New insights look at how platforms like ChatGPT and Gemini are citing media, with fresh data on press releases, journalistic sources, and shifting citation trends.
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Effective March 12, 2025
These Terms of Service (“Terms”) are a legal agreement by and between Customer (“Customer”, “User” “Authorized User” and “you”) and Muck Rack, LLC, a Delaware limited liability company and its affiliates (hereinafter referred to as “Muck Rack,” “Muck Rack LTD,” “Muck Rack Corp.” “Muck Rack Ireland LTD.” “we,” “our,” or “us”), each a “Party” and collectively referred to herein as the “Parties”, together with any and all applicable Order Forms, exhibits, and/or schedules (collectively, the “Agreement”), and govern your access and/or use of the Site and the Services, including (without limitation) all websites, mobile applications and other interactive properties through which such services are delivered, (collectively, the “Service”) owned, operated and distributed by Muck Rack.
If you are entering these Terms on behalf of a company or other organization, you hereby represent and warrant that you are authorized to enter into these Terms on behalf of such company or organization (“Authorized User”).
General Use
By accessing OR USING any part of the SERVICE, you are acknowledging you have read, agreed and will comply with the terms and conditions described below (the “Terms of Service”). You are subject to any agreements, policies or guidelines referenced or as provided to Customer, including THE TERMS AND CONDITIONS OF OUR PRIVACY POLICY (the “Privacy Policy”), WHICH ARE HEREBY INCORPORATED HEREIN BY REFERENCE. These Terms of Service apply to all users, including both users who are only viewing content available via the Service and users who have subscribed for services and/or are contributors of content via the Service.
We may amend the Terms related to the Services from time to time. If we make any material changes, we will use commercially reasonable efforts to provide you with advance notice prior to the change taking effect. You can review the most current version of the Terms at any time by visiting this page. Any material revisions to the Terms will become effective on the date set forth in our notice, and all other changes will become effective on the date we publish the change. If you access or use the Services after the effective date of any changes, that access or use will constitute your acceptance of the revised Terms. If you don’t agree to be bound by the changes, you may not use the Services. Your continued access or use of the Services after such posting constitutes your consent to be bound by the Terms, as amended.
Data Protection Addendum
The Muck Rack Data Protection Addendum (the “DPA”) is available at https://muckrack.com/legal/l-dpa and will apply to the subject matter(s) of this Agreement unless the Parties have executed in writing a separate Data Protection Agreement, and each Party agrees to comply with such terms. For purposes of the Standard Contractual Clauses attached to the DPA, when and as applicable, Customer and its applicable Affiliates are each the data exporter, and Customer’s signing of or entering into this Agreement, and an applicable Affiliate’s signing of or entering into a Customer Order, will be treated as signing of the Standard Contractual Clauses and their Appendices. Muck Rack may update or modify the DPA from time to time to comply with changes in Applicable Law. Customers shall be timely notified of any such amendments. Any such updates or modifications will become effective immediately upon such notice being provided to the Customer.
Account Set-Up
In order to access some features of the Service, you will need to create a login account.
When creating your login account, you represent and warrant to us that the information you provide is accurate and complete in all respects.
All registrations must be made by you, personally. Only one log in can be used per User Account. Each user account must be associated with an individual User’s email and cannot be shared. Generic or shared emails cannot be used for accounts. Accounts registered by “bots” or other automated methods are not permitted under any circumstances. You may never use another’s login account without permission, and may not permit anyone else to use your login account. Single login accounts shared by multiple persons are not permitted under any circumstances. Providing email addresses in order to access your Muck Rack account to any parties not performing work on behalf of your organization is strictly prohibited. You may register for plans with multiple login accounts by contacting us.
When you create an account, we collect registration-related information, which includes your email address and your name. For so long as you use the login, you agree to provide true, accurate, current, and complete information. USER IDS AND PASSWORDS. You agree that you will be solely responsible for all activity that occurs on your account, whether or not authorized by you. Further, you agree to choose a strong and secure password and maintain the confidentiality of your password(s). Should you believe your password or security for this Site has been breached in any way, you must immediately notify us at: security@muckrack.com.
These Terms of Service, and any rights and licenses granted hereunder, may not be transferred or assigned by you, but may be assigned by us without restriction.
Our Service is not intended for and may not be used by individuals under 13 years of age. Creating an account with false information is a violation of our Terms, including creating an account on behalf of others under the age of 18.
We reserve the right to investigate complaints or reported violations of our Terms and take any action we deem appropriate. We also reserve the right to refuse service to any person for any reason, at our sole discretion.
In addition, in our sole discretion, we may suspend or terminate your account for any reason. Such termination of your account will result in your loss of access to the Service and the content that you have posted on the Service. We will not be liable for any decision to suspend, terminate or refuse service under any circumstances. We will not provide refunds for termination of the Service due to your breach of our terms.
You have no other rights in the Service and shall not use the Services for any purposes beyond the scope of the access granted in this Agreement.
