Skip to Content

About us

Cash for Kids, the official charity of Bauer Media, is dedicated to giving disadvantaged children and young people across the UK the chance to thrive.

We step in where it’s needed most - tackling poverty, illness, and neglect, easing the challenges of additional needs, and offering a helping hand to families with nowhere else to turn.

Raised local, stays local

Across the UK, we have dedicated local teams in 22 areas who are part of the communities they serve. They see first-hand the challenges children and families are facing, and because they know their communities so well, they can make sure help reaches those who need it most.

When you give to Cash for Kids in one of these areas, your support stays local. This isn’t help from a distance - it’s support that goes directly to families in your own community.

Find out more

0

children helped last year

0

raised last year

0

minimum of every £1 given was granted

Get support

Our grant rounds support children from birth up to and including 18 years of age who are affected by poverty, illness, neglect or who have additional needs. We also provide a lifeline to many other charities, organisations and community groups, funding much-needed services and life-changing equipment.

Apply for a grant

Latest News

Nuby Mystery Bundle graphic showing a glowing box with baby item icons, ribbons and sparkles, alongside text promoting surprise baby products and over 50% savings

Nuby launches discounted Mystery Box for Cash for Kids

Cash for Kids Fundraising Executive Owen climbing the RRS Discovery Mast

Discovery Mast Climbers raise over £5,000 in Dundee

Cash for Kids staff and supporters pose at the highest point of Kinder Scout

Big Hikes raise more than £19,000 for local children

Guinness World Records adjudicator Will with Ant & Dec and our official record holder certificate

Ant & Dec set a quizzing world record with £2.1 million raised

Cash for Kids runners, viewed from behind, taking part in the 2026 London Landmarks Half Marathon

Bauer colleagues run London Landmarks for Cash for Kids

Exclusive Planet Rock & Kerrang! Radio t-shirts from Lemmy, Mark Kelly, Francis Rossi & Grace Neutral

Rock legends unite for Cash for Kids Day

Cash for Kids Day - The World's Biggest Music Quiz with Ant & Dec

Ant & Dec to host the World’s Biggest Music Quiz

Staff, volunteers and a ton of gifts at Mission Christmas HQ

Mission Christmas 2025 helps 318,767 children

More news