Effective Date: 15 December 2025
Linktree is a content sharing and scheduling platform that enables creators to connect their audiences with their most recent and relevant content. One of our core values is to pursue deliberate simplicity — so we’ve tried to distill our terms and conditions into their simplest, most accessible form here.
1. Welcome to Linktree!
It’s great to have you here. These Terms & Conditions, along with the linked policies ("Terms"), govern your use of our services which include Linktree (https://linktr.ee/), tr.ee (https://tr.ee/links) and Plann (https://www.plannthat.com/), their apps and related software or features (collectively referred to as the “Platform” or “Linktree”).
When we use terms like “we,” “our,” or “us” in these Terms, we’re talking about Linktree Pty Ltd (ABN 68 608 721 562), Plann and our group companies.
By using Linktree, you’re agreeing to these Terms. Additionally, our help articles include important information relating to your use of our Platform. Please take the time to read these Terms carefully, and feel free to get in touch if you have any questions. If you don’t agree with these Terms, please don’t use Linktree.
2. Changes to these Terms
Linktree is constantly evolving and improving. From time to time we may make changes to the Platform or these Terms. We may need to change these Terms to reflect business updates, changes to the Platform (including if we decide to discontinue any functionality, features or part of the Platform), legal or commercial reasons, or otherwise to protect our legitimate interests. We can make these changes at any time and it’s your responsibility to check these Terms now and then for any changes.
If we make a change that will have a material negative effect on you, as reasonably determined by us, we’ll use our best efforts to notify you at least one (1) month before the change takes effect. Your continued use of the Platform after any changes to the Terms is taken as your acceptance of the revised Terms. If you don’t agree with the changes, we ask you to please stop using Linktree and terminate your account in accordance with Clause 10. Suspension or Termination of Your Account.
3. Your Account
To create an account and become a Linktree user, you agree to comply with these Terms and confirm that you’re over 18 and legally able to accept these Terms. You must provide us with accurate information about yourself and in some cases, you may be required to verify your account or third party accounts. You are responsible for keeping this information up to date so if anything changes, please let us know so we can update your details.
Limited Linktree user accounts, which allow individuals to interact with Linktree Profiles (for example, by subscribing, messaging, or purchasing), are deemed Linktree Users and are subject to these Terms and all applicable policies.
If you’re using Linktree on behalf of a business or individual, you confirm that you’re authorized by them to agree to these Terms on their behalf.
You’re responsible for the security of your account and ensuring it is only used in a lawful manner. We recommend that you create a strong password and do not share this with anyone. If you think your account has been compromised, please contact us immediately. You must not assign or transfer your account to someone else or use your account (or allow it to be used by anyone) in a way which in our reasonable opinion, causes damage to Linktree or our reputation, or infringes another’s rights or applicable laws and regulations. You also agree that you will not use automated devices such as bots or scripts to create multiple accounts.
4. Your Username
When you create a Linktree account, you’ll need to choose a suitable username that respects everyone’s rights. We understand your username holds significance, but it must also be appropriate for all users and avoid infringing on anyone’s rights, including intellectual property (“IP”) rights like copyright and trademarks. You can’t use someone else’s name, like a celebrity or brand, or pick a username that’s offensive, vulgar, or unrelated just to profit from it later (referred to as “Domain Squatting”).
If any issues arise with your username, we’ll assess the situation fairly and may ask you to change it (it might be reassigned too). If you decline, we may suspend or terminate your account. If someone claims your username violates their IP rights, they must file an Intellectual Property report, and you’ll have the chance to respond with a Counter Notice.
If you haven’t logged in, added new links, or seen traffic on your account for the past 6 months, we may, in our discretion, reclaim or reassign your username without notice.
