The Trade Desk laments 3% Q2 growth, while Teads swallows a 17% annual dip in revenue in a day set to fuel further speculation over consolidation in the sector. buff.ly/cbz1mxP
Authority, insight, and honesty on digital media and marketing.
- Media buyers say ad units created to influence AI bots and scrapers could be valuable, but there are some major caveats. buff.ly/etEWurj
- Ideally is looking to reinvent research when serving the creative side of the industry by integrating consumer insights earlier in the creative process. buff.ly/2lFRoa6
- Many of today’s beauty brands are asking if entertainment and advertising can be one and the same. buff.ly/W1V1jCw

