Welcome to the Gen Plus Blog

It's a backstage pass to info on jobs and life at 50+. Gen Plus, headed by Janet Wendy Spiegel, is dedicated to baby boomers and the plus generation of age 50 and older. Read up and speak out on issues affecting your future: jobs, income, life and respect.

About Me

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Northridge, California, United States
Successful businesswoman, consultant, entrepreneur. I operate two businesses -- social media consulting, AND premium pet care services in the West San Fernando Valley. Love what I do, love life.

Gen Plus has relocated to www.GenPlusUSA.com

Showing posts with label National View. Show all posts
Showing posts with label National View. Show all posts

Tuesday, December 09, 2008

Reinvention is....what?

What a week. Unemployment numbers are up...way up (6.7%) some predictions see us heading up to as much as 8% unemployment. I'm sure the actual numbers are worse. There are so many 50 plus jobseekers who won't even show up on the actuarial studies -- people who have tried for so long to find work and may have even given up. Because I've been a steadfast advocate for the 50 plus jobseeker for almost 5 years now, I truly and honestly try to look at the trends and the news AND the forecasts to see how a Boomer or 50 plusser can try to get a leg up in the world of job search. And it is mighty hard.

Back in 2004 I decided to build a job board specifically for the 50 plus market (Gen Plus), which I did, and subsequently had thousands of 50 plus jobseekers searching my sight for 50 plus-friendly employers. I had several hundred (if not thousands) of jobs posted, mostly with national companies who had openings across the country. This was in the market of the past few years, where recruiting was becoming difficult as many of the Boomers started leaving the work force and a bit of a panic ensued, looking for qualified workers with some level of business or management skill. So, my job site catered to employers specifically looking for a Boomer/50 Plus jobseeker because of a need for those skills.

Fast forward to today. High unemployment, globally, companies are laying off thousands of workers, and those companies looking to staff up having the pick of the crop of unemployed talent. Which means that a job board search will give you very slim chances (in this climate) of getting a call to come in for an interview. On top of that, as an "expert" blogger (on AllExperts.com and at Eons.com), the through themes of unemployment challenges have become very specific -- i.e. finding a job is going to require going back to the basics of networking 101.

Because of that major shift (and one that I suspect will last for many years), I've decided to temporarily retire the Gen Plus job board and reinvent my site to reflect the current needs of jobseekers.

(That is NOT the same as this blog. THIS mouthpiece will continue to speak as long as you are interested in what I have to say!)

If you head over to www.genplususa.com as of next week, you'll see a placeholder while I get the new site up and running. I decided early on that if a plan was not going to benefit the Boomer/50 plus jobseeker, then I would not continue on that path. So, bear with me as I redirect my knowledge to be more helpful to the jobseeker. I'll let you know as soon as the new site is up and running.

If the climate changes again and there is a need to ressurrect the job bank, then I will, and gladly. To the thousands of jobseekers who have trusted their career search to me, thank you.

Friday, September 12, 2008

Natalie Cole...Definitely Still Unforgettable.

What could be better on a Friday night than slipping off my shoes, sipping a glass of rich red wine, munching on bits of cheese and chocolate and...listening to the newly released "Still Unforgettable", a just lovely album by Natalie Cole. The eight-time Grammy winner, who has recently revealed her battles with Hepatitis C, has come up with a wonderful showcase album for her timeless voice and incredible phrasing. This exploration of American Pop Standards includes a heartwarming interpretation of "Walking My Baby Back Home", once again, in a duet with her late father, Nat King Cole.

And to get your next few Fridays off to a great start, Rhino Records has sent me a give-away copy that I'm going to randomly select a winner from my subscriber list. If you want to be in the draw and you are not yet a subscriber, just add your email to the subscribe me box. If you don't want to subscribe to the email feed, then just shoot me an email and I'll add your name into the mix, too! I'll draw names and announce the winner next Friday for inclusion in the following week's Blogging Boomers Carnival.

For a preview, click on any of the Listening Party Links:

Quick Time
Windows Media Audio
Real Player

You can also purchase I-Tunes.


Official Site http://www.nataliecole.com/
Official MySpace – www.myspace.com/nataliecole

Saturday, August 02, 2008

One Bank's Folly, Another Bank's Gain

I hate...HATE bureaucracy. Nimble business is my thing. If I have a choice, I'll deal with a small business any day, unless a "big boy" decides to step up to the plate on the customer service end of things. So, needless to say, I'm not a big fan of banks, insurance companies, healthcare (in any form in THIS country), humongous chains, etc...unless their customer service is top notch.

Who do I like? Vonage (phenomenal customer service...necessary to handle the challenges of switching to relatively new digital phone technology), Walmart (yes, I do...they provide excellent customer service), Washington Mutual (top notch customer service), Gelson's (food chain), Nordstrom's (although even their famous customer service reputation is starting to fall), and American Express for Business. And that, my friends, is about it.

So it is with a sad giggle turning to a flat out guffaw, that I point you to a terrific post on Corinne Copnick's blog "Cryo Kid" to read about a sad (and very true) look at dealing with the banking world as you see your dollar shrinking.

Saturday, July 26, 2008

No Stranger to Foreigner or... I Don't Want to Live Without You!!

If, like me, you spent many of your youthful twilight hours falling in love and angsting over lost love while immersing yourself in Foreigner, here's a great treat. In case you didn't know, on July 15th, Foreigner and Rhino Records released NO END IN SIGHT: THE VERY BEST OF FOREIGNER, a comprehensive hits collection (32-song, two-disc set) that includes both live songs and a previously unreleased track called ‘Too Late’. And to make things even better, the band will be on a co-headlining summer tour with Bryan Adams that began in July and continues throughout the summer. (Just remember, no more Bic Flics...iconic stadium salutes are now made by holding up the illumited faces of cell phones! At least you won't burn your fingers in your 50's!)

