It starts with farmers

Welcome to a global community united by a need for cotton that supports livelihoods and nature.

Who we are

What is the Better Cotton Initiative?

We are the world’s leading sustainability initiative for cotton

Our mission is to help cotton communities survive and thrive, while protecting and restoring the environment.

Marrakech, Morocco | 25-27 January 2027

Together we form a network of 2,500+ members committed to cotton that is grown to the Better Cotton Initiative (BCI) Standard, which supports and trains farmers to:

Protect the environment
Develop equitable working practices
Improve resilience and income

This standard is a rigorous, accountable and transparent approach to more sustainable cotton farming.

2,500+ members committed to the BCI Standard

Transforming the cotton sector one farm at a time

For a sustainable future, women should be autonomous and have a continuous source of income.

Amina's full story

The soil itself indicates what it needs. We must meet the soil's needs.

Yogeshbhai's full story

We want to cultivate and take good care of the land so we can pass it on to our children.

Regenerative agriculture is a journey, not a destination.

Todd's full story

Amina

Yogeshbhai

Esma

Todd

How we do it

We bring together over 2,500 members across the cotton supply chain

From farmers to fashion brands, our global network is working together to improve cotton farming for communities and nature.

Our movement has transformed the lives of cotton farming communities, empowering them to become trusted stewards of their environment. It has enabled global fashion brands to contribute in impactful ways.

23%

of global cotton production is BCI cotton

5.64

million MT of BCI Cotton produced in 2023–24 season

countries where BCI Cotton is grown

2,200+

supplier sites able to source physical BCI Cotton

2.5

million MT of retailer and brand sourcing in 2023–24 season

+13,000

organisations sourcing through the BCI Platform

What we do
We champion sustainability
We continue to train an ever-growing network in more sustainable farming practices. Not only farmers, but farm workers and all those connected with the growing of cotton.
Find out more
What we do
We promote collaboration
We have a network of over 50 partners working with farmers on the ground. As a multistakeholder initiative, we work with donors, civil society organisations, governments and other sustainability initiatives too.
Find out more
What we do
We drive continuous improvement
With the assistance of these partners, we continue to refine our understanding of the diverse needs of farming communities in order to maximise the impact of our programmes at field level and promote better farming.
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What we do
We pursue growth
Growth is key to our aim of making BCI Cotton a global, mainstream, sustainable commodity. This relies on it being produced at scale, so by 2030 we want to have doubled BCI Cotton production.
Find out more
What we do
We turn commitment into impact
We have a 10-year strategy mapped out to transform cotton farming. Five years in, we’re seeing real progress against our impact targets – improving farmer livelihoods, advancing climate resilience and promoting sustainable practices.
Find out more

Join us today to be part of the global movement transforming cotton farming communities around the world

Become a member

THE BCI COTTON LABEL

Buying cotton with confidence

The BCI Cotton label is the assurance consumers need that your product contains cotton produced by farmers certified to the BCI Standard.

BCI Cotton label

Stories

14 May 2026

Adapting with the expansion of regenerative: continuous innovation with farmer Casey Hook

Stories

7 May 2026

Decent work is advancing in Uzbekistan’s cotton production. This is how

Press release

Cotton field in the USA displaying regenerative agriculture practices

7 May 2026

BCI-licensed US cotton growers show the power of regenerative agriculture in pilot project

See all updates

Our Standard

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It starts with farmers

We are the world’s leading sustainability initiative for cotton

Together we form a network of 2,500+ members committed to cotton that is grown to the Better Cotton Initiative (BCI) Standard, which supports and trains farmers to:

Transforming the cotton sector one farm at a time

We bring together over 2,500 members across the cotton supply chain

We champion sustainability

We promote collaboration

We drive continuous improvement

We pursue growth

We turn commitment into impact

Join us today to be part of the global movement transforming cotton farming communities around the world

Buying cotton with confidence

Latest updates

Adapting with the expansion of regenerative: continuous innovation with farmer Casey Hook

Decent work is advancing in Uzbekistan’s cotton production. This is how

BCI-licensed US cotton growers show the power of regenerative agriculture in pilot project

Who We Are

Membership

What We Do

Resources Library

Field Level Results & Impact

Where is Better Cotton Grown