With the Lewis Hamilton move to Ferrari, @F1 beat their 2023 race day averages with huge social media stats yesterday:
🏁 330M impressions
🏁 $8.6M social value
🏁 17.1M engagements
The Instagram post of @ScuderiaFerrari's 2025 lineup was F1's #1 post of the past year.
Zoomph
24.2K posts
Partnerships analytics for brands, sports and esports. Know your data. Know your value.
- Yesterday was the @Dodgers biggest day of the season on social media. The star of the show? Shohei Ohtani's dog Decoy. ➖74.5 MILLION impressions ➖2.52 MILLION engagements Decoy content accounted for 90% of the Dodgers game day impressions and 92% of their engagement.
- Jayden Daniels' Hail Mary touchdown was the biggest moment on @Commanders and @NFL social media last Sunday. 🏈75 million total impressions 🏈#1 team post across the league 🏈#1 @NFL post for Week 8 🏈23% of @NFL's Sunday engagement
- Yesterday was a historic day for the @WNBA 🏀 @nikebasketball released 3⃣new designs for each team and the reveal ERUPTED on social media... There were over 17K posts, 646K engagements, and 69 MILLION impressions about the drop 👀 Which one is your fave? #WNBA
- Lewis Hamilton's 9th #BritishGP win and 1st win since 2021 gave @MercedesAMGF1 their best race weekend of 2024 on social media. 🏁 2.4x more engagement than their race weekend average 🏁 #1 Mercedes post this season (1M+ engagements) 🏁 #2 @F1 team X & Facebook post this season
- Dominating on track with one win each, here's how @redbullracing's @SChecoPerez and @Max33Verstappen stack up on social so far this #F1 season: 🏁 Pérez: 6M engagements, 86M impressions, $3M in social value 🏁 Verstappen: 4.5M engagements, 74M impressions, $2.3M in social value
- The newest Drive To Survive and Formula 1 seasons are coming up fast, and last month teams created their own hype on social with grand reveals of their new cars for 2022🏎️ A look how each @F1 team's launch day went🔽
- Hey @CaseyNeistat, you asked and we delivered! Here's the #twitter impression value💰 Now BK knows how much they owe you for the children! Hope it helps 😊
- Replying to @ZoomphThe top sports media voices on Twitter during the #NHLFinals were: 1. @barstoolsports 2. @BleacherReport 3. @espn cards.twitter.com/cards/451duv/7…
- How 'bout dem Saints?
00:00 - Caitlin Clark generated tons of buzz hitting the links with the #LPGA for @theANNIKAlpga pro am ⛳ On top of the @LPGA's 7M social media impressions Wednesday, media coverage on social and X content about Caitlin earned an additional 27.3M impressions
- The @WNBA continues to win. This year's #WNBAPlayoffs created over 1 BILLION impressions, 11 MILLION engagements and $23 MILLION in social value 🔥 Congrats to the @LVAces on the championship and the entire #WNBA for these massive social numbers! #WNBATwitter
- We're talkin' #ncaaW & so was everyone else last night 🗣️ There were over 9,600 posts about the Elite Eight matchup between @UConnWBB & @BaylorWBB during the game alone... The engagements doubled those of the men's @marchmadness games happening last night 👀
















