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How to keep a client for an avg of 20.6 months...
Day 5 of 5!
Be a creative consigliere.
We make ads, that's our job.
But we are also creative and smart people who have seen a lot of successes and failures.
Want our opinion on landing pages? No problem.
Personas? We have
How to keep a client for an avg of 20.6 months...
Day 4 of 5
Flexibility built into the scope!
I would say that most agencies, especially fixed fee, create SOWs that are designed to fail.
At some point the needs change, the conditions change, the payment changes... and if you
