National Bicycle Dealers Association (NBDA) strengthens specialty bicycle retailers through education, research, community, communication, and advocacy.
The National Bicycle Dealers Association (NBDA) is dedicated to supporting the success of independent bicycle retailers. By joining, you gain access to exclusive member benefits that create value across multiple platforms. Our members enjoy money-saving discounts that more than pay for their membership, as well as opportunities for education, peer networking, advocacy efforts, market data, and more. Whether you’re looking to enhance your business practices, stay informed on industry trends, or connect with fellow retailers, the NBDA is here to help you thrive in the cycling industry.
This is the latest version of the NBDA’s Cost of Doing Business study. Specialty Bicycle Retailers were surveyed in mid 2026, with most answering based on the full 2025 calendar year.
This unique research effort for bicycle shops represents the most up-to-date comparative financial performance information available anywhere. This study is designed to serve as an easy-to-understand tool for specialty bicycle retailers to evaluate their own company’s operating results in order to pinpoint strengths and weaknesses, and improvement opportunities.
Our collaboration with Supplier Association Member Partners brings you exclusive discounts and offers to empower your business. From website services and software solutions to supplier reductions and freight discounts, these benefits are designed to help you streamline operations, reduce costs, and run a thriving, profitable bicycle retail business.
Webinars, blogs, and forums, all designed to provide valuable insights and practical tips to help your business grow. These resources offer expert guidance and peer support, giving you the tools you need to navigate challenges and maximize success in the bicycle industry.
NBDA Connects brings together retailers, suppliers, and industry leaders through peer mingles, networking, peer groups, and industry panels to foster collaboration and share valuable insights. By participating in these forums, members can build connections, exchange ideas, and work together to drive innovation, support industry growth, and create a stronger, more vibrant cycling community.
“At the National Bicycle Dealers Association, we are guided by our values: Integrity, Collaboration and Inclusivity, Celebrating Excellence, Responsibility and Responsiveness, and Embracing the Entrepreneurial Spirit. Our goal is to consistently deliver the resources our members need to maintain healthy, profitable businesses through financial benefits, education, advocacy, strategic partnerships, and peer support. We understand the importance of strong supplier relationships and healthy partnerships, and we are committed to fostering an inclusive, diverse environment that promotes growth through collaboration.”