Responsibilities and Restrictions
You are responsible for obtaining, maintaining, and managing any equipment and ancillary services needed to connect to, access, or otherwise use the Muck Rack Services (including, but not limited to the Social Listening Services, Press Release Services, and/or the Media Intelligence Services), including, without limitation, computer networks, modems, hardware, servers, software, operating systems, networking, web servers, and the like, and is solely responsible for maintaining the security thereof. You are responsible for maintaining the confidentiality of your Account login information and are fully responsible for all activities that occur under your Account. You agree to immediately notify Muck Rack of any unauthorized use, or suspected unauthorized use of your Account or any other breach of security. Muck Rack cannot and will not be liable for any loss or damage arising from or related to your failure to comply with the above requirements. Except as permitted under this Agreement or as required by law, You will not, and will not permit or encourage anyone else, including Your Users, to:
(i). license, sublicense, sell, resell, transfer, assign, distribute, use a service bureau or timeshare, or otherwise commercially exploit or make the Services available to any third party in any way, including as a part of an unauthorized Media Intelligence Services offering;
(ii). disassemble, decompile, reverse engineer, or otherwise attempt to access or derive source code or other trade secrets from the Services, or modify, make derivative works based upon, copy, or otherwise use any ideas, features, functions, or graphics of the Services or Media Intelligence Services in order to (a) build a similar or competitive product or service or (b) build a product using similar features, functions, or graphics of the Services.
(iii). modify, remove, or obstruct any proprietary rights statement or notice contained in the Services;
(iv). “crawl”, “scrape”, or “spider” the Services or any portion of the Services (including any and all data contained therein) (through use of manual or automated means); engage in "deep-linking" or make use of data mining, robots, or similar scraping and/or data gathering and extraction tools on the Site;
(v). download or copy database or account information for the benefit of another merchant or any other unauthorized third party;
(vi). send or store (a) infringing, dangerous, harmful, deceptive, obscene, threatening, libelous, or otherwise objectionable, unlawful, or tortious material, including material harmful to children or which violates third-party privacy rights; or (b) Malicious Code;
(vii). attempt to gain unauthorized access to the Services or its related systems or networks;
(viii). use the Services or Media Intelligence Services in violation of this Agreement or Muck Rack’s Acceptable Use Policy;
(ix). impersonate a User, share passwords, or provide false identity information to access or use the Services or Media Intelligence Services; or
(x). collect, capture, or use the Services or Media Intelligence Services on an Application that is not under your direct ownership (including via browser extension) without (a) consent from the owner of the Application or (b) consent from the data subject whose data is collected or captured by the Services;
(xi). harass or intentionally interfere with another Muck Rack customer’s use or enjoyment of the Services or interfere in any manner with the operation of the Services or the network used to operate the Services;
(xii). use the Services to send spam or otherwise duplicative or unsolicited messages in violation of Applicable Law; or
(xiii). use the Services or Media Intelligence Services in violation of applicable local, state, national, and foreign laws, treaties, rules, and regulations, including those related to data privacy.
(xiv). You may not reproduce or copy the Site or Services or any portion of the Site or Services for any purpose (including any commercial purpose). You may not frame or utilize framing techniques to enclose any trademark, logo, or other proprietary information (including images, text, page layout, or form) of Muck Rack without Muck Rack’s express written consent. You may not use any meta tags or any other "hidden text" utilizing Muck Rack's name or trademarks without Muck Rack’s express written consent.
(xv). You will not take any action that imposes an unreasonable or disproportionately large load on the infrastructure of the Site or Muck Rack's systems or networks, or any systems or networks connected to the Site. You may not probe, scan or perform vulnerability testing of the Site or any network connected to the Site, nor breach security or authentication measures used on the Site or any network connected to the Site.
You will access Muck Rack APIs in accordance with the Muck Rack API Addendum; You will not: (A) access our APIs in violation of any law or regulation; (B) access our APIs in any manner that (i) compromises, breaks or circumvents any of our technical processes or security measures associated with the Services, (ii) poses a security vulnerability to customers or users of the Services, or (iii) tests the vulnerability of our systems or networks; (C) access our APIs in order to replicate or compete with the Muck Rack Services; (D) attempt to reverse engineer or otherwise derive source code, trade secrets, or know-how of our APIs; or (E) attempt to use our APIs in a manner that exceeds rate limits, or constitutes excessive or abusive usage; (F) use the API (i) other than on an individual transactional basis (e.g., sending communications in bulk or in any manner that would be prohibited under the U.S. CAN-Spam Act or any of its foreign analogs is prohibited), (ii) to transmit any information You know to be fraudulent or misleading, or (iii) to make it appear that any communication or other content is associated with any third-party product or service (G) You must not use the Services or Content for the development of any software program, including, but not limited to, training a machine learning or artificial intelligence (AI) system.
Limitations
You acknowledge and agree that the Services are not intended for use in the storage, processing, or handling of data that is (i) Protected Health Information subject to the Health Insurance Portability and Accountability Act, as amended (“HIPAA”) or any local equivalent regulation or statute to your jurisdiction, (ii) Sensitive Personal Data (as defined below) or (iii) the following data elements (a) a United States Social Security number, UK National Insurance Number or any local equivalent regulation or statute to your jurisdiction; (b) driver’s license number or government-issued identification card number; or (c) other than the Muck Rack Payments Services, financial account number, or credit or debit card number, with or without any required security code, access code, personal identification number or password, that would permit access to an individual’s financial account. “Protected Health Information” has the meaning set forth in HIPAA, and “Sensitive Personal Data” has the meaning set forth in Article 9 of the GDPR or other applicable data protection legislation. You will not transmit or otherwise include any such information in the User Content.