A constant fixture on the radio and the charts throughout the '70s and '80s, Foreigner has sold more than 70 million albums worldwide. Described as a "fist-pumping romp through the band's music (1977-present), from hard rocking early hits ("Cold As Ice," "Double Vision," "Hot Blooded" "Feels Like The First Time") and classic cuts ("I Want To Know What Love Is", "Dirty White Boy," "Head Games," "Urgent") to later gems. In addition to the parade of hits, the collection is bolstered with a new recording, "Too Late," and a new acoustic version of "Say You Will," as well as recent in-concert recordings of "Starrider" and the medley "Juke Box Hero/Whole Lotta Love."

To bring the 80's to the new millenium, you can also join "listening parties" by following the links and getting to hear this great band online. Here are the listening party links:
Real
http://rhino.edgeboss.net/real/rhino/listeningparties/512130/512130_apex.smi
QT http://rhino.edgeboss.net/qtime/rhino/listeningparties/512130/512130_apex.mov
WMA http://rhino.edgeboss.net/wmedia/rhino/listeningparties/512130/512130_apex.wax

And for you die-hard fans who want to introduce your echo-boomers to Foreigner, here are the tour dates and links to the official site http://www.foreigneronline.com/ AND official mySpace http://www.myspace.com/foreignermusic

NO END IN SIGHT: THE VERY BEST OF FOREIGNER
Disc 1
1. Feels Like The First Time
2. Long, Long Way From Home
3. Cold As Ice
4. Headknocker
5. Starrider
6. Double Vision
7. Blue Morning, Blue Day
8. Hot Blooded
9. Dirty White Boy
10. Head Games
11. Women
12. Night Life
13. Break It Up
14. Juke Box Hero
15. Urgent
16. Waiting For A Girl Like You

Disc 2
1. Too Late (New Recording) *
2. Say You Will (Acoustic) *
3. Starrider (Live) *
4. Juke Box Hero/Whole Lotta Love (Live) *
5. I Want To Know What Love Is
6. Down On Love
7. Reaction To Action
8. That Was Yesterday
9. Say You Will
10. I Don't Want To Live Without You
11. Can't Wait
12. Tooth And Nail
13. Heart Turns To Stone
14. Lowdown and Dirty
15. I'll Fight For You
16. Until The End Of Time
* New Recording

SUMMER TOUR DATES
JULY
On-going tour dates...
26 Dallas, TX**
29 Clearfield, PA
30 Glen Allen, VA
31 Myrtle Beach, SC
**With Bryan Adams

AUGUST
2 Los Angeles, CA
12 Missouri State Fair
16 Erie, PA
22 Detroit, MI
23 Baraboo, WI
24 Chicago, IL
28 Baltimore, MD
29 Woodstock, VA
30 Atlantic City, NJ
31 Jackson, NJ


Gotta find my Bic Flic....

Sunday, May 04, 2008

How is business going to be hit? How are jobs going to be affected in 2008?

The economy (as evidenced by the news over the past several months) is doing more than slowing down. It is roaring to a screeching halt...and right where it will hurt the middle class. If you think of who really supports the economy, it is the small business. Although the mega-conglommerates take in so much of the money up for grabs, small business is the army of ants that build, work, and continue, to support the country.

This year is going to hit small business really hard because of trickle down effect. With so many super-companies shutting so many doors (see my article on retail closures) let's look, for a second at a detail on impact. Let's take Ann Taylor. They are closing 117 stores. That is 117 store managers and assistant managers that fit into the definition of the middle class. In one store, the one manager will now be unemployed for, let's say 4 - 6 months which is a reasonable average in today's market. She (most Ann Taylor store managers will likely be female) has to support herself and there is a 50% chance that she is divorced and may also be a single mother. If she had a health plan, she'll now have to pay COBRA in order to keep her plan, but let's assume, she can't come up with the $500-$900/month it may cost to keep the plan. She'll let it lapse and will join the ranks of the uninsured. Her focus will be on paying the rent, for her car (or not), food, and the care of her children.

Will she go to her dentist for her routine cleaning? Likely not. Will she switch from her hair stylist to a less expensive walk-in chain? Or grow her hair long? Likely. Make her own meals rather than dine out? Yup. Avoid paying for expensive movies in the theaters? Yup. Cut off her cable? Possibly. Switch off the cell or landline and only have one phone? Probably.

And that is just the start. Now let's move on to the dentist. The dentist relies on teeth cleaning for business retention so that when a cavity or cracked tooth crops up, you go to the dentist who has been cleaning your teeth for years. Out of the 117 Ann Taylor stores, with only 2 managers at each, that is about 234 teeth cleanings that will likely not happen. If a woman gets her hair cut every six weeks, then over 6 months, that would be just under 1200 haircuts lost. The dentists will lose over $20,000 just from those 117 stores. And the stylists...about $280,000. (If you are an economist, you'll likely argue my figures...but this is just for illustration purposes.)

So what am I going to keep my eyes on in the next six months? The dental industry, and the beauty industry. How will dental hygenists do in terms of finding work upon graduation in 6 months? What about cosmetologists (hair stylists)? Will more dental offices open or close? How many new hair salons will open? How many will close their doors?

If I were looking for a job right now, where would I look? In recession proof areas -- services and products that people cannot live without. And I wouldn't be looking at the market today, but trying to project what that trickle-down affect will impact 6 months or a year from today.

Saturday, May 03, 2008

I never intended to be a political or economic commentator....but 7000 retail outlets going bye-bye? I gotta say something!

A very long headline for a lot of economic downturn. Egad. Waking up yesterday to NPR again depressed the bejeebies out of me. I think I'm going to have to change back to ocean sounds. Here's the deal. Last year, that terrible economic year (the one where most of us lost 10% of our investment portfolios) over 4500 retail outlets closed up. This coming year, the projection is for 7000 retail outlets to do the same. That's a heck of a big number. Who is being hit? An article in the NY Times in mid-April gave a prelimary look at just a few who are going to (or already have) shut down.

