It’s conventional for every business to think of sales and marketing as just hiring a young, vibrant sales team, train them and release them to the market… Read more “Out with the old – Conventional sales Process…”
More Questions than Answers- Sales Tactics…
Everything begins with an idea, that eureka moment brings an ego boost and some hope to cling on for the future. It’s the wish of businesses to… Read more “More Questions than Answers- Sales Tactics…”
B2B and B2C Marketing – Clear definition and Comparison
What do B2B and B2C mean? B2B is business to business this means the company’s target audience is another business entity a good example will be a… Read more “B2B and B2C Marketing – Clear definition and Comparison”
Marketing Strategy for your online Stores-Kenya Edition
The capital required to start a business today isn’t as draining compared to 10 years ago. With the help of Social media platforms such as Facebook, Instagram,… Read more “Marketing Strategy for your online Stores-Kenya Edition”
Marketing and Sales… What is the difference?
How many times have you filled out a job application for a marketing role only to find out during the interview that the job description is Sales? Top… Read more “Marketing and Sales… What is the difference?”
The New Reality and How your Marketing Should shift.
Try remembering your business before the Covid-19 pandemic hit the country, you experienced guaranteed revenue, reliable projections, and a little hope on what the year had in… Read more “The New Reality and How your Marketing Should shift.”
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