You may not use the Service for any purpose that is unlawful or prohibited by these Terms of Service (including the Privacy Policy and Journalist Privacy Notice) or any other purpose not reasonably intended by us. In furtherance, and not in limitation, of the foregoing, you agree not to take any of the following actions in connection with your use of the Service: (i) abuse, harass, threaten, impersonate, bully, insult, humiliate or intimidate others; (ii) contribute any User Content that is infringing, libelous, defamatory, obscene, pornographic, abusive, offensive or otherwise violates any law or right of any third party, including but not limited to contributing any User Content for the purpose of harming or attempting to harm minors in any way; (iii) engage in any activity intended to obtain password, account, or private information from any user; (iv) transmit unwanted email or other communications; (v) submit stories or comments linking to affiliate programs, multi-level marketing schemes, sites/blogs repurposing existing stories (source hops) or off-topic content; (vi) take any action that might impose an unreasonable or disproportionately large load on our infrastructure; (vii) interfere or attempt to interfere with the proper working of the Service or any activities conducted on the Service; or (viii) bypass any measures we may use to prevent or restrict access to the Service. You will not post on the Service, or transmit to other Users via the Service, any defamatory, inaccurate, abusive, obscene, profane, offensive, sexually oriented, threatening, harassing, discriminatory, racially offensive or illegal material that breaches any local, national or international law or regulation, or is in any way unlawful or fraudulent or has any unlawful or fraudulent purpose or effect.
In addition, you agree not to: (i) upload, transmit, or distribute to or through the Services any computer viruses, worms, or any software intended to damage or alter a computer system or data; (ii) send through the Services unsolicited or unauthorized advertising, promotional materials, junk mail, spam, chain letters, pyramid schemes, or any other form of duplicative or unsolicited messages, whether commercial or otherwise; (iii)use the Services to harvest, collect, gather or assemble information or data regarding other Customers, including email addresses, without their consent; (iv) interfere with, disrupt, or create an undue burden on servers or networks connected to the Services, or violate the regulations, policies or procedures of such networks; (v) attempt to gain unauthorized access to the Services (or to other computer systems or networks connected to or used together with the Services); or (vi) harass or interfere with any other Customer’s use and enjoyment of the Services.
In accordance with the above, all User Content: (i) must be accurate (where it states facts), (ii) only contain opinions that are genuinely held, (iii) must not in any way infringe the foregoing provisions of this Acceptable Use section or these Terms generally, and (iv) must comply with the law applicable in any country from which it is posted and to which the website is targeted.
We currently offer a free Account with limited functionality (“Free Account”), and various fee-bearing Accounts offering feature enhancements (“Paid Subscriptions”). For a Fee quote, please go to https://info.muckrack.com/request-demo. Fees are exclusive of applicable sales, excise, or use taxes. We will charge you sales tax along with your order, based on your shipping address. In addition, you will be responsible for all other applicable taxes, levies, duties or similar charges, only excluding taxes based on our income.
Subscriptions
I. Annual Subscriptions
If you have an annual subscription, the following terms apply:
We do not provide refunds or credits for partial years of service, downgrades in service that occur after the Effective Date and/or prior to the end of an annual billing cycle, or all or any portion of an annual billing cycles in which the service was unused but the account was open, or for any other reason.
II. Multi-Year Subscriptions
If you have a Multi-Year subscription, the following terms apply:
Multi-year agreements may be canceled mid-term with immediate effect, (For example, after the first year of Service but prior to beginning the second year) however all fees for the full multi-year contract term remain due and owing and no refund will be provided for prepaid fees.
Paid Subscriptions can be purchased directly from Muck Rack by paying an annual subscription fee. Subscriptions are billed in advance on an annual basis and are non-refundable for the subscription period they are purchased for. You must provide us with a valid credit card or other payment method to pay the subscription fee. You agree that we may process your credit card or other valid payment method on each renewal term, on the calendar day corresponding to the first day you subscribed to the Paid Subscription.
I. No Refund for Downgraded Service
We do not provide refunds or credits for partial years of service, downgrades in service that occur after the Effective Date and/or prior to the end of a billing cycle, or all or any portion of a billing cycle in which the Service was unused but the account was open, or for any other reason.
II. Mid Contract Upgrades and Changes during a Subscription Term
You may upgrade your Services during your subscription mid-term by adding-on additional Services to your paid service or adding additional Users after the Effective Date and/or prior to the end of a subscription term. Such changes shall take immediate effect. Upgrades shall be billed on a pro-rata basis at the new rate for the remainder of the then-current term and the fee will be increased for future subscription terms. If you decrease the number of users under your subscription or eliminate an add-on service to a paid service in the middle of a subscription term, you will not receive a refund for that subscription term, but future subscription fees will be decreased accordingly.
III.Cancellation of Auto-Renewing Subscriptions
In order to cancel an auto-renewing paid subscription, please email us the cancellation request to your Customer Success Manager. If you cancel a paid service for a one-year term after the Effective Date and/or prior to the end of the applicable annual billing cycle, your cancellation will take effect immediately and your subscription will not renew. You may continue to use the Service through the end of the paid annual subscription term. You will not receive any refund for the fees paid for the annual billing cycle in which the cancellation occurs. All of the content in your account will be deleted upon written request, and you will not be able to recover this information after cancellation.
IV.Changes to Subscription Terms
We may change the price for the Paid Subscriptions from time to time, and will communicate any price changes to you in advance and, if applicable, how to accept those changes. Price changes for Paid Subscriptions will take effect at the start of the next subscription period following the date of the price change. As permitted by local law, you accept the new price by continuing to use the Services after the price change takes effect. Please therefore make sure you read any such notification of price changes carefully.
V. Trial Access
We may offer trial access for a limited duration for Service upgrades as specified during enrollment, if any (the “Trial Access” with such period of access being known as the "Trial Access Term"). We may modify the Trial Access Term or terminate the Trial Access at any time and for any reason at our sole discretion.
Trial Access Services are provided for evaluation purposes only. When the Trial Access Term ends or access to the Trial Access Services is otherwise terminated, your User Content may be removed unless you elect to purchase a Service of equal or greater value than the Trial Access granted during the Trial Access Term. We will delete User Content upon written request, but are under no obligation to return User Content to you or your Organization.