5. Managing Your Plan
You can sign up to Linktree on a free or paid plan, through a free trial or promotional coupon code and cancel at any time. Your plan will start when you accept these Terms and continue until a) you terminate it or b) we cancel it in accordance with these Terms (see Clause 10. Suspension or Termination of Your Account). By initiating your first subscription fee payment, you authorise us to charge you recurring subscription fees on an ongoing basis. UNLESS YOU NOTIFY US OF YOUR INTENT TO CANCEL YOUR SUBSCRIPTION (IN ACCORDANCE WITH THE CANCELATION TERMS SET OUT IN THIS CLAUSE 5), YOU ACKNOWLEDGE THAT YOUR SUBSCRIPTION WILL AUTOMATICALLY CONTINUE AND YOU AUTHORISE US TO AUTOMATICALLY CHARGE YOUR PAYMENT METHOD FOR THE AMOUNT OF YOUR SUBSCRIPTION FEE AND ANY APPLICABLE TAXES ON EACH PERIODIC RENEWAL DATE. We acknowledge that some states and countries have mandatory laws regarding your cancelation rights and therefore, this paragraph will not override those laws.
We reserve the rights, at our sole discretion, to make changes to or modify our subscription plans at any time. Such changes or modifications may include, but are not limited to, adding new features or functionalities to a subscription plan (which may increase the subscription fees), discontinuing or removing features or functionalities from a subscription plan (which may decrease the subscription fees) and increasing or decreasing the different types of subscription plans that are available. If we do so, we will provide you with reasonable advance notice of any changes that we reasonably determined to have a material effect. If you continue to use the Platform after the effective date of any changes, this means that you have agreed to sign up to the new subscription plan which may include an increase or decrease to the subscription fees that you are paying. If you do not agree, you may cancel your subscription in accordance with our cancelation policy below.
If you cancel a paid plan it will ordinarily continue until the end of your current billing cycle and then automatically convert to a free plan. To cancel, please visit the billing (Linktree) or subscription (Plann) page in your admin. To the extent permitted by applicable law, payments are non-refundable. However, we know that sometimes your requirements may change. So, if you’ve selected a paid plan, but cancel within 72 hours, we may, in our discretion, make an exception. Please email us at [email protected] for Linktree or [email protected] for Plann.
If you downloaded our app and purchased your plan using your Apple ID or Google Play Store account, you’ll need to cancel by following the instructions provided by Apple or Google. Please note that Linktree is unable to process refunds in these circumstances. You can request a refund from Apple on the Apple Support webpage or Google by following these instructions. If you have canceled your plan and would like to permanently delete your account, you can do so via the admin page. Remember, if you delete your account, you won’t be able to reactivate it or retrieve any of the content or information you have added to your profile.
6. Your Content
We love the variety of content that our users post on Linktree! However, we want to ensure that everyone who visits the Platform can do so safely – that’s why we have our Community Standards. These standards set out what content is and isn’t allowed on Linktree, so please make sure you follow them, otherwise we may suspend or permanently remove your account.
When we talk about your “content”, we mean the text, graphics, videos, links, messages, broadcasts, notifications, AI-generated responses and media, products and any other materials you add to your Linktree profile or any materials used to interact with visitors or consumers through your Linktree profile. You’re responsible for your content and you warrant that:
Since laws and regulations can differ across the countries we operate in, we might ban content that is considered legal in some regions but not others. We reserve the right to take appropriate steps to keep Linktree safe, including content removal or access restriction.
7. What We Can Do with Your Content
We love your content and want to show it off. When you post content on your Linktree profile, you grant us a licence to (a) use, publicly display, distribute, modify, adapt and create derivative works of such content; and (b) use your name, image, voice, photograph, likeness and any other personal attributes in the content; on the Platform and in our marketing in all media (such as our social channels and any other advertising). This license is worldwide, royalty-free and perpetual, which means we can use your content anywhere in the world, without paying you fees, for as long as we like. You agree that you have all third party rights necessary to post the content on Linktree and to grant us this license.
You’ll retain all of your rights in your content. Keep in mind that your content will be publicly accessible, and may be used and re-shared by others on Linktree and across the internet.