Bombay
Levitz
Sharper Image
Linens'n'things
Footlocker
Ann Taylor
Zales
Wickes

It isn't the shift in consumer spending alone that is to blame for such a devastating scope of closures. If you consider that most of these retailers accumulate staggering amounts of debt and use credit as their means of cash flow, many of them are unable to handle the tightened purse strings and higher rates of interest that lenders are enforcing. Combined with lessened consumer spending (who is going to buy that new sofa when you need the money for your increased mortgage/credit card/fuel costs), they have little choice but to close doors. Up to 7000 closed doors projected for 2008. Mind-boggling.

Other experts believe that this is a simple economic readjustment...that there are, in fact, too many retail operations per capita. I do like this theory, because as a consumer, I often feel that there are too many choices...so many that I can't make a decision on what to buy. As a result, I'm likely to delay my purchase...deadly for retailers, who rely on quick consumer decisions to close a sale. Survival of the fittest. We've got a tough year ahead on the economic front.

PS. Cost me $90 to fill my tank yesterday. Which meant only one pair of Old Navy jeans for my daughter instead of the two pair I'd been planning to buy. And dinner at home instead of out at a restaurant. And a DirecTV movie instead of Blockbuster rental. And...and...and.



Friday, April 18, 2008

"Bisphenol A" Officially Dangerous

In my own efforts to live a "greener" life, one of the changes I made was to buy a high end Nalgene bottle (the high quality plastic bottles that are not supposed to leach toxins into the water) so that my daughter could use it instead of individual bottles of water that are so wasteful and harmful to the environment. My child has been drinking water from this bottle for over a year. We've saved about $300 on buying bottled water and stopped about 300 bottles from going into the trash or recycling bins at school.

On Tuesday, Canadian journalist, MARTIN MITTELSTAEDT of The Globe and Mail, released an article on a Canadian ban of Bisphenol A (or BPA -- "7" in the recycle arrow circle).

"...the designation as dangerous could pave the way for the hormonally active chemical to be listed as toxic under the Canadian Environmental Protection Act, which would allow Health Minister Tony Clement to issue specific measures to curb its use.

Bisphenol A, or BPA, is one of the most widely used synthetic chemicals in modern industry. It is the basic building block for polycarbonate, the see-through, shatter-proof plastic that resembles glass, and is also used to make the epoxy resins lining the insides of most tin cans, along with some dental sealants, sports helmets, and compact discs."

BPA has been looked at for quite some time, (NPR was reporting on this issue in August 2007) but assurances have always been that the small amount of BPA that gets into our bloodstream is harmless. That is no longer the determination.

On Tuesday, NPR again reported on this issue, as the US, (along with many other countries) has to figure out how to deal with this issue. According to MITTELSTAEDT, "U.S. tests have found that more than 90 per cent of the population carries in their bodies trace residues of the chemical, whose molecular shape allows it to mimic the female hormone estrogen. Small amounts of BPA can leach from food and beverage containers during use, such as when they are heated, exposed to harsh dishwashing chemicals, or contain acidic substances. Health Canada is testing Canadians' BPA levels, but the results will not be available for several years.

In response to concerns over the safety of BPA, many specialty retailers, including Mountain Equipment Co-op, have pulled polycarbonate plastic containers from their stores, and BPA-free bottles are been flying off shelves, creating shortages. Hudson's Bay Co. announced last month that it had “secured large quantities” BPA-free baby products, a sign of how quickly even the mass market has moved against the chemical.

Independent researchers in dozens of studies have linked trace BPA exposures in animal and test-tube experiments to conditions involving hormone imbalances, including breast and prostate cancer, early puberty and changes in brain structure, particularly for exposures during key points of fetal or early neonatal development. "


I'm more than concerned. I'm alarmed. My daughter and many of her friends show signs of early puberty. Hormonal imbalances are becoming more and more frequent in young women. Last night I wiped my house of as many items with BPA as I could find. That, unfortunately, will not wipe out the years of exposure that my daughter has already had to the substance. When I was a kid, before the advent of Tupperware, our milk came in glass bottles with cardboard caps. We kept food in glass dishes with a plate to cover it. There were no microwaves...we reheated on the stove top. TV dinners had just been developed and fully-prepared off the shelf meals were unheard of. We DID have to worry about lead in paint, asbestos in our walls, and a lot more second hand smoke than today.

As we move forward, we'll have to move backwards in order to preserve the health of our children.

Monday, April 14, 2008

Health Care Work Force Too Small, Unprepared For Aging Baby Boomers; Higher Pay, More Training, And Changes In Care Delivery Needed To Avert Crisis

Last week I received a media preview of a comprehensive new monster report that has just been released today, by the Institute of Medicine. The report warns of a looming crisis regarding our aging population and health care inadequacies. And it isn't that we don't already know most of this in general. However, the numbers that the report assigns to the challenges ahead will have some government heads spinning. If this doesn't make SOME notice the elephant in the room, then I don't know what will.

WASHINGTON — As the first of the nation's 78 million baby boomers begin reaching age 65 in 2011, they will face a health care work force that is too small and woefully unprepared to meet their specific health needs, says a new report from the Institute of Medicine. The report, Retooling for an Aging America: Building the Health Care Workforce, calls for bold initiatives starting immediately to train all health care providers in the basics of geriatric care and to prepare family members and other informal caregivers, who currently receive little or no training in how to tend to their aging loved ones. Medicare, Medicaid, and other health plans should pay higher rates to boost recruitment and retention of geriatric specialists and care aides, said the committee that wrote the report. The committee set a target date of 2030 — the year by which all baby boomers will have turned 65 or older — for the necessary reforms to take place.

"We face an impending crisis as the growing number of older patients, who are living longer with more complex health needs, increasingly outpaces the number of health care providers with the knowledge and skills to care for them capably," said committee chair John W. Rowe, professor of health policy and management, Mailman School of Public Health, Columbia University, New York City. "The sheer number of older patients in the coming years will require trying new models for delivering health care and the commitment of greater financial resources," he added. "If our aging family members and friends are to live as robustly as they can and in the best health possible, we must have a work force of adequate size and competency to take care of them."