Any data collected during enrollment for the Trial Access, including without limitation your name, contact information, and payment information, is governed by these TOS, the Muck Rack Trial Access Supplemental Terms and the Muck Rack Privacy Policy.
VI.Unpaid Accounts
Delinquent accounts may be sent to collections at our sole discretion. You are responsible for all costs incurred in connection with collection efforts in addition to any unpaid fees.
VII.Late Fees
In the event that you fail to pay an invoice due to Muck Rack when due, Muck Rack may charge you a late fee on the unpaid balance at the lesser of four percent (4%) per month or the maximum lawful rate permitted by applicable law, compounded monthly. Should you not pay amounts when due, Muck Rack may also (at its discretion and in addition to other remedies it may have) suspend your access to the Service.
VIII.Customer Support Upgrades
Muck Rack will provide customer support for certain upgraded subscription packages. For more information on Support Upgrades and the related packages, please contact your Customer Success Manager.
I. Your Ownership Rights
You retain all of your ownership rights in your User Content (defined below). However, by submitting the User Content to us you hereby grant us a revocable, perpetual, worldwide, royalty-free, transferable, non-exclusive license to the User Content for i) improving user experience, product development, internal research, artificial intelligence (“AI”) training and machine learning, fine-tuning, and development, and any other improvements to the Muck Rack Service and platform; and ii) performance analytics for the purpose of providing feature insights and improve user experience.
II.Access to the Service
Subject to, and conditional upon your continued and full compliance with payment terms and all of the terms and conditions in this Agreement, Muck Rack grants to you during the term, a revocable, non-transferable, nonexclusive, limited license and right to access and use of the Service solely for your own personal or internal business purposes, in accordance with the Account type to which you are currently subscribing. Access to or use of Artificial Intelligence ("AI") features is subject to our AI Terms and Conditions.
Except for User Content and Third Party Content, all material included on the Service, including (without limitation) the text, software, scripts, graphics, photos, sounds, music, videos, interactive features and the like (“Content”) are owned by or licensed to us, subject to copyright and other intellectual property rights worldwide. In addition, the compilation and presentation of the Content on the Service is subject to copyright owned exclusively by us. Content on the Service may not be used, copied, reproduced, distributed, transmitted, broadcast, displayed, sold, licensed, or otherwise exploited for any other purposes whatsoever without our prior written consent. We reserve all rights not expressly granted in and to the Service and the Content. You agree to not engage in the use, copying, or distribution of any of the Content other than expressly permitted herein, including any use, copying, or distribution of Public Submissions of third parties obtained through the Service for any commercial purposes. If you download or print a copy of the Content for personal use, you must retain all copyright and other proprietary notices contained therein. You agree not to circumvent, disable or otherwise interfere with security related features of the Service or features that prevent or restrict use or copying of any Content or enforce limitations on use of the Service or the Content therein.
Content (as hereinafter defined) submitted by users for transmission through, or inclusion on, the Service is referred to in these Terms of Service as “User Content.” User Content includes both Content that you may store on the Service for your own private use (“Private Content”) and Content that you submit for the purpose of including in areas of the Service that are available for public viewing or use (“Public Submissions”).
You may choose to provide us with your contact list of journalists in order for us to include these contacts in the master database of journalists that we use for purposes of providing the Service (the “Journalist Database”). In such event, we may use the name, title, publication, title, email address and phone number of journalists (“Journalist Contact Information”) on your list to update the Journalist Database and, accordingly, such Journalist Contact Information is considered a Public Submission and will be published consistent with Muck Rack’s Journalist Privacy Notice. By submitting such information to Muck Rack, you acknowledge that we may make public, and others may make use of such information, and you assume all risk associated with the publication of information you provide to Muck Rack. Please note that all other information regarding a journalist that you may provide (including, for example, private notes about your contacts with journalists) will be considered Private Content and will not be included in the Journalist Database.
Providing Journalist Contact Information for use in the Journalist Database will benefit you as it enables us to automatically keep your journalists’ contact information as up-to-date as possible when they change jobs. However, it is entirely your choice as to whether or not to provide such information, and you may use the Service regardless of whether such information is provided.
Whether or not User Content is transmitted or published, it will be subject to these Terms of Service. You shall be solely responsible for your own User Content and the consequences of using them (and, in the case of Public Submissions, publishing them) on the Service. You represent and warrant that you own or have the necessary licenses, rights, consents, and permissions to your User Content as may be required by relevant law (including, but not limited to the EU’s General Data Protection Regulation, the UK Data Protection Act 2018, and the California Consumer Privacy Act) or other legal limitations, including the right to authorize us to use the User Content in the manner contemplated by the Service and these Terms of Service.
You grant Muck Rack a revocable, non-exclusive, non-sub-licensable, non-transferable, royalty free right and license (the "Trademark License'') to use, display and reproduce your company name, logo, trademarks, and service marks (the "Trademarks") to identify you as a Muck Rack customer on the Site and in other marketing materials. You may request that Muck Rack stop doing so by submitting an email to marketing@muckrack.com at any time. Please note that it may take us up to thirty (30) days to process a request.
We acknowledge that your Trademark is and will remain your exclusive property.
DISCLAIMER. We expressly disclaim any and all liability in connection with User Content. We reserve the right to remove Content (including, without limitation, User Content without prior notice (or to refuse to transmit or publish any User Content) for any reason, and to terminate or refuse a User’s access to the Service for any reason.
We will not tolerate violations of intellectual property rights. If you are a copyright owner and believe that any Public Submission or other Content infringes upon your copyrights, you may provide us notice of an infringement by written communication to of Muck Rack, LLC, Attention: Legal Department, 382 NE 191st Street, #74788, Miami, FL 33179-3899 or by email to legal@muckrack.com.
