Log inSign up
Image
user avatar
Noah Tucker ☃️
@noatuck
Founder of @socialsnowball (acquired by Dotdigital) | Building the creator-affiliate platform for eCommerce
socialsnowball.io
Joined October 2020
777
Following
6,953
Followers
  • Pinned
    user avatar
    Noah Tucker ☃️
    @noatuck
    Jun 26, 2025
    Today marks the most surreal milestone of my life: @socialsnowball has officially been acquired by @dotdigital (LON: DOTD), and I’m overwhelmed with gratitude and excitement. I originally started this business out of my own frustration: As an ecommerce brand, there weren’t any
    Image
    81K
  • user avatar
    Noah Tucker ☃️
    @noatuck
    Sep 26, 2023
    Have you tested this strategy yet? 🔥 Brands like Tabs Chocolate and Sweet Dreams are leveraging TikTok creators as affiliates to generate unfathomable numbers. We broke down the full strategy so any DTC brand can replicate it. Reply '👋' and I'll DM you the playbook.
    Image
    00:00
    102K
  • user avatar
    Noah Tucker ☃️
    @noatuck
    Jan 10, 2022
    My Shopify app reached $10,000 MRR within 3 months of launching. Today, we’ve more than doubled that. With so many different marketing channels out there, it can be overwhelming to know where to start. Today I’m showing you how we scaled fast so you can do the same. Thread
  • user avatar
    Noah Tucker ☃️
    @noatuck
    Aug 1, 2025
    The good news: I proposed to @piamikhael yesterday 🥰 The bad news: it didn’t teach me anything about b2b sales 😐
    Image
    32K
  • user avatar
    Noah Tucker ☃️
    @noatuck
    Aug 18, 2023
    Sweet Dreams uses creators on TikTok to generate 25% of their total revenue, at a 40% lower CAC than paid ads. Their numbers are insane, so I sat down with the founder @faizwarsani to dive into the strategy they're using. Here's what he told me 👇
    Image
    102K
  • user avatar
    Noah Tucker ☃️
    @noatuck
    Sep 17, 2024
    Well, here goes. Our biggest announcement ever: @socialsnowball now integrates with TikTok Shop! 🎉 The future of affiliate marketing is creators, but nothing is worse than trying to manage thousands of creator partnerships distributed between multiple platforms and social
    Image
    00:00
    88K
  • user avatar
    Noah Tucker ☃️
    @noatuck
    Jul 21, 2021
    Word of mouth should be one of the largest sales channels for any online brand. With the right tech, you can track and automate this in ways never before possible. Here’s how we’ve been able to boost ecom sales (up to 30%) with modern affiliate marketing techniques 🧵👇
  • user avatar
    Noah Tucker ☃️
    @noatuck
    Mar 24, 2022
    Tell me you used to be a media buyer without telling me you used to be a media buyer
    Image
  • user avatar
    Noah Tucker ☃️
    @noatuck
    Mar 9, 2022
    My @Shopify app grew to over 1200 merchants within one year. One of the ways we've been able to acquire users is 100% free, and every Shopify app should be doing it: Agency partnerships Today I'm revealing @_socialsnowball's agency strategy so you can replicate it Thread
  • user avatar
    Noah Tucker ☃️
    @noatuck
    Jun 12, 2023
    Today, we release one of our biggest product updates to date. 🔒 Introducing Safelinks: The end of coupon code leaks. Here's how it works and how brands like @trueclassictees have already been using this exciting new feature to eliminate coupon abuse:
    Image
    60K
  • user avatar
    Noah Tucker ☃️
    @noatuck
    Sep 28, 2023
    25 years old today. Feeling extra grateful for the opportunity to build something incredible and work with such an amazing team. The growth @socialsnowball has had over the past year is humbling. We are miles ahead of competition and doing it bootstrapped. What a blessing!🥹
    6.7K
  • user avatar
    Noah Tucker ☃️
    @noatuck
    Nov 9, 2023
    Something big is coming
    Image
    20K
  • user avatar
    Noah Tucker ☃️
    @noatuck
    Jan 27, 2025
    THIS IS NOT REAL 🚨 One of our competitors is impersonating @katiekrische, and blasting this email to all of our customers. Whoever is doing this really needs to look themselves in the mirror. This is not how you win against a competitor, this is how you make a fool of
    Image
    46K
  • user avatar
    Noah Tucker ☃️
    @noatuck
    Apr 11, 2022
    Welp, here it is: My exact A-Z influencer marketing strategy for Shopify apps. What I did to grow Social Snowball to $10,000 MRR in 3 months This is by far the most detailed and actionable thread I've ever written. Let's dive in👇
    Image