Work Force Shortage Threatens Quality of Care

Several reports show an overall shortage of health care workers in all fields, but the situation is worse in geriatric care because it attracts fewer specialists than other disciplines and experiences high turnover rates among direct-care workers — nurse aides, home health aides, and personal care aides. For example, there are just over 7,100 physicians certified in geriatrics in the United States today — one per every 2,500 older Americans. Turnover among nurse aides averages 71 percent annually, and up to 90 percent of home health aides leave their jobs within the first two years.Older adults as a group are healthier and live longer today than previous generations, the report notes. Even so, individuals over 65 tend to have more complex conditions and health care needs than younger patients. The average 75-year-old American has three chronic conditions, such as diabetes or hypertension, and uses four or more prescription medications, the committee found. Dementia, osteoporosis, sensory impairment, and other age-related conditions present health care providers with challenges they do not often encounter when tending to younger patients.

All Providers Should Be Competent in Geriatric Care

Virtually all health care providers treat older patients to some extent during their careers — and likely will do so even more frequently given that one in five Americans will be 65 or older by 2030 — so they need a minimal level of competence in geriatric care, the committee concluded. Health care workers should be required to demonstrate competence in basic geriatric care to maintain their licenses and certifications. All health professional schools and health care training programs should expand coursework and training in the treatment of older individuals.To deliver care more efficiently and alleviate the shortage of adequately trained workers, the report calls on the health care professions and regulators to consider expanding the roles and responsibilities of health care providers at various levels of training. For example, if a certified nursing assistant is able to administer certain medications, a professional nurse would have more time to concentrate on more complex patient needs. Additional research is needed on how to prepare health care workers to assume expanded roles, the committee noted.Because insufficient training can leave direct-care workers unprepared for the demands of their jobs and lead to high turnover rates, the federally required minimum number of hours of training for direct-care workers should be raised from 75 to at least 120. More training is required for dog groomers and manicurists than direct-care workers in many parts of the country, the report notes.

Higher Salaries, Financial Incentives Needed

While the number of older patients is rapidly increasing, the number of certified geriatric specialists is declining. Medicare, Medicaid, and other health plans need to pay more for the services of geriatric specialists and direct-care workers to attract more health professionals to geriatric careers and to stanch turnover among care aides, many of whom earn wages below the poverty level.Salaries of doctors, nurses, pharmacists, social workers, and others who specialize in geriatric care lag behind those of their counterparts in other fields. A geriatrician earned $163,000 on average in 2005 compared with $175,000 for a general internist, despite the extra years of training required for a geriatric career. Physicians who choose dermatology can earn over $300,000 a year. Registered nurses who work in nursing homes or other long-term care facilities earn less on average than their counterparts, despite working longer hours with more overtime. Medicare's low reimbursement rate for primary care is the foremost reason that geriatric specialists earn lower salaries, given that so much of their income comes from the government program. Medicare should increase its reimbursement rates for services delivered by geriatric specialists, the report urges.Direct-care workers are more likely to lack health insurance and use food stamps than workers in other fields. The median wage for direct-care workers in 2005 was $9.56 an hour. To boost wages, states should allocate funds to be added to the Medicaid payments that cover the majority of services provided by direct-care workers, the committee stated.

Family Members, Other Informal Caregivers Need Training

The report calls for health care facilities, community organizations, and other public and private groups to offer training programs to help family members, friends, and other informal caregivers provide proper assistance to their loved ones and to alleviate the stress they may feel in coping with an older friend's or relative's needs. Health professionals should regard patients and informal caregivers as an integral part of the health care team, the committee added. Between 29 million and 52 million family members, friends, and others tend to aging parents or other older individuals. More than 90 percent of older adults who receive care at home rely in part on informal caregivers and nearly 80 percent rely solely on family or friends. However, little is done to ensure informal caregivers have the necessary knowledge and skills. State attorneys general should recognize training programs for unpaid caregivers as a way that nonprofit hospitals could meet their requirement to provide benefits to their local communities in exchange for their tax-exempt status. In addition, federal agencies should support the advancement of assistive technologies that can help older patients manage their conditions and handle the basic activities of daily life and also can help informal caregivers take care of their loved ones.

Medicare Hinders Delivery of Quality Care

Although a comprehensive examination of Medicare was not the focus of this study, the committee noted several ways that the program hinders the provision of quality care to older adults, including Medicare's low reimbursement rates, its focus on treating short-term health problems rather than managing chronic conditions or age-related syndromes, and its lack of coverage for preventive services or for health care providers' time spent collaborating with a patient's other providers. Medicare and other public and private insurance plans need to remove disincentives that prevent health care providers from adopting new models of care delivery — such as interdisciplinary team care — that could improve patients' health and lower costs, the report says. The committee acknowledged the complexities of making changes to Medicare and the financial crisis facing the program, which is predicted to run out of money by 2019. It was beyond the committee's purview to recommend a detailed plan for how to re-engineer Medicare. The study was sponsored by the John A. Hartford Foundation, Atlantic Philanthropies, Josiah Macy Jr. Foundation, Robert Wood Johnson Foundation, Retirement Research Foundation, California Endowment, Archstone Foundation, AARP, Fan Fox and Leslie R. Samuels Foundation, and Commonwealth Fund. Established in 1970 under the charter of the National Academy of Sciences, the Institute of Medicine provides independent, objective, evidence-based advice to policymakers, health professionals, the private sector, and the public. The National Academy of Sciences, National Academy of Engineering, Institute of Medicine, and National Research Council make up the National Academies.

Contacts: Christine Stencel, Senior Media Relations Officer
Alison Burnette, Media Relations Assistant
Office of News and Public Information
202-334-2138; e-mail: [email protected]

Tuesday, February 05, 2008

Delegates, electoral college, popular vote...ayay.

As a fairly new American (I'm a transplanted Canadian), I am proud to take part in the election process. However, I'm used to the Canadian system, which is pretty straightforward (at least I think so!) In the Canadian system, you vote for your Member of Parliament. The majority of MPs who are elected then are the leading party. The leader of the leading party becomes the Prime Minister.