We shall have the right to terminate, in our sole discretion, any features or packages which may constitute some or all of the Services provided under this Agreement. In the event that we elect to cease providing any features for any reason, we may terminate such features by giving you not less than thirty (30) days prior notice in writing. Full payment shall continue to be due and owing as agreed for the Service purchased by you for the entire contract term unless the terminated features constitute a material degradation of Services, in our sole discretion.
You may choose to integrate the Service with other services not owned or operated by Muck Rack. Such integrations are solely between you and the applicable third party. Muck Rack shall not be responsible for any use, disclosure, modification, or deletion of User Content that is transmitted to, or accessed by, a third party service. Muck Rack expressly disclaims any and all liability related to the use of third party services in conjunction with this Service.
The Service contains links to third party tweets and other third party websites and services that are not owned or controlled by us. You acknowledge and agree that we have no control over such sites and resources, are not responsible for the availability of such sites or resources, and do not endorse and are not responsible or liable for any content, advertising, products, features, services, information or other materials on or available from such sites or resources, or any websites that they may link to (collectively, “Third Party Content”). We shall not be responsible or liable, directly or indirectly, for any damage or loss caused or alleged to be caused by or in connection with use of or reliance on any Third Party Content.
Third Party Licenses/Materials
You acknowledge that some of the Content included in the Services is licensed with specific restrictions on where and/or how it can be used (for example, by industry, market or geography, or a prohibition on GAI use, Private Model training, etc.) or with a requirement for an additional license (for example, some European content may require parallel licenses from organizations such as NLA, CLA, or other rights agencies) collectively, any third-party software, technology, applications, and/or Intellectual Property Rights (“Third Party Materials”). You further acknowledge and agree that (a) access and use of a Third Party Materials may be subject to your subscription to or purchase of a separate license from (or agreement or acceptance of separate terms of use or similar terms with) the Third Party Provider; (b) you will review and comply with all such terms and conditions, and will not use the Third Party Materials in any manner that would infringe or violate the our rights or the rights of any other party or in furtherance of criminal, fraudulent or other unlawful activity; (c) the Third Party Provider, and not us, is responsible for its own actions and inactions; (d) Our provision of integrated access with such Third Party Platform via the Service may be revoked by the Third Party Provider or us at any time, in their respective sole discretion, and without notice. You must, and must ensure your Users, honor those restrictions and procure any additional license which may be necessary (as required by those individual licensing agencies) in order to access the applicable content through Muck Rack.
Muck Rack also provides Content from The Economist, subject to the following copyright notices:
“© 2025 The Economist Newspaper Limited. All rights reserved.”
From The Economist, published under license. The original content, in English, can be found on https://www.economist.com/.
YOU ACKNOWLEDGE THAT OUR ACTIVITIES WITH RESPECT TO ANY THIRD PARTY MATERIALS ARE OFFERED BY US SOLELY AS A CONVENIENCE TO ITS CUSTOMERS AND THEIR AUTHORIZED USERS, AND WE WILL HAVE NO LIABILITY FOR ANY DAMAGES WHATSOEVER, INCLUDING, WITHOUT LIMITATION, ANY DIRECT, CONSEQUENTIAL, EXEMPLARY, INCIDENTAL, OR INDIRECT DAMAGES OR COSTS, INCLUDING, WITHOUT LIMITATION, LOST PROFITS OR REVENUES, LOSS OF DATA OR PROPERTY ARISING FROM ANY CLAIMS WHETHER BASED IN CONTRACT OR TORT (INCLUDING NEGLIGENCE AND STRICT TORT), OR OTHERWISE IN CONNECTION WITH ANY THIRD PARTY PLATFORM, THE INTEGRATION OF SUCH THIRD PARTY PLATFORM WITH THE MUCK RACK SERVICES, EVEN IF MUCK RACK, ITS AFFILIATES OR SUPPLIERS HAVE BEEN ADVISED OF THE POSSIBILITY OF SUCH DAMAGES OR COSTS.
The Media Intelligence Services provided by Muck Rack enable you to monitor sources, covering the full spectrum of global media, including print, online, TV, radio and social platforms. Our Services are also designed to help you find news information that also resides on sites not owned or controlled by Muck Rack. The Services provide, among other features, Curated Newsletters with Digital Media Clip links and/or brief descriptions of news stories to help you identify the stories of interest to you, including but not limited to links, descriptions, texts, images and other materials (“Links”). The Links may be protected by copyright, trademark or other proprietary rights of Muck Rack and/or third-party content providers (“Publishers”). You may not license, sublicense, sell, assign, transfer any of the Links provided without the express permission of the rights owner. You agree that you will at all times conspicuously designate the Publisher as the source of the news content.
When you select a story, you will be linked to the news site on which that story appears. Muck Rack owns and retains all intellectual property rights to the Service; but we do not claim ownership rights to the original news stories, which are held by the applicable copyright owners. To the extent your usage of the Media Intelligence Services results in the sharing of any personal information with Social Networks, your use of the Service shall be subject to the terms and privacy policies of the relevant Social Networks. By using the Social Media Intelligence Services to collect data from and optimize your social media channels, you’re also agreeing to be bound by applicable Third Party Terms of Service. Muck Rack expressly disclaims any and all liability with regard to your access to, monitoring of, and use of any Third Party Materials retrieved from third party websites by and through the Service. Muck Rack does not control and is not responsible for the availability or accuracy of such Third Party sites or any information, content, products or services accessible from such Third Party sites. Muck Rack does not accept any responsibility or liability for the contents of any posts to the Social Networks which You may access through the Service.
