If you enjoy working with languages, a career as a localization associate could be a good fit for you. More and more companies are going global, so there will always be a demand for professionals who can support localization. As a localization associate, you would play an important role in making sure products, websites, apps, […]

A few years ago, CSA Research started to popularize a phrase that immediately sparked discussion across the language industry: the post-localization era. But what does it mean? Has localization suddenly become obsolete? Is the rise of artificial intelligence rendering translation and localization irrelevant? Not really. Rather than announcing the end of localization, the term simply […]

Expanding into new markets is an exciting milestone for any startup. These localization tips for startups will help you prioritize the right investments and build a product that’s ready to scale into new markets when the time is right. As a startup, we have to assume at least one of these apply to you: If […]

Nowadays, website localization doesn’t have to be a manual process. Granted, automatic doesn’t always mean “hands-off.” There are different solutions that offer different levels of automation, flexibility, and quality control. Below, you’ll learn how to localize a website automatically. We’ll explain how each option works so you can choose the best fit for your needs. […]

What happens when you choose shortcuts which later turn into serious obstacles? You get yourself into debt… localization debt. It doesn’t appear overnight, it grows gradually until you can’t avoid it anymore. Not when it begins affecting release velocity, translation costs, customer satisfaction, or expansion into new markets. Here’s how you can prevent this from […]

Artificial intelligence began as an improvement to machine translation and has changed how multilingual content is created, managed, and delivered. Today, AI are helping organizations reach new audiences faster than ever before. AI adaptation in localization requires organizations to rethink their workflows and redefine team responsibilities. In this article, you’ll learn what it really means […]

AI-driven localization is getting quite the attention. And it’s easy to see why, since it gives companies a way to move faster and handle more content. Plus, it’s way easier to keep up with frequent updates. In this article, we’ll be discussing what AI localization brings to the table, the tech behind it, how it […]

AI hasn’t gotten so good it can translate anything instantly and flawlessly just yet, although recent reports found that these systems have indeed achieved average accuracy scores upward of 94%. So how can you detect, refine, and correct the machine’s output to make sure it is safe, accurate, and culturally sound? The answer lies in […]

Is having good translators enough for localization? Often not. Undoubtedly, translation is key in this process, but it takes more than just converting text from one language to another to be successful. One needs deep understanding of industry-specific terminology, cultural nuances, regulatory requirements, and user expectations. These professionals are known as subject matter experts (SMEs), […]

Marketing material depends on emotion and cultural references. These don’t work the same way in every language, and this is precisely why we need transcreation. In this guide, you’ll learn about the job of a transcreator, and see why it’s such an interesting career choice. What a transcreator is A transcreator is a language professional […]