So, in my second foray into the election process in the US, I have to admit I've been thoroughly confused. Between the popular vote, the different rules in delegate apportioning between the parties, and the non-requirements of the electoral college delegates I'm in a tizzy. I realize that my vote counts/doesn't count, the delegates pledge or don't pledge their alliances and a heck of a lot of money gets spent in the process. 50% plus 1% of the delegates means what exactly?

Am I missing something here? Is it really a very easy system that my Canadian formed brain cannot get my thoughts around? Help. Puhleeeze. I'm fascinated, can't pull my eyes away from the news coverage, but I think I may need to pursue a PhD in Political Science. I mean...I get it, but I don't GET it.

Saturday, January 19, 2008

Marketing to Boomers and 50 Plus? I'm JUST Irritated.

ImageAt 78 million plus strong, we are a marketers dream. The Boomer and 50 Plus generation falls into two camps. Those with and those without. Money, that is.


Marketers are falling over each other to find out what we will or won't spend our money on. Will there be a recession? Won't there be a recession? Will the media frenzy about the maybe yes/maybe no recession force a recession? What does Ben Bernake think?

I'll tell you what I think.
  • If I have a job and a house and can pay my bills...no recession.
  • If I have lost my job, lost or in the process of losing my house and cannot pay my bills...recession.
Regardless of what happens in the overall economy, it is our personal need and perception that really counts after all. So what I want to know from you is this:

What do you WANT to spend your money on in 2008?

What do you NEED to spend your money on in 2008?

What will you NOT spend your money on in 2008?

Add your comments to this post or email me directly at [email protected]. I may post a survey and if I do, I'll also make sure to publish results.

Friday, January 18, 2008

Diabetes Type 3 and a possible link to Alzheimer's

A new study by a Brown Medical School team believes it may have discovered a new type of diabetes, which they are dubbing Diabetes Type 3. This is because the brain apparently produces insulin, in much the same way the pancreas produces insulin. As well, the brain plaque found in Alzheimer's patients is similar to the type of plaque produced in Type 1 and Type 2 diabetes patients.

The study is at a very preliminary stage, so not a good idea to jump to any conclusions, but there has long been consensus that we are only at the tip of the iceberg in truly understanding diabetes in all its forms.

Earlier this week I caught a few sentences from a news story on how cellular interference has also provided some relief and reversal in Alzheimers sufferers (I can't find the source, but when I do I'll list it) and the links to the aging genes.

[Found it! http://www.medicalnewstoday.com/articles/93508.php]

As medical technology continues to evolve, I believe we will see lifespan increasing by 10, 20 or 30 years. Our years of working, once the bulk of our adult life, will either increase to adapt to lifespan changes and financial needs, or out of necessity, life and our materials needs will change to accomodate the lifespan. All of the trends that are starting to gain in popularity are going to pick up steam with the continued aging of our population - from mature worker environments, to mult-channel jobs, to national health care programs, to multi-generational living communities. More to come. More to come. For a sci-fi junkie, like myself, I can't wait to see what is next.

Wednesday, December 26, 2007

Gen Y reshaping the employment game

An interesting article by CNN writer, Anthony Balderrama, which shares some insights into how Gen Y is affecting employment practices caught my eye today, particularly in light of my post earlier this week on multi-generational workspaces.

A significant number of employers are looking at ways to attract and retain the always-on-the-move Gen Yers demanding higher salaries, work/life balance, job flexibility and top tier technology. The overall technological savvy of this generation is too compelling for employers to ignore. According to a recent Careerbuilder survey:

Fifteen percent of employers reported modifying their policies in order to
appease their Gen Y employees. Of those employers who made changes, 57 percent
implemented more flexible work schedules and 33 percent created new recognition
programs.


From what I can see, we are still a good five years away from employers realizing that they have a lot of transient talent, but little longevity, and even less in dependability, general management or supervisory skill sets. I'm looking for a hint of another 15% of employers who decide to aggressively and proactively target 50 plussers specifically for those experience-heavy requirements.

Saturday, December 22, 2007

Looking ahead to 2008

I love, love, love this time of year. The air is crisp in California, life simultaneously speeds up and slows down over the week between Christmas and New Year's, and just like "spring clean", I go through a "year-end clean up."

Going through some old magazines, I pulled out one that had an intriguing article that I hadn't written about, but seems very appropriate going into 2008. The magazine, Icon, the magazine of the American Society of Interior Designers, focuses on the creative direction of designers, looking at trends and innovations in American design. In the January/ February 2007 issue, there was a solid article on redefining the workplace based on generational work habits and preferences. Creatives always tend to be ahead of the trend, because they invent and reinvent by picking up on change -- or a need to change or progress, which inspires their creativity.

I haven't been able to source a link to the article " Workplaces That Span Generations" by Michael Berens, but there were some creative observations that translate directly to the changing face of the workforce. Were these observations ahead of trend? Yes. Is the workforce slowly, slowly shifting in a way that recognizes these trends? Barely. But starting. Here is what Berens, director of research and knowledge resources for ASID, observed:

From Bureau of Labor statistics, the workforce is working longer and the age spread between younger and older workers is growing from 30 - 35 years to upwards of 40 years. In the next ten years the 55 plus age group of workers will increase by 50% whereas only by 5 - 10% in the younger age categories.

What are the age cohorts or demographics? Traditionals (my mom -- born and raised around the World Wars -- 1900 - 1945), Baby Boomers (me -- born between 1946 and 1964), Generation X (Gen X - my younger cousins -- born 1965 - 1980) and the Millenials (also called Generation Y or Gen Y, born 1981 - 1999...my daughter was born in 2000, but I consider her a millenial.) Each of these demographics enjoys very specific types of work values and styles of work. In a nutshell, the traditional is the typical "company" worker, who responds to power of position. Boomer is competitive (we know that) and values performance and symbols of recognition. Gen X distrusts institutional structure and heavily values work/life balance. Gen Y is "wired" but accessible. Wants to make a difference doing "value" work, expects good technology and likes to socialize.