Where applicable, You acknowledge and agree that an agreement between Muck Rack and a Third Party authorizing Muck Rack to manage, refer or resell access to, or provide access to, as applicable, services of another company (the “Reseller Services” or ”Referral Services”) requires Muck Rack to incorporate this Agreement into all Customer Orders, and You expressly agree that Muck Rack shall have the benefit of and right to enforce this Agreement against You. In the event any provision of this Agreement is deemed to conflict with a provision of a Customer Order or other agreement between You and Muck Rack with respect to the Reseller or Referral Services or other subject matter of this Agreement, the applicable provision of this Agreement shall control.
TO THE FULLEST EXTENT PERMITTED BY APPLICABLE LAWS, AND WITHOUT LIMITING THE DISCLAIMERS HEREIN, MUCK RACK MAKES NO WARRANTY OF ANY KIND THAT THE RESELLER AND REFERRAL SERVICE DOCUMENTATION, OR ANY OTHER MATERIAL, OR RESULTS OF THE USE THEREOF, WILL: (i) MEET CUSTOMER’S, ANY CUSTOMER’S OR ANY OTHER PERSON’S REQUIREMENTS; (ii) OPERATE WITHOUT INTERRUPTION; (iii) ACHIEVE ANY INTENDED RESULT; OR (iv) BE ERROR FREE. THE SERVICES ARE PROVIDED “AS IS.” EACH PARTY DISCLAIMS ALL WARRANTIES OF ANY KIND, EXPRESS OR IMPLIED, INCLUDING, BUT NOT LIMITED TO, IMPLIED WARRANTIES OF NON-INFRINGEMENT, MERCHANTABILITY, AND FITNESS FOR A PARTICULAR PURPOSE.
The Social Listening features provided by the Muck Rack Service enable you to monitor, use and/or access social network content, YouTube, TikTok, Facebook, Instagram, X and LinkedIn (collectively, "Social Networks"), as well as news sites, blogs, and forums. In order for Keyhole to collect content and aggregate analytics on your behalf via the Social Networks APIs, we may share or exchange, with the respect to the Social Networks, only the personal information you have consented to share when you authenticate your account. To the extent your usage of the Keyhole services results in the sharing of any personal information with the respective Social Networks, your use of the Service shall be subject to the Privacy Policies of the relevant Social Networks. By using Keyhole to collect data from and optimize your social media channels, you’re also agreeing to be bound by applicable Third Party Terms of Service. Muck Rack and Keyhole expressly disclaim any and all liability with regard to your access to, monitoring of, and use of any Third Party Materials retrieved from third party websites by and through the Service. Muck Rack and Keyhole do not accept any responsibility or liability for the contents of any posts to the Social Networks which You may access through the Service.
We have not entered into a licensing agreement or linking agreement with the owners of the Social Networks that provide Third Party Materials and make no representation that we have the right to sublicense access to the Third Party Materials to you. Customer’s use of the Third Party Materials including any distribution or redistribution thereof is solely at its own risk.
Security
Our Site is secured and protected by industry standard measures. For further information, you may visit our Trust Reports Page.
Aggregated Data
We may aggregate or otherwise strip information of all personally identifying characteristics and may share that aggregated, anonymized, de-identified data with third parties to improve and enhance the Service or publish it. This data does not identify you and helps us to measure the success of the Services and its features or build new products to improve your experience. We reserve the right to make use of any such data as we deem reasonable.
Cookies
We use cookies for session tracking and analytical cookies for anonymized and non-anonymized traffic analysis. Please read the Muck Rack Cookie Notice to learn how to manage your consent preferences.
We may from time to time offer portions of the Service (including, without limitation, the Pitching Distribution application) that allow you to send messages to third parties via email and other methods (collectively, “Messaging Services”). You acknowledge and agree that Messaging Services are intended to be used solely to send newsworthy material to members of the press and may not be used to send any commercial or marketing messages of any type. While Messaging Services may provide features that allow you to include an unsubscribe link in the message, these services are not intended to comply with the CAN-SPAM Act, the EU General Data Protection Regulation, UK Data Protection Act 2018, the California Consumer Privacy Act or any similar laws and we make no representation or warranty to such effect. As such, you are solely responsible for ensuring that your use of the Messaging Service complies with global anti-spam and data protections laws. The Messaging Services, will be deemed part of the Service, and the contents of all messages sent by you via Messaging Services will be deemed User Content, for purposes of these Terms of Service. Use of Messaging Services may be limited by volume restrictions on the number of messages sent over a period of time. These restrictions are intended to ensure that the Messaging Services are being used properly. In the event that you require a higher volume restriction, you can submit an application for a higher volume restriction to: hello@muckrack.com, and we will promptly review and respond in good faith.
As a part of the messaging services, Muck Rack now offers the ability to connect your own email address directly to the Muck Rack messaging services through use of a third-party API. If you choose to use such a connection, Muck Rack and the third party provider will be granted specific, limited access to certain data available through your email service (Gmail, Microsoft, etc.). Notwithstanding anything else in these Terms of Service or the Privacy Policy, if you provide Muck Rack and its third party processor access to your email data, the use of that data will be subject to these additional restrictions:
YOU AGREE THAT YOUR USE OF THE SERVICE SHALL BE AT YOUR SOLE RISK, AND THAT ALL CONTENT AND SERVICES ARE PROVIDED ON AN “AS IS” BASIS. TO THE FULLEST EXTENT PERMITTED BY LAW, WE, OUR OFFICERS, DIRECTORS, EMPLOYEES, AND AGENTS DISCLAIM ALL WARRANTIES, EXPRESS OR IMPLIED, IN CONNECTION WITH THE SERVICE AND YOUR USE THEREOF.
