Webinars & events
Join us at an upcoming webinar, live Q&A, panel discussion, or conference!
Upcoming events
Improving internal comms through managers
This session will cover: Why manager comms matters more than ever in 2026, how internal comms teams are turning managers into a scalable communications channel, frameworks for “know, do, share” manager messaging, and practical examples — and next steps you can apply immediately
Ragan Employee Communications & Culture Conference
We are so excited to attend the Ragan Employee Communications & Culture Conference in Boston on April 21-23! If you are attending, we'd love for you to stop by our booth to say hello and take a headshot!
BrightSide: an employee comms & culture conference by Workshop
BrightSide is Workshop’s annual employee comms and culture conference, created for the people behind great workplaces — the communicators, HR leaders, and employee experience pros who make work feel a little brighter!
“In the sea of webinars, they always deliver good, easily-actionable stuff.”
Zane Ewton
Internal Communications Manager at ECU Health
"A very informative and engaging session!"
Jessie Scheel
Content & Media Relations Officer at College of New Caledonia
"This was an amazing presentation! Everything I've seen from Workshop has been 🔥 and incredibly helpful."
Colette Wedan
Internal Communications Manager at Lower
"Love your webinars! Such a great way to learn more from you and peers and connect with other comms people!"
Larissa Deigni
Director of Communications at Olam Agri
"I appreciate walking away with practical things to try and use!”
Courtney McCall
Dirctor, Learning & and Talent Development at Learning Ally
Watch events on-demand
Couldn't make it to one of our latest webinars? No worries! You can watch many of our past digital events on-demand. (Plus, we’ll even send you all the resources that were covered!)
How internal comms teams are actually using AI in 2026: a live discussion
We'll dig into questions like: We’ll dig into questions like: Where is AI saving you the most time right now? How are teams repurposing content across channels without losing their voice? How do you balance automation with authenticity? Which prompts or workflows are actually worth keeping?
How to create an engaging newsletter
This session will cover: Simple structures & content ideas that drive engagement (+ where AI can help!), sending your internal newsletter to the right people, at the right time (and why the tool you use matters), how to solve for “too much content” and “not enough content” (a real tension, especially when 61% of communicators say getting content from other departments is a top challenge this year), how to measure success using a campaign mindset, and not just open rates
2026 internal comms trends: a live discussion
This session will cover: The biggest internal comms shifts for 2026 — including the rise of AI-as-a-workflow, the renewed focus on leadership transparency, and what’s happening with channels, budgets, and measurement, how to confidently fold these trends into your 2026 strategy, fresh ways to engage employees (no matter where they work!), simple ways to test a trend before you invest, what top comms professionals are prioritizing heading into 2026
How to get leadership buy-in for internal comms
This session will cover: How to align comms strategy with business goals (and speak the language of execs), real talk on using data to secure buy-in and budget, why comms should lead on AI, culture, and change – not just support it, ways to build ongoing strategic partnerships instead of one-off requests
How to build a comms budget & get it approved
This session will cover: How to review what’s working (and what’s not) in your current internal comms strategy by running an internal comms survey, why investing in comms early can lead to stronger engagement, alignment, and retention, steps to build your case for comms and create a budget proposal that wins leadership buy-in, & which tools to advocate for (and why!) to strengthen your internal communications strategy in 2026
How to build a culture of connection in distributed teams
This session will cover: How communication and recognition work together to build a connected culture, everyday ways to create meaningful moments across distributed teams, real examples of comms that feel personal (and scalable), and tips for bringing more consistency and care into your culture-building efforts.
How internal comms can be a strategic partner: a live Q&A
This session will cover: How to demonstrate comms is a strategic partner, ways to earn earlier involvement and leadership buy-in, what metrics matter most when proving impact, and real-life tips for shifting how comms is perceived across the business.