The new direction in design is to create work space that respects these values and the drivers that push each group. So, for example, a private office wasn't as important to a younger worker as overall office design. Gen Y'ers find their privacy behind iPods and earbuds, but still crave interaction and direction. Traditionals and Boomers value office space. So the most creative designers are showing employees that they are valued by creating flexibility in the workplace design that reflects the flexibility that workers are looking for. Community area is increasingly important for interaction and workplace design looks for ways to integrate younger and older workers, who benefit from the best that each demographic has to offer. Some examples include wired breakrooms (think corporate Starbucks) where workers can work, meet and socialize with their laptops. Ergonomics (and privacy) are important for older workers, so ergonomic design is a choice -- including things like adjustable workstations, keyboards, lighting and surfaces...think good chairs, larger monitors and ways to address hand and neck problems.

Designers have recognized that they can do their best by bringing the generations together. Now it is up to employers to catch up and do their best, by proactively seeking out the 50 plus employee.

Wednesday, December 19, 2007

Ignites.com Includes Gen Plus Among Social Networking Category for 50 Plus

TIAA-Cref Crafts Boomer Social Networking Site

Article published on Dec 19, 2007

By Hannah Glover

TIAA-Cref hopes to make a connection with its baby boomer clients by encouraging its retirement plan participants to make connections with each other.In February, the firm plans to invite 20,000 customers over the age of 50 to participate in a social networking site, Myretirement.org.Rather than focus strictly on investments for financial planning, participants will be invited to post their musings across various channels including family and life, health and fitness, travel and relocation, work and money, volunteering and social activism and “redefining retirement.”Each area will be moderated by a “Role Model,” or a retired TIAA-Cref customer whom the company has deemed to be an expert. About 500,000 of the 3.3 million TIAA-Cref customers currently collect retirement income, according to the company.And while TIAA-Cref compliance representatives will also monitor the site, none of its products or services will be advertised, according to Jamie DePeau, senior vice president of marketing at the firm. The goal, she says, is to help TIAA-Cref customers adapt to the ever-changing concept of retirement and to present a holistic set of tools.“We have a longstanding relationship with these people and we are interested in building a lifelong relationship,” she says.Building such relationships can also engender loyalty, analysts agree, potentially resulting in assets rolling out of the retirement plans into the retail product line. More importantly, analysts agree that the social networking site is a savvy use of the interactive marketing opportunities unique to the Internet, and they expect other firms to soon follow suit.“Consumers like to be empowered,” says Dennis Gallant, principal and founder of Gallant Distribution Consulting. Consumers’ expectations have been shaped by their experience in the retail market place, where the explosion of blogs and other online tools has created a forum for people to exchange their views on practically everything.The Internet has diluted the power of the consumer brand, says Ray Villares, interactive marketing managing director at Acquity Group, a Chicago-based digital marketing firm.Companies that provide a portal that speaks to consumers’ needs and offers objective or peer-generated advice will have an advantage, he says. “It’s about convenience,” Villares says. “Your website can subliminally communicate how customer-oriented you are.”The more complex the topic, the more assistance and feedback people crave, and there are few topics more nerve-racking or complicated than figuring out how to spend — and finance — the rest of one’s life, Gallant says.TIAA-Cref’s customer base lends itself naturally to such a community-driven mind-set, since the company’s 90-year heritage comes from delivering retirement plans at low cost to educational institutions and nonprofits, he says. To help engender that close-knit sense, TIAA-Cref plans to recruit heavily among participants in Lexington, Ky., Pittsburgh, Pa., and Ann Arbor, Mich., according to company spokeswoman Abby Cohen.TIAA-Cref has faced its challenges in attracting new assets, says Morningstar analyst Christopher Davis. Despite efforts to broaden its retail reach, most of the company’s $430 billion under management is locked into qualified retirement plans. Competitive pressures in the nonprofit retirement plan space from companies such as Vanguard and T. Rowe Price, along with outflows, subpar performance and the loss of some large state-sponsored 529 college saving plans programs, have proven to be difficult challenges for TIAA-Cref.Still, Davis notes, while the company has struggled to boost its retail brand recognition, its retirement plan customers consider the company “one of the good guys” and “an advocate.”By and large, asset managers have underutilized such Web 2.0 tools, says Lee Kowarski, a managing director at consultancy kasina.“The idea of community is so important, particularly around retirement planning,” he says. Although social networking may be most readily associated with the school-age set, Kowarski says those over 50 years of age are online too.In fact, of the 34.7 million Americans between 50 and 64 years old who went online last month, a whopping 20.2 million of them visited social networking sites, according to data from comScore, a Chicago-based firm that tracks online consumer behavior.On average in November, each of those boomers spent 142.8 minutes, or nearly two and a half hours, on such sites, comScore data show.Sites such as AgingHipsters.com3, GenPlus4, IRememberJFK.com5 and Saga Zone6 each testify to the appeal of social networking among boomers. Eons.com7, for example, has registered 600,000 users since it launched in July of 2006, according to a company spokesman.It’s not only boomers who are motivated by peer communication and online communities. FRC research shows that retirees and those over the age of 50 command about 59% of the industry’s marketing attentions when it comes to retirement income planning. Meanwhile only 12% of such efforts are geared toward those between 30 and 40 years old, and 7% at those under 30.

Saturday, October 13, 2007

From one Boomer to Another: Shame on you, Ann Coulter.

I am a Jew. I'm proud of it. I find my spirituality in my faith, just as Christians, Muslims, Buddhists, Hindus, and other believers in different faiths do in theirs.

"If it was good enough for Jesus to be a Jew," says my 71-year-old mother, a practicing Jew, "it is good enough for me."

So, what has sparked my indignation on this fine California morning? Why am I so upset?

Because of Ann Coulter.

Ann, shame on you! Earlier this week, the outspoken Coulter, offended interviewer, Donny Deutsch, and pretty much his entire wide audience, by declaring that the world would be better off if we were all Christians. She took it a step further by stating that the Christian view is that Christians are perfected Jews.

All I can say, is "Oy vey."

