Style

Use these fashion trends, style tips, hair ideas and beauty products for style inspiration on TODAY. Discover celebrity style hacks, shop fashion and more!

2d ago

Naomi Osaka Makes Grand Entrance, Big Fashion Statement at Australian Open

“When I was playing today, I just told myself, like, ‘Keep your head on the path. If she beats you, then that’s unfortunate. But, hey, at least you’re trending,’" Osaka said.
Naomi Osaka makes grand entrance and big fashion statement at Australian Open
Naomi Osaka makes grand entrance and big fashion statement at Australian Open

The Best Dressed Stars of the 2026 Golden Globes, According to Fashion Experts

Inside the trends and looks that defined the glitzy evening.
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11d ago

Golden Globe Awards 2026 Live Updates: Who Won, Highlights from Nikki Glaser's Monologue and More

Hosted by Nikki Glaser, the awards ceremony celebrates the best in movies and television.
collage of leonardo dicaprio, cynthia erivo and timothee chalamet
collage of leonardo dicaprio, cynthia erivo and timothee chalamet
13d ago

Shop TODAY

Shop TODAY

Level up Your Look With These Fashion Trends for 2026

Celebrity stylist Sam Spector joins TODAY’s Jenna Bush Hager and guest co-host Matt Rogers to share the top fashion trends for a stylish start to 2026, including color clashing, faux fur, striped pants and more.
Level up Your Look With These Fashion Trends for 2026
Level up Your Look With These Fashion Trends for 2026
14d ago

Shop TODAY

Shop TODAY

Reset Your Routine With These Affordable Picks for the New Year

Shop TODAY contributor Melissa Garcia stops by Studio 1A to share her shopping picks for a routine reset to start the new year off strong. Items include high-rise pants, smart humidifiers, a taming wand, and more!
Reset Your Routine With These Affordable Picks for the New Year
Reset Your Routine With These Affordable Picks for the New Year
30d ago

Shop TODAY

Shop TODAY

Outfit Trends to Add Festive Flair to Your Wardrobe for the Holidays

The holiday party circuit is in full swing so Shop TODAY contributor Melissa Garcia stops by Studio 1A to share four outfit trends that add festive flair to your wardrobe. Trends include embellished suiting, bold blazers, and more!
Outfit Trends to Add Festive Flair to Your Wardrobe for the Holidays
Outfit Trends to Add Festive Flair to Your Wardrobe for the Holidays
31d ago

Maryland Trader Joe’s Dedicates Mural to Longtime Customer Who Knits Viral Sweaters

“I had no idea when I started (knitting) it would define my life,” Sam Barsky tells TODAY.com.
Sam Barsky and his wife stand in front of the mural painted in his honor at the Pikesville Trader Joe's.
Sam Barsky and his wife stand in front of the mural painted in his honor at the Pikesville Trader Joe's.
31d ago

Shop TODAY

Shop TODAY

Elevate These Last-Minute Holiday Gift Ideas With a DIY Twist

Christmas is three days away and if you still have a few people to cross off your gift list, don’t panic! Lifestyle expert Jasmine Snow joins TODAY to share simple and thoughtful gifts with a DIY twist. Products include personalized lockets, custom candy boxes, elevated gift cards and more!
Elevate These Last-Minute Holiday Gift Ideas With a DIY Twist
Elevate These Last-Minute Holiday Gift Ideas With a DIY Twist
38d ago

Carrie Underwood Fans Are Calling Her Natural Hair Color 'Beautiful'. See the Look

The country music star, 42, gave fans a glimpse of her darker locks on social media.
Carrrie Underwood during the "American Idol" finale May 18, 2025.
Carrrie Underwood during the "American Idol" finale May 18, 2025.
41d ago

EXCLUSIVE

EXCLUSIVE

Lily Collins Explains Why Emily Has a Bob in 'Emily in Paris' Season 5

After sporting her signature long brunette locks for four seasons, Lily Collins switches things up in Season 5 and sports a sleek new bob.
Emily in Paris. Lily Collins as Emily in Season 5 of Emily in Paris. Cr. Giulia Parmigiani/Netflix © 2025
Emily in Paris. Lily Collins as Emily in Season 5 of Emily in Paris. Cr. Giulia Parmigiani/Netflix © 2025
43d ago

Shop TODAY

Shop TODAY

Shop These Perfect Gift Ideas for the Picky People on Your List

Lifestyle expert Jenn Falik joins TODAY to share perfect presents for the trickiest and pickiest people on your holiday gift list. Products include hand massagers, Owala insulated water bottles and more.
Shop These Perfect Gift Ideas for the Picky People on Your List
Shop These Perfect Gift Ideas for the Picky People on Your List