Please don’t share personal info on Linktree that you don’t want visible to the world. Never post social security numbers, passport details or similar information that could cause harm in the wrong hands. You may only post another person’s personal information where you have their consent and have kept a record of it. We don’t have to monitor the accuracy, reliability or legality of your content, but we may choose to do so.
We may modify, remove or restrict access to content at any time in line with these Terms or apply a sensitive content warning to content that we deem unsuitable for all audiences.
8. Your Responsibility to Your Visitors and Customers
You are responsible for visitors to your profiles (“Profile Visitors”), which include users who may provide you with personal information via a contact form, subscribe to your profile or customers who purchase products or services through your profile - collectively known as “End Users”. You bear the sole responsibility for (a) how End Users engage with your profile and content, (b) ensuring that all your interactions with End Users, such as the sale of your products or services, data collection processes and email marketing are compliant with all applicable laws concerning your End Users, and (c) ensuring that transactions conducted between you and End Users via your profile are in accordance with the terms and conditions of our third party Payout Provider (see more under Clause 9. Monetizing your Content).
You may have access to features that allow for End Users to support you through monetary donations. You acknowledge that any donations received are voluntary and without expectation of any goods or services in return. This feature may only be utilized exclusively for personal donation collection, not for fundraising on behalf of charities or other causes.
9. Monetizing Your Content
You may be admitted to one of Linktree’s monetization programs or have access to some monetization features on the Platform (each a "Monetization Program”). Monetization Programs include (a) the sale of digital products or services to your End Users via your Linktree account (such as but not limited to downloads, courses and communities), the earnings from which we refer to as “Direct Earnings”; and (b) any other Monetization Program offered on the Platform (such as but not limited to commissions from affiliate sales), the earnings from which we refer to as “Partner Earnings” Direct Earnings and Partner Earnings will be collectively referred to as “Earnings” The following terms apply to the Monetization Programs:
10. Suspension or Termination of Your Account
If you don’t follow these Terms, or Community Standards or any other linked policies we have the right to suspend or terminate your account, or take other action regarding your account or adjust how the Platform works for you. For example, if you miss paying your fees on time, we could switch your paid plan to a free one with fewer features. If you misuse a Monetization Program or do not meet the Participation and/or Earning Conditions, we could remove your access to the Monetization Program.
The steps we take will depend on the nature of the non-compliance. In some cases, we might not suspend or terminate your account. However, if there’s a repeated or significant non-compliance, we’re more likely to consider those measures. We may also suspend or terminate your account if we are required to do so to comply with a legal requirement or court order or if we reasonably believe that it is necessary to prevent harm to you, us, other users or third parties. If we do suspend or terminate your account, we aim to notify you beforehand, although we’re not obligated to do so.
If you have a free account or are on a non-paying subscription and have not logged in or seen traffic to your account for an extended period of time (for example, 6 months) we reserve the right to terminate your account without notice.
If we terminate or suspend your account under this clause, please be aware that you won’t receive a refund for any fees paid in advance, unless required by law. We won’t be responsible for any content that is lost as a result of your account being suspended, terminated or downgraded to a free account (including where functionality that you previously had under a paid account is lost). If you believe your account was mistakenly terminated or if you encounter issues with these Terms or the Platform, please get in touch with us at [email protected] for Linktree and [email protected] for Plann. We’re committed to making good-faith efforts to resolve the matter, and neither party will initiate legal action concerning the issue until we’ve spent at least one (1) month working together to find a resolution.
11. Feedback
We love hearing your ideas on how we can make Linktree even better! Sometimes, we may make “beta” functionality available to you and seek your feedback. Keep in mind that if you share feedback with us, we’re free to use it however we like, without payment to you (or to not use it at all). We may from time to time make certain functionality of the Platform available to you in “beta” (or similar).
You acknowledge that we are still evaluating and testing such beta functionality and it may not be as reliable as other parts of the Platform.