How can Coulter, a staunch Republican, so blatantly forget that the United States of America built up its immigrant base with people escaping all kinds of intolerance (and for many, religious persecution.) Coulter is a tail-end Boomer, but not quite a 50-plusser, yet. Maybe in a few years she'll have matured just a tad.

On the plus side, in one fell swoop, she destroyed the Republican base in America. As a Democrat myself, I've got to say, "Good going, Ann. See you in my version of heaven."

To read the full, completely offensive transcript of the interchange between Deutsch and Coulter, follow the link.

Sunday, September 16, 2007

I'm may be Fickle, but I'm in Love with a New Man! WSJ's Tom Lauricella.

Tom Lauricella has done it and done it right. He won my heart. The intrepid Wall Street Journal writer interviewed me last week, along with several of the Gen Plus jobseekers (some from my group on Eons) and has written a terrific article, entitled, "How Old Are You? As Old As Your Skills" focusing on the challenges of 50 plus jobseekers looking to secure employment in the face of ageism. (Of course it delights me to be included in the article, too!)

You can click on the link or just read on for the full article. And, by the way, women are notorious for NOT reading the Wall Street Journal, but if you are a man or a woman seeking employment, OR and employer trying to understand what the heck is going on in the US and around the world, following the news in WSJ is a must.

How Old Are You? As Old as Your Skills.

By TOM LAURICELLA

September 16, 2007

Looking for a job is rarely an easy task. Sending out résumé after résumé and grappling with uncertainty and rejection can be a frustrating experience. Older workers, in particular, can encounter age discrimination, even if it's not explicit.

But there are ways to handle this challenge, including thinking differently about how a résumé is prepared -- and simply being prepared for the question, "How old are you?" Plenty of resources -- some free, some for a minimal cost -- are designed specifically for older job hunters.

There is evidence that bias against older adults in the job market, while difficult to prove, does exist. The average hunt for employment took nearly seven weeks longer for job seekers age 55 and older than for individuals younger than 55, according to a 2005 AARP report. That same year, a study by the Center for Retirement Research at Boston College found that in Massachusetts and Florida, a younger worker sending in a résumé was 40% more likely to be called for an interview than someone age 50 or older.

"There continue to be the same stereotypes about older workers, such as they're not willing to try new things and don't have the experience with technology," says Deborah Russell, director of work-force issues at AARP, the large Washington-based advocacy group for older adults.
The bias can be subtle. Pam Taylor, 60, has years of experience in the hotel industry. While applying for one opening recently, she was asked by the interviewer if it would bother her to have "young people" in positions above her.


"That was an age-related question," the Ohio resident says. She adds: "I never heard back from them."

Plenty of Resources

The good news is that there are resources to help older workers with their job search and to help them be ready for age-related concerns from potential employers. AARP helps individual job seekers with their résumé skills at no charge and annually publishes a list of employers that, according to AARP, are most friendly toward workers over 50 when it comes to recruiting practices, opportunities for training and options such as flexible scheduling. (Information is available at aarp.org/careers.)

The Career Advice page for employment Web site Monster.com features a link to a section called "Careers at 50+" which includes a helpful article on résumé tips for older job seekers.

Gen Plus, a blog for the 50-plus set (genplus.blogspot.com), offers a good discussion of issues facing older workers.

Another option in several cities around the country is the chapters of 40Plus, a nonprofit group that offers, among other services, job-hunting seminars and office space that people looking for work can use as a base. The Washington, D.C., chapter, for instance, offers a two-week job training seminar that includes video-taped mock interviews. This course costs $595.

The Web site for the D.C. chapter (40plus-dc.org) has more information about its programs as well as links to chapters in other parts of the country.

Rethink That Résumé

Among the first steps is to rethink the presentation of a résumé. Instinct often tells you to put everything on a résumé -- probably a holdover from your days as a younger job hunter, when your background might have seemed a bit thin. Instead, focus a résumé on relevant work experience -- the more recent the better.

If there's something to highlight but it's from a job 20 or 30 years ago, add it to the résumé under a heading such as "additional skills," without specific dates. AARP suggests a résumé that focuses on "what you can do and how you can do it, rather than on when you did it and for whom."

Still, take the time to make an inventory of accomplishments over the course of an entire job history. David Powell, a 56-year-old Washington, D.C., resident with a background in television documentaries, went back and discovered that there were awards that he had won that he had simply forgotten about. "There's a lot of stuff that I found that's pretty marketable," he says.
Interview Anxiety


For many older workers, the real challenge is sitting down for an interview across the desk from somebody who may be 20 years their junior. It's important to be prepared for the uncomfortable questions, including your age, a question that companies are allowed to ask. "It may be improper but it's not illegal," Ms. Russell of AARP notes.

Don't dodge the question. Rather, state your age -- but make it clear you can handle the job you're applying for.

Barbara Moldauer, who is in her 50s and today has a job working for a federal government agency in Washington, has been asked what year she graduated from college -- a date she purposely doesn't list on her résumé, to help her get a foot in the door.

"I just answer," she says. "If you're good at what you do, there are positions for you."

Wendy Spiegel, who operates the Gen Plus blog, suggests focusing efforts on certain industries that tend to be more friendly toward older workers, even if it's not the industry in which job seekers had spent their careers. For example, she suggests health care and finance and even homeland security. "You might think there is a bias in the finance industry toward younger workers, but the reality is that brick-and-mortar locations [such as bank branches] can't find managers," she says.

Added Challenges

Some aspects of aging can require extra effort to overcome.

Debbie Lincoln, of Little Rock, Ark., is 55 years old and suffers from arthritis -- but she says in her last job she never missed a day of work because of the problem. Still, she knows just the appearance of straining to get out of a chair can affect her chances of getting a job.

So, to make things easier for herself, she scouts the location of a company where she has an interview ahead of time. In this way, she can figure out, for example, where she should park to lessen any strain involved in getting to the appointment. Some problems "aren't going to be easy to overcome but you try to work around them," she says.

Of course, there may be times when a company is illegally discriminating against older workers or job seekers.