WE MAKE NO WARRANTIES OR REPRESENTATIONS ABOUT THE ACCURACY OR COMPLETENESS OF THE SERVICE’S CONTENT OR THE CONTENT OF ANY SITES LINKED TO THE SERVICE, AND ASSUME NO LIABILITY OR RESPONSIBILITY FOR ANY (I) ERRORS, MISTAKES, INACCURACIES OF CONTENT, OR THE INTERNET (II) PERSONAL INJURY OR PROPERTY DAMAGE, OF ANY NATURE WHATSOEVER, RESULTING FROM YOUR ACCESS TO AND USE OF THE SERVICE, (III) ANY UNAUTHORIZED ACCESS TO OR USE OF OUR SERVERS AND/OR ANY AND ALL INFORMATION STORED THEREIN, (IV) ANY INTERRUPTION OR CESSATION OF TRANSMISSION TO OR FROM THE SERVICE, AND/OR (V) ANY BUGS, VIRUSES, TROJAN HORSES, OR THE LIKE THAT MAY BE TRANSMITTED TO OR THROUGH THE SERVICE. WE DO NOT WARRANT, ENDORSE, GUARANTEE, OR ASSUME RESPONSIBILITY FOR ANY PRODUCT OR SERVICE ADVERTISED OR OFFERED BY A THIRD PARTY THROUGH THE SERVICE OR ANY HYPERLINKED SERVICE OR FEATURED IN ANY BANNER OR OTHER ADVERTISING, AND WE WILL NOT BE A PARTY TO, OR IN ANY WAY BE RESPONSIBLE FOR, MONITORING ANY TRANSACTION BETWEEN YOU AND THIRD-PARTY PROVIDERS OF PRODUCTS OR SERVICES. AS WITH THE PURCHASE OF A PRODUCT OR SERVICE THROUGH ANY MEDIUM OR IN ANY ENVIRONMENT, YOU SHOULD USE YOUR BEST JUDGMENT AND EXERCISE CAUTION WHERE APPROPRIATE. (V) WE DISCLAIM ALL EQUITABLE INDEMNITIES.
You represent and warrant that you will use the Service in compliance with this Agreement and all applicable laws. You represent and warrant that neither you, nor your affiliates, are the target of sanctions imposed by the United States, United Kingdom, European Union, or United Nations. You represent and warrant that these Services provided and/or activities conducted under these Terms of Service are not prohibited by applicable economic sanctions or trade restrictions.
IN NO EVENT SHALL WE BE LIABLE UNDER CONTRACT, TORT, STRICT LIABILITY, NEGLIGENCE OR OTHER LEGAL THEORY (I) FOR ANY LOST PROFITS OR SPECIAL, INDIRECT, INCIDENTAL, PUNITIVE OR CONSEQUENTIAL DAMAGES OF ANY KIND WHATSOEVER, SUBSTITUTE GOODS OR SERVICES (HOWEVER ARISING) OR (II) FOR ANY DIRECT DAMAGES, NOT TO EXCEED THE GREATER OF (A) THE AMOUNT PAID, IF ANY, BY YOU TO US IN CONNECTION WITH THESE TERMS IN THE TWELVE (12) MONTHS PRIOR TO THE ACTION GIVING RISE TO LIABILITY OR (B) ONE HUNDRED DOLLARS US ($100). THE FOREGOING LIMITATION OF LIABILITY SHALL APPLY TO THE FULLEST EXTENT PERMITTED BY LAW IN THE APPLICABLE JURISDICTION.
The Service is controlled and offered by us from the United States of America, Canada, the EU/UK and Ireland. We make no representations that the Service is appropriate or available for use in other locations. Those who access or use the Service from other jurisdictions do so at their own volition and are responsible for compliance with local law.
You agree to defend, indemnify and hold harmless us and our affiliates, officers, directors, employees and agents, from and against any and all claims, damages, obligations, liabilities, costs or debt, and expenses (including but not limited to attorney’s fees) (“Losses”) arising from: (1) your use of and access to the Service in a manner not authorized by this Agreement; (2) your violation of any term of these Terms of Service; (3) any Third Party Claim that the User Content, or the use thereof in accordance with this Agreement (a) violates any applicable law or regulation; (b) any Third Party claims based on Your or any Authorized Users’ negligence or willful misconduct; or (c) any action taken by a third party using your account or user ID; (4) modifications to the Service not made by Muck Rack, provided that you may not settle any Third-Party Claim against us unless we consent to such settlement, and further provided that we will have the right, at our option, to defend against any such Third-Party claim or to participate in the the defense thereof by counsel of our choosing. This obligation will survive these Terms of Service and your use of the Service.
A. Confidential Information. Confidential information shall include any and all information, regardless of the form or manner in which it is disclosed, relating to Discloser’s business, operations, plans, products, systems, and/or services, and/or to discussions, negotiations, and/or agreements between the parties.
B. Use and Protection. Recipient will (i) use Confidential Information only to fulfill its obligations and exercise its rights under these Terms of Service; (ii) not disclose Confidential Information to third parties without Discloser’s prior approval, except as permitted in these Terms of Service; and (iii) protect Confidential Information using at least the same precautions Recipient uses for its own similar information and no less than a reasonable standard of care.
B. Permitted Disclosures. Recipients may disclose confidential Information to its employees, agents, contractors and other representatives having a legitimate need to know, provided it remains responsible for their compliance with this Section and they are bound to confidentiality obligations no less protective than this Section.