What modern internal comms actually looks like in 2026
This session will cover: What’s shifting in internal comms (and what that means for your role right now), examples of how teams are streamlining comms with automation and workflows, how to build intentional employee workflows that align messages with the moments that matter
How to get out of Outlook & start loving your comms
This session will cover: What to watch for when Outlook starts holding your comms back, what changes when you switch to a tool built for internal comms, real-world lessons from a comms pro who made the lead, (and won an award for it!) and advice for getting buy-in, overcoming overwhelm and measuring success
Making comms more human: a live discussion
This session will cover: Bringing warmth and personality into your messaging, finding the right balance between professional and personal tone, writing leadership comms that actually sound human, real stories of comms wins (and lessons learned), and practical tips to help your everyday messages truly connect, all in a live Q&A format with BrightSide breakout session speakers
Internal comms analytics you should be tracking
This session will cover: Auditing your current efforts to identify what’s working (and what’s not), setting clear, measurable goals that align with business and department priorities, mapping out campaigns and channels that support your strategy (instead of scrambling last-minute), applying practical frameworks and real examples to bring your strategy to life and make it stick, plus, a free internal comms strategy workbook
How to build an internal communications strategy that works
This session covers: Auditing your current efforts to identify what’s working (and what’s not), setting clear, measurable goals that align with business and department priorities, mapping out campaigns and channels that support your strategy (instead of scrambling last-minute), applying practical frameworks and real examples to bring your strategy to life and make it stick, plus, a free internal comms strategy workbook
How to run an effective & engaging all-hands meeting
This session will cover: How to move beyond one-way communication to create real-time engagement, tips for coaching presenters to deliver clear, confident messages, ways to make your content more memorable and action-oriented, and best practices on pre and post-comms (because your message shouldn’t stop at the meeting)
How to communicate & engage with frontline employees
This session will cover: Ways to bridge the gap between office and frontline employees, the role of employee engagement surveys in shaping strategy, multi-channel approach (email, SMS, QR codes, and video) to reach employees effectively, and key metrics to track and improve internal communications over time
Creating impactful internal podcasts: a live panel discussion
This session will cover: Ways to incorporate storytelling into an internal podcast, how to promote and communicate internal podcasts, how to measure success and create benchmarks, what tech, tools, and formats work best for internal podcasts, and real internal podcast use cases from our panelists
2025 internal comms benchmarks: a live discussion
This session will cover internal comms benchmarks for open & click-through rates, what day (and time) to send internal emails, what other comms teams are including in their content, and tips & takeaways for your comms strategy
The 3 comms channels you might be overlooking: SMS, podcasts, QR codes
This session will cover: How SMS can cut through the noise for urgent updates, why podcasts are the perfect platform for deeper, on-the-go engagement, and where QR codes can make accessing resources fast and easy (especially with a large frontline employee base!)
AI ate my internal comms to-do list: How I’m using AI tools with my workflows
This session will cover: Strategies to break down tasks and identify where AI can help, ways to invite AI into your workflow responsibly and how to best ask it questions, essential AI tools for internal comms professionals, actionable tasks for your to-do list that you can implement immediately, and an AI policy template
Numbers to Narratives: Using Your Comms Data to Make a Business Case
This session will cover: Compelling ways to make your internal comms case shine, practical ways to build a data-backed business case, ways to leverage the art of storyboarding, guidance on how to provide the right level of context for your stakeholders, and a free monthly internal comms report
How to create employee influencers
This session will cover: How to encourage employees to naturally share more on social media The difference between thought leaders, advocates, and influencers Specific ideas for working with the CEO (your #1 employee influencer), and more!
The only four tools needed in internal comms
This session will cover: The power of an internal email tool, efficient SMS options (and how to communicate with employees using SMS), the impact of an instant messaging tool, the benefits of a centralized hub, ways to streamline your internal communications strategy
How communicators can lead with confidence
This session will cover: Conversations around empowering communicators to become strategic partners, strategies for promoting yourself as a communications leader within your organization, positive approaches to making a strong case for investing more in comms, and more
Inclusivity & DEI in internal comms with Advita Patel
This session will cover: Expert insights from Advita Patel, conversations around building a culture of inclusivity, insights on the role that internal communicators have with DEI in the workplace, and more