12. Our Platform
We, as the owners of the Platform, grant you a limited right to use it for sharing content and interacting with other users’ content. However, please note that we are not responsible for any content, products, or services made available through other users’ profiles. All rights, including IP Rights, related to the Platform (excluding your content) (referred to as “Linktree IP”), are exclusively owned by Linktree or our licensors. You do not acquire any rights in the Linktree IP, and you are not allowed to use it, including our brand name or logo, for any purpose without our prior written approval, such as implying a partnership or endorsement from Linktree.
As a user, we grant you a limited, revocable, non-exclusive, and non-transferable right to use the Platform for creating, displaying, using, playing, and uploading content in accordance with these Terms. You must not, as a user, a Profile Visitor or in any other capacity, use scripts, bots, scraping tools or other automated means or processes to access, download, extract, aggregate or otherwise collect content or information from Linktree user profiles or the Platform.
If we provide you with images, icons, themes, fonts, videos, graphics, or other content, please only use them on your profile and in line with any guidelines we make available to you. Please don’t remove, hide, or alter any proprietary notices or trademarks on the Platform. Copying, reproducing, distributing, licensing, selling, reselling, modifying, translating, disassembling, decompiling, decrypting, reverse-engineering, or attempting to derive the source code of the Platform or any part of it is strictly prohibited.
When you visit Linktree profiles as a Profile Visitor we grant you a limited, non-exclusive, and non-transferable right to view and interact with the Platform through user profiles. Some users (the Seller) may offer products or services (including digital products) for purchase or may offer deals and sponsored links to purchase a product from a brand on their profile. If you choose to purchase or interact with this content, you acknowledge that you will be transacting directly with the Seller and/or the brands. This means that Linktree does not have any liability or obligations towards you with respect to the purchase(s), including but not limited to, providing the products or services, the quality of the products or services, customer support, disputes, refunds or chargebacks, maintenance and errors or bug fixes. Further, we cannot guarantee the identity of the Seller and/or brands or the validity of any claims or descriptions they make on their products or services. Sellers and/or brands may also have their own terms or policies that apply to their products or services and you are responsible for agreeing to and complying with these rules as non-compliance may result in loss of access to your purchase/s.
To the extent allowed by law, we are also not responsible for any opinions, advice, statements, offers, or other content posted by other users on their profiles
13. Fees and Payment
14. Tax Requirements
“Tax” or “Taxes” means all applicable taxes, including but not limited to (a) indirect taxes such as goods and services tax (“GST”), value added tax (“VAT”), sales tax, fees, duties, levies and other similar taxes and (b) direct taxes such as transactional taxes (including withholding taxes) and income taxes. Applicable Taxes will be calculated in accordance with your relevant country, state, provincial, or local tax laws and any applicable tax charges will appear separately on your invoice.
15. Privacy
At Linktree, safeguarding your privacy and that of your Profile Visitors is our priority. Our Privacy Notice and other attached policies outline how we handle your personal data for our internal purposes and your obligations (and ours) regarding privacy rights of visitors. Additionally, our Data Processing Addendum (“DPA”), which can be found in our Trust Center and is incorporated into these Terms by reference, defines your obligations (and ours) regarding the privacy rights of visitors to your profile. By creating your account, you confirm that if the DPA applies to you, you’ve read, understood, and consented to it. To learn about our cookie usage, refer to our Cookie Notice.
All data, including any IP rights associated with it, that either we or the Platform generate from your use (or the use of Profile Visitors or other users) of the Platform or content (“Data”) will be owned by Linktree. As part of the service offered on the Platform, we might provide you with Data or visual representations of it, which we refer to as “Data Analytics” While we make no warranties about the accuracy or completeness of the Data Analytics, we do our very best to ensure they are as accurate and complete as possible.
