course…
used claude to write him a presell (took 15 minutes)
ads went live… $20 ➔ $400 within a few hours
we are living in the greatest of times for builders
Thanks to guys like @boringmarketer & @gregisenberg I was inspired to moonlight and vibe code my first software.
Introducing AutoHVAC → upload a PDF blueprint and get an accurate Manual J load calc in 60 seconds.
Here’s why it changes the game 🧵
Struggling with sourcing quality b-roll for video hooks? check it 👇
> Open up Sora
> Go to “Recent”
> Spend 60 mins combing through other user videos
> Click on that user to view all their video generations (for me, it’s pretty easy to find other people using Sora for VSL
Ended 2023 with a record month
Here's a few things I'm leaning into going into 2024:
#1 - Economics
As much as I love marketing...
It's become clear to me that once you have product-market fit and know how to sell your products...
One of the biggest advantages in business
We may not be the biggest...
But we are building an extremely healthy business...
And that's something I'm super proud of.
As I sit with my morning coffee...
I wanted to share a few perspectives on how I operate the business.
Some context before we dive in...
Because I
Alright time for an update after another record month.
+21% topline growth MoM
Here's a few things I learned in January...
Plus a few things I'm working on moving forward:
#1 - Leadership
We're a small team of what I like to call 4 1/2
My partner...
Two support staff...
3 years in and we haven't changed our site once...
👉 Who's the best at building sexy as hell, high-converting DTC sites?
(details below)
We are looking for a wizard of a Shopify designer/developer to come in and do a full overhaul of our site (personal care industry)
We
Not gonna lie...
January was shit for us.
Performance was down...
Pixel hit with restriction...
Mind was full of garbage.
Did a hard reset last week and took some time away from banging away at my computer.
Monday, I saw a static I liked as I was scrolling online...
And I