If it does seem like a company is biased against older workers or job seekers, the U.S. Equal Employment Opportunity Commission outlines what constitutes age discrimination on its Web site, at eeoc.gov/types/age.html.

• Email: [email protected]

Saturday, September 08, 2007

Wall Street Journal may want to hear your story...

The Wall Street Journal is writing a story (will publish early next week) on careers and jobs for those over 50. The writer is looking for a few interesting stories of success. If you feel that your job search, current career, new job, existing job make for a good story of what life is like in the workforce after 50, please email me directly at [email protected] and I'll be happy to forward your contact info to the journalist.

Thursday, August 16, 2007

The Wisdom of Experience

My father is 76. It really bothers him that he is heading into the last leg of this journey and cannot fully share the years and years of knowledge that he has with us, his kids, and with the rest of the world. He'd like to find a way to dump his brain into his kids. At 76 he can look at most any problem and see a solution -- more often than not, he'll have experienced a similar situation in the past and learned from having chosen a correct or incorrect path. What is frustrating is that he wants to pass that knowledge along to us while we are in the process of learning through our own experiencing.


I look at my own young child and realize there are many, many areas where she will not embrace my wisdom through experience because she will be learning through her own mistakes and trials. But, if I'm anything like my dad, it too, will irk me no end.


ImageIn 2003-04, there was a huge strike where first Von's (and ultimately Ralph's and Albertson's) 70,000 employees stayed off the job for endless months trying to make a deal surrounding wages and medical insurance. As the strike went on, brinkmanship and national financial leverage, against a shaky union strategy turned into the stalemate that wouldn't end. I remember that early on in the strike, my father tried to contact anyone at Ralph's management or on the mediation team with his solution (as a business owner, he became well known for his skilled negotation abilities, particularly with unions.) He felt that he could bring the two sides together quickly with a two-tiered program and he laid it out for me at the time. His plan was similar to the plan that was eventually accepted, but with a long term implementation program to keep employee morale up and production high.


In the news today, coverage followed the possible next strike by the same union group. Now, several years later, the union is upset about the tiered system. I called dad on the road this morning to tell him of this development. "But of course they'll strike again!" he blurted. "They didn't put the implementation strategy into place." If he'd been there at the time, who knows what his experience could have brought to this table.


Also in the news is the shocking revelation that Countrywide may have to go bankrupt due to the lack of ready cash for short-term needs. Of course, talking to dad about this latest development, he had a quick fix and a long term fix ready to discuss (I'm not a finance expert, but honestly, it sounded pretty good to me!)

This was a few minutes of a snapshot of a 76 year old retired businessman/consultant. It makes one take another look at the many 50 plus, 60 plus, 70 plus and 80 plussers who are the elders of our society. What is different in this society is that wisdom of experience is not really sought after.


Then, of course, I make the leap to the employment landscape and how it affects Gen Plussers (because doesn't it always go back to what you need?)


Right now, today, tonight, there are 60,000 Countrywide employees trying to figure out how to abandon ship before it sinks and get a new job. Which means that there will still be oodles and oodles of open positions that Countrywide will need to have filled throughout any bankruptcy protection, government bail-out, or restructure. So if I were 50 plus and looking for a job....I'd be setting my sights on Countrywide and applying to them like crazy...as of today.


Now that might just be a bit of wisdom of experience right there.

Monday, July 16, 2007

Oprah, Revolution Health and a Sneak Peek for Gen Plus readers!

Cindy Samuels, of Revolution Health (and a Gen Plus reader!) passed along a sneak peek about something she thought might be really interesting to our readers. Revolution Health has joined forces with O, the Oprah Magazine as a sponsor of the O You! Conference on September 29 in Miami. Now, here's the peek (and the perk!)...to celebrate, Revolution Health is offering visitors to http://www.revolutionhealth.com/oprah/ a chance to win one of five trips for two to the conference in Miami.

The contest won’t be announced in the press until Monday but she is giving us the advance buzz.


The O You! conference is expected to draw several thousand women and will feature speakers including financial expert Suze Orman (LOVE her -- if you don't know who Suze is, then you need to right away), exercise physiologist Bob Greene (hmm...I wonder if he has seen our Gen Plus low impact fitness DVD...), life coach Martha Beck, heart surgeon Dr. Mehmet Oz, and others. Revolution Health, which is led by AOL founder Steve Case, is an official title sponsor of the event. If you've never visited Revolution Health, it is a great site with tons of fantastic, relevant health and medical info with a strong focus on women's issues and a commitment to improving access to healthcare information in the US.


Cindy passes along that entering the sweepstakes is easy (she's right --it is.) From the “O Guide” home page at http://www.revolutionhealth.com/oprah/, visitors can click on the contest form and sign up to enter. Each visitor is eligible to enter once per day. The first sweepstakes closes on July 21 (which is why I wanted to get this post out to you today) and there are four more sweepstakes after that.

Good luck! I hope our readers win ALL the trips! Let me know if you are a winner -- I'll be your stowaway!!

Sunday, June 17, 2007

California Sunshine No Longer Enough

At the end of May, the Public Policy Institute of California (www.ppic.org) sent out a release detailing recent findings on a potentially dramatic impact on the California economy. For the full release, click here. What is alarming to the state is that there are now less college educated workers moving INTO California and those who already live here are not graduating in sufficient numbers to keep up with work demand. An overall shortage of college educated workers in California means potentially higher wages for those who will choose to live and work here. Part of the challenge is the soaring increase in cost of living. Home purchases are not affordable, traffic is really horrific in the major metropolitan areas, gas prices are high. Sunshine just ain't cutting it anymore.

This is the start of a geographic shift in our own country (a few weeks ago I wrote about the massive Chinese migration happening across that great geography) and I also suspect, strong opportunities for the hoards of 50 plussers, who have the skill sets, are prepared to stay where their roots are, and are willing to work.

Keep your eyes on California. All trends start on the West Coast. If California need can help drive employment for the 50 plusser, then we will see that sweep across the country...from the West, through the Center of our country (which needs the most help right now) all the way to the Eastern shores.