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AI consultancy & product studio

We build AI-driven products that people love to use

95% of AI pilots never make it past the pilot stage (MIT, 2025)source 1MIT NANDA, The GenAI Divide: State of AI in Business 2025mlq.ai. Motion Delta builds for adoption from day one: intelligent, scalable and – above all – built around the people who use it every day.

AI consultancy and product studio in Amsterdam

Motion Delta is an AI consultancy and product studio in the centre of Amsterdam. Strategy, machine learning, design and engineering in one team, taking AI products from first idea to daily use: AI agents, knowledge retrieval, intelligent document processing and decision support for organisations in the Netherlands and beyond.

  • strategic discovery

    Build the right thing

    Strategic discovery defines what to build, for whom and how success is measured. Before a single line of code is written, we establish what problems it solves, who will use it and how success is measured.

  • past & future proof AI

    Build to last

    A past and future proof architecture fits what you run today and survives the next model generation. Architecture that fits your existing infrastructure, privacy policies and compliance. Built to survive the ever changing AI landscape.

  • adoption by design

    Build for humans

    Adoption by design treats daily use as a requirement from the first week. User research, prototyping and interface design from day one. The people working with it decide whether it's still running in a year.

  • (ai strategy)
  • (ai discovery)
  • (user research)
  • (use case validation)
  • (llm integration)
  • (retrieval / rag)
  • (ai agents)
  • (machinelearning)
  • (privacy & compliance)
  • (prototyping)
  • (ux design)
  • (accessibility)
  • (adoption)
  • (change management)

Our work

Case studies

A selection of the AI products we've built using the Motion Delta methodology.

AI in the real world

Expertise

let's talk AI

A 30-minute conversation with someone who has built it before