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AI-powered Beacon Brings Transparency to Real Estate Listings
Chris Smith
52.2K posts
Chris Smith
@Chris_Smth
📕 Author of The Conversion Code (Johns Hopkins curriculum) 🏠 Building @listingbeacon 🎯 I say what agents think but can't post 📧 Newsletter TheChrisList.com
- Everyone's debating 50-year mortgages like you'll actually pay them off. You won't. The reality: Average homeowner moves every 9-10 years Most refinance 2-3 times before that Almost nobody pays off a mortgage by making 360 payments Your mortgage is a temporary financing
- My buddy got an offer yesterday: $380k on a $549k listing. Escalation clause: Up to $385k. Financing: FHA with 3.5% down. Contingencies: Inspection, appraisal, financing, and sale of their home (not listed yet). Closing: 90 days. Requested credits: $15k for 'anticipated
- If real estate companies kept it real with their homepage headlines (6 examples) 1/ Redfin
- SELLER AT LISTING APPOINTMENT: I know what my house is worth. I've lived here 30 years. I want $825k and NOT A PENNY LESS. APPRAISER 3 WEEKS LATER: $710k and that's generous. The kitchen is from 1994 and you have wood paneling in the basement. SELLER: Can you talk to the
- Fun fact: Zillow lost $881 MILLION and $40 BILLION in stock value buying homes with their own algorithm. Their CEO sold his house for 40% UNDER his Zestimate. But you're betting your largest investment on their free estimate? Even Zillow doesn't trust Zillow.
- So Dave Ramsey says, "A monkey could sell a house..." But then he charges Realtors a 28% referral fee, $3k setup fee, and $500/month for leads. I followed his advice to get out of debt when I was younger, but this is hypocrisy.
- I'm thrilled to announce that I'll be speaking at @garyvee's first real estate focused conference, #Agent2021. Gary's been a mentor of mine for a long time so this is a huge honor! Nearly 100 Curaytor clients will join us and get to attend a private 30 min session with Gary
- Realtors don't need to be "influencers" to be great Realtors. A real estate agent's social media following isn't a direct reflection of the work they can do for clients.
- Real estate commission negotiation tip: 1. Say your commission % 2. Shut up That's it.
- Your home is worth what a buyer will pay today. Not what your neighbor got last year, what Zillow says, or what you "need" to make your next move. The market sets the price, not your feelings about your kitchen renovation.
- It isn't as hard as you think to be different and stand out as a Realtor. 95% of Realtors don’t use TikTok 81% of Realtors don’t use Twitter 76% of Realtors don’t use YouTube 48% of Realtors don’t use Instagram It's a blessing that our industry is filled with laggards.
- Seller: "We're pricing it high so we have room to negotiate" Market: "That's not how any of this works" Seller after 97 days: "Why haven't we had any showings?"
