Alt & Heavy Music Marketing & PR
Artist Management
Music Marketing
I work with alt & heavy music artists, labels, and industry professionals as an external marketing director, building the systems, strategy, and direction behind brands and new music releases.
PR (beta)
I offer PR to selected artists, mainly covering the Nordics, Germany, and a few international media outlets.
This service is still in its beta phase.
Who I Work With
8 KALACAS | ALIGNED | AMORPHIS | ANNICKE SHIREEN | ASKEFROA | ATOMIC FIRE RECORDS | BLACK LION RECORDS | BLACKWATER DROWNING | BLEEDING ART COLLECTIVE | CASKET ROBBERY | CHONTARAZ | CONFESSIONS OF A TRAITOR | DEAD EYED CREEK | DE REYNA MANAGEMENT | EVE | GAEREA | GRAYSCALE SEASON | HEART ATTACK | HEI’AN | HELLOWEEN | IATT | INNER VITRIOL | IRRATIONAL CAUSE | JOY SHANNON | KATATONIA | KATI RAN | KLUBB SLAMMER | KNEEL BEFORE THE DEATH | KVAEN | LEACH | LORDI | MARFA MOTEL | MESHUGGAH | MIRA CETI | MISERIA ULTIMA | MY DEMON SISTER | NAPALM RECORDS | NEKOMATA | NEXION | OK GOODNIGHT | OPETH | ORGONE STUDIOS | POWER PALADIN | RAIN DIARY | SCAR OF THE SUN | SCARLEAN | SECRET SPHERE | SEVEN SPIRES | STRANGER VISION | SVART RECORDS | TENSIDE | THE ARCANE ORDER | THE UNGUIDED | TRAGEDY | TRIPLE BOOKINGS | U.D.O. | UNLOCKED | VEMØD | VISITANT | VITTRA | WALTARI | WARNER MUSIC | and many more…
About
Sarah Elisabeth Wohlfahrt
My work lives at the intersection of heavy music, strategy, and long-term artistic direction.
I come from a background in music, art, philosophy, and literature. Over the years, I’ve shaped campaigns for emerging artists, cult labels, and some of the most respected names in metal.
I see marketing as a craft: thoughtful, disciplined, and in service of both the audience and the work itself.
You won’t find trend-chasing, shortcuts, or inflated promises here.
I’m brutally allergic to bs.
What I bring is direction, critical thinking, creative intuition, and coherent systems that hold up long-term.
Contact
