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Supercommunicators just spent its 22nd week on the New York Times bestseller list, so I want to share 10 🚫shallow questions vs. 🤝deep questions to help you become a supercommunicator at work:
A thread 🧵
Charles Duhigg
30.7K posts
Charles Duhigg
@cduhigg
Journalist @NewYorker & NYT Bestselling author of The Power of Habit and Supercommunicators. Over 15M+ readers.
Check out Supercommunicators 👇
Joined February 2009
- For the last month, I’ve been trying to figure out why New York and Seattle fared so different in the pandemic. The result came out today in @NewYorker:
- For the past six months, I’ve been trying to figure out why the tech industry – and in particular crypto – have been pouring so much money into political races. The answer is bigger, and much more wide-ranging, than we think, and it appears in the New Yorker today.
- People won’t stop staring at their phones, so a Dutch town put traffic lights on the ground dlvr.it/Nk2sF4
- The Netflix Hit “RRR” Is a Political Screed, an Action Bonanza, and an Exhilarating Musical dlvr.it/SRXDjV
- For the last 6 months, I’ve been embedded in OpenAI and Microsoft, studying how they build AI. Then Sam Altman was fired, sparking a five-day crisis that some insiders started calling the “Turkey-Shoot Clusterfuck.” I had a front row seat. 🧵
- Replying to @cduhiggYou can see the impact of Silicon Valley’s power in the Senate race in California, where Katie Porter’s campaign was blown up – almost overnight – when a SuperPAC named Fairshake decided to spent $10 million attacking her.
- Replying to @cduhiggAs the story explains, this is: “the culmination of a strategy that had begun more than a decade earlier to turn Silicon Valley into the most powerful political operation in the nation. … It is likely that in the coming decades these efforts will affect everything from
- Replying to @cduhiggFairshake, which was backed by three major crypto investors/companies, didn’t really care about Porter, rather: “the person familiar with Fairshake said, the goal of the attack campaign was to terrify other politicians … to draw attention to Silicon Valley’s financial might—and
- Replying to @cduhiggOne reason: Seattle followed the communications advice of the Epidemic Intelligence Service, a division of the CDC.
- Replying to @cduhiggThe end product is that: "Now that the tech industry has quietly become one of the most powerful lobbying forces in American politics, it is wielding that power as previous corporate special interests have: to bully, cajole, and remake the nation as it sees fit."
- Replying to @cduhiggSeattle, on the other hand, moved fast and put communications in scientists’ hands – making public health official Dr. Jeff Duchin into an unlikely celebrity.