C. Exclusions. These confidentiality obligations do not apply to information that Recipient can document (i) is or becomes public knowledge through no fault of Recipient, (ii) it rightfully knew or possessed, without confidentiality restrictions, prior to receipt from Discloser, (iii) it rightfully received from a third party without confidentiality restrictions or (iv) it independently developed without using or referencing Confidential Information.
D. Required Disclosures. Recipient may disclose Confidential Information of the Discloser to the extent required by Applicable Law, provided that Recipient shall make reasonable efforts to provide Discloser with prior written notice of such compelled disclosure and reasonable assistance (at Discloser’s cost) if the Discloser wishes to obtain protective treatment of the Confidential Information.
Excluding your payment obligations under this Agreement, neither Muck Rack nor you shall be responsible or liable for any failure to perform or delay in performing to the extent resulting from any event or circumstance that is beyond their reasonable control, including any act of God, national emergency, riot, war, terrorism, governmental act or direction, rebellion, revolution, insurrection, natural disaster, strike or labor disturbance, or other cause not resulting from the actions or inactions of Customer or Muck Rack.
Only the material or geographical area affected by the Force Majeure event shall be relieved of performance of this Agreement during such events.
You acknowledge that the Service depends on finite resources shared amongst many customers. You agree not to use the Services excessively or commercially unreasonably. Our Services may specify usage limitations as outlined in the applicable Order Form. The omission of any such limit does not imply an unlimited consumption allowance, even if the term “unlimited” is used by Us or others in describing any aspect of the Services. Excessive consumption of the Services may be identified with reference to significant variations from the average consumption by comparable customers. If you are found to be consuming the Services excessively, we will contact you and work with you to remedy the situation. We may make recommendations regarding, for example, system design and configuration, user training, your internal support procedures. However, if heavy usage is expected to continue, we reserve the right to upgrade you to a more suitable Service package. If a more suitable Services cannot be agreed upon, we reserve the right to terminate your existing Services with immediate effect, in which event payment will remain due and owing for the full contract term and refunds will not be processed. You agree to make good faith efforts to remedy excessive consumption. If you have any doubt regarding your usage, please do not hesitate to contact us.
You have no obligation to provide Feedback. You may provide Muck Rack with feedback, written suggestions, or comments from time to time as part of your use of the Service (collectively, the “Feedback”). If you choose to provide a Submission, You acknowledge and agree that such Feedback shall be deemed the property of Muck Rack. Muck Rack shall exclusively own all now known or hereafter existing rights to the Feedback without any restrictions and shall be entitled to use the Feedback for any purpose whatsoever, commercial or otherwise, without compensation to you.
We provide the Services, including related software and technology, for ultimate federal government end use solely in accordance with restrictions set forth in “FAR 52.227.19 Commercial Computer Software- Restricted Rights” or “DFAR 252.227013 Rights in Technical Data and Computer Software”. Government technical data and software rights related to the Services include only those rights customarily provided to the public as defined in these Terms.
Most communications between us and you will be sent and received electronically. You agree that all agreements, notices, disclosures and other electronic communication exchanged between you and us shall satisfy any legal requirements that such communications be in writing.
The mailing address for a notice to Muck Rack is: 382 NE 191st St, # 74788, Miami, FL 33179-3899 with a copy to legal@muckrack.com by electronic mail. All notices will be deemed to have been given immediately upon delivery by electronic mail, or if otherwise delivered upon receipt or, if earlier, five (5) business days after being deposited in the mail or with a courier as permitted above.
For Users in the United Kingdom, the mailing address for a notice to Muck Rack LTD, (company number 15863129), is: 10 John Street, London, WC1N 2EB with a copy to legal@muckrack.com by electronic mail.
For Users in Ireland, the mailing address for notice to Muck Rack Ireland Limited is: 70 Sir John Rogerson’s Quay, Dublin 2 with a copy to legal@muckrack.com by electronic mail.
You agree that the Service shall be deemed a passive service based solely in the State of Delaware, United States of America and shall not give rise to personal jurisdiction over us, either specific or general, in jurisdictions other than the State of Delaware. These Terms of Service shall be governed and interpreted pursuant to laws of the State of Delaware, without regard to its conflict of laws principles. Any claim or dispute between you and us that arises in whole or in part from the Service or our services shall be subject to the exclusive jurisdiction of the federal and State courts located in Wilmington, Delaware. These Terms of Service, together with the Privacy Policy and any other legal notices published by us on the Service or in other materials distributed in connection with our services, constitute the entire agreement between you and us concerning the Service and our services. If any provision of these Terms of Service is deemed invalid by a court of competent jurisdiction, the invalidity of such provision shall not affect the validity of the remaining provisions of these Terms of Service, which shall remain in full force and effect. No waiver of any term of these Terms of Service shall be deemed a further or continuing waiver of such term or any other term, and our failure to assert any right or provision under these Terms of Service shall not constitute a waiver of such right or provision.
To the fullest extent permitted by applicable law, NO CLAIM UNDER THESE TERMS OF SERVICE SHALL BE JOINED TO ANY OTHER CLAIM, INCLUDING ANY CLAIM INVOLVING ANY OTHER CURRENT OR FORMER USER OF THE service or the WEB SITE, AND NO CLASS ACTION PROCEEDINGS SHALL BE PERMITTED. In no event shall any claim, action or proceeding by you be instituted more than three (3) years after the cause of action arose.
If you have any questions about these Terms or otherwise need to contact us for any reason, you can reach us at
legal@muckrack.com
security@muckrack.com
privacy@muckrack.com
support@muckrack.com
These Terms of Service were last modified and effective as of March 12, 2025.
