It's official, I'm heading to Thailand to speak at this year's Chiang Mai SEO Conference (CMSEO)!
⏰ 9-13 November 2026
🇹🇭 Marriott Hotel, Chiang Mai, Thailand
The SEO Update by @yoast with @cshel and I will be going live at 4pm CEST today. Quite a bit has happened this past month! We'll discuss topics including:
- @Google & @GoogleDeepMind have been busy launching lots of new features as well as sharing what's coming up in the near
Google less than a week ago: "You don't need to create [llms.txt] to appear in generative AI search."
Google yesterday during I/O (as per @Una): "...It also verifies your llms.txt file, a new standard for giving your models a clear map of your site's content."
Wording is
In 30 minutes @cshel and I will be hosting this month's edition of The SEO Update by @yoast. Lots to catch up on including:
- @Google introduces TurboQuant
- @bing previews AI-related reporting in Webmaster Tools
- @Cloudflare launches @EmDashCMS, a new full-stack @typescript
