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scott belsky
@scottbelsky
helping the creative world make ideas happen. partner @a24 / founder A24Labs; founder @Behance, bod @atlassian & MoMA, author, seed investor, product obsessive.
NY/Etc
implications.com
Born April 18
Joined August 2008
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    scott belsky
    @scottbelsky
    Sep 24, 2021
    You know that iconic scene, at the end of The Matrix when Neo suddenly “gets it” and picks bullets out of thin air as if they are cute and curious little things? Been thinking: what’s the equivalent of “seeing the matrix” for product leaders? 10+ Realizations that come to mind:
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    scott belsky
    @scottbelsky
    Nov 6, 2025
    knowing how something was made greatly appreciates the value for it. in an era where so much can be generated, i suspect we’ll get more glimpses into the craft behind seemingly innocuous moments.
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    Andreas Storm
    @avstorm
    Nov 6, 2025
    Apple TV’s colorful new branding was built with glass and captured in-camera.
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    scott belsky
    @scottbelsky
    Oct 21, 2020
    behold the power of "neural filters" 😂 #AdobeMAX
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    scott belsky
    @scottbelsky
    May 23, 2023
    Generative Fill, a new superpower integrated throughout Photoshop, launching in beta today. Powered by Firefly, our generative AI family of models, Photoshop now let’s you summon new objects and augment creations layer by layer. Saves time, increases possibility, and pretty 🤯
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    scott belsky
    @scottbelsky
    Dec 21, 2022
    uncomfortable realization as Quora, Notion, GitHub, and other legendary stores of content launch their own AI-powered chat experiences: in the age of AI, if you don’t own the query interface, you’re just assembling training data for those who do.
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    scott belsky
    @scottbelsky
    Jan 6, 2023
    what do we have here? still digging in, but seems like a fascinating application of AI for education: start a chat with any historical figure to learn and converse based on their full history. “Historical Figures” 🤯
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    scott belsky
    @scottbelsky
    Feb 11, 2021
    “how do people make money if they’re just using zoom all day?” - my 6 year old 🤷‍♂️
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    scott belsky
    @scottbelsky
    Apr 11, 2021
    the best designers i've worked with go rogue at least 10% of the time in every project, and that's how the product ends up better than anyone expected.
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    scott belsky
    @scottbelsky
    Oct 20, 2018
    a lot of the magic i’ve observed in teams over the years happens when the talent stack is collapsed - when a designer also codes, when an engineer has a growth hack skill set, when a product leader is great at copy.
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    scott belsky
    @scottbelsky
    Aug 13, 2019
    ironic that the most critical skill of great ceos (and what I think is most highly correlated skill w/ success) is one of the least respected and glamorized: sales. they don’t even teach it in b school, yet it’s the bridge to the best hires, customers and investors.
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    scott belsky
    @scottbelsky
    Jan 30, 2025
    after 7 years since returning to Adobe (post the acquisition of @Behance), i’ll be shifting gears over the coming months + jumping into the fast-evolving world of filmmaking and storytelling (a longtime passion). excited to join @A24 - an independent studio i have long admired -
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    scott belsky
    @scottbelsky
    May 13, 2020
    If you want to better understand what you do and why you’re doing it, write about it. writing is such an underrated form of discovery.
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    scott belsky
    @scottbelsky
    Feb 24, 2019
    only way to be an expert is to remain a student
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    scott belsky
    @scottbelsky
    Jan 12, 2020
    Came across this photo of Apple launching iPhone SDK in ‘08 (Jobs, Schiller, Forstall on stage - and a ton of empty seats). Seems key moments for the future seldom have an audience. And if you’re fortunate enough to be there, don’t expect fanfare or validation...yet.
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