16. Confidentiality
From time to time, we may share information with you that is confidential (e.g. we may reveal new and upcoming features to you if you take part in beta testing with us). If we share any confidential info with you, about Linktree or the Platform, you must keep it secret and secure. You must also use reasonable measures to prevent others from accessing it. If you are participating in a Beta trial, and there is information we are comfortable with you sharing publicly as part of your participation, we will make that known to you.
17. Recommended Content
Linktree may suggest products or other content that may be interesting to you as a user of certain Linktree features, or to your audience. Linktree uses the data you provide and the data Linktree has about other users to make these recommendations. These recommendations are in no way an endorsement of the products or content by Linktree.
18. Liability
We want to clarify that we are not responsible for how you use the Platform, and it’s crucial that you maintain backups of your own content. We are not liable for any damages resulting from actions such as downloading, installing, or utilizing the Platform, or even copying, distributing, or downloading content from it. It’s on you to ensure your data, content, and devices are adequately protected and backed up while using the Platform. We are also not responsible for any comments, messages, views or remarks expressed in any content by you, Profile Visitors or other users on or through our Platform.
You agree to protect us from any losses that arise if you breach these Terms or if a third party raises a claim against us related to your content. Neither of us will be liable for indirect, punitive, special, incidental, or consequential damages. These might include losses in business, revenue, profits, privacy, data, goodwill, or other economic benefits. This applies whether the issue stems from a contract breach, negligence, or any other cause—even if we were aware of the potential for such damages.
Our liability to you under these Terms or related to the Platform will not go beyond the greater of the fees you paid us in the 12 month period before the liability emerged, or AUD $100.
19. Disclaimers
We want to make a few important disclaimers within these Terms. When you use Linktree and explore any content on the Platform, you’re doing so at your own risk. The Platform is provided to you “AS IS” and “AS AVAILABLE”, without any warranties of any kind, whether they’re express or implied, including (but not limited to), up-time or availability, or any implied warranties of merchantability, fitness for a particular purpose, non-infringement or course of performance. Linktree, its affiliates and its licensors do not make any express or implied warranties or representations, including that:
These Terms apply to the maximum extent permitted by law and nothing in them is intended to exclude, restrict or modify legal rights that you may have, which cannot be excluded, restricted or modified by contract. If these Terms are governed by the Australian Consumer Law, our liability to you for not complying with a consumer guarantee is limited to re-supply of the services or payment.
20. Third-party Services
Linktree collaborates and integrates with various third-party products and services. We may provide access to specific third-party features or services within the Platform, such as a payment portal, an e-commerce store or a brand and affiliate marketing portal. Certain Linktree features allow you to display, link to, or interact with content hosted on third-party media platforms when you authorize Linktree to access them, for example, embedding a YouTube video or showing your Instagram feed on your Linktree profile.
Your use of any third-party products or services connected through Linktree is subject to the separate terms and conditions and privacy notices of those third-party products or services, for which you are responsible to review, accept, and comply. Failure to accept or adhere to these third-party terms may result in the suspension, cancelation, or limitation of your account or access to these services on our Platform. Unless explicitly stated otherwise, we do not endorse or make any warranties about any third-party products or services, nor do we offer refunds for payments made to third parties.
If we are required to display specific third-party terms on our website, you can find them listed below.. Additionally, our Privacy Notice includes a list of our subprocessors.
21. App Terms
To use our app, you’ll need to download and install the software onto your mobile or tablet device. We may automatically update this software, and these Terms will apply to any updates. The following terms pertain specifically to the download and use of our app:
22. Open Source
The app includes open source software components, and some of these components are subject to their own specific license terms. You can find these terms in our Open-Source Content library, which is accessible in the ‘Legal’ section of the app. If the license terms of a particular open source component don’t align with our terms outlined here, then these Terms won’t cover that component. Instead, the relevant license terms will govern your rights and responsibilities for that specific component.
23. A Few Last Things
Before you can start using Linktree, there are a few last important points we’d like to address:
Any questions or comments? Please reach out to [email protected] for Linktree and [email protected] for Plann.