The AI teammate inside your CRM
Rela does real CRM work: it finds, creates, and updates your records. You approve every change before it happens.
Anatomy of a change
You ask. Rela proposes. Nothing is written until you say so.
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Step 1: you ask
Mark the Northwind renewal as won and set the close date to today
Plain language. No commands to memorize.
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Step 2: Rela proposes
Update OpportunityNorthwind renewal
- Attribute
- New value
- Stage
- Negotiation Won
- Close date
- Not set Today
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Step 3: you decide
Discard Save changesUpdated Northwind renewalDiscard and nothing is written. The proposal expires on its own after 1 day.
What Rela actually does
No canned demos. Every capability below runs against your real workspace.
Creates and updates any record
Companies, people, opportunities, tasks, and notes. Ask for a field to change and it proposes the edit.
Proposes many records at once
Ask for a batch of up to 25 records. You review them one at a time and keep the ones you want.
Knows your custom fields
Every active custom field your team has defined works out of the box, with option labels shown as text, not raw IDs.
Answers questions from the docs
Ask how something works and it searches Relaticle's own documentation for the answer, with a link to the source.
Finds and summarizes your data
Look up a record, list your team, or get a rollup of your pipeline without opening a single page.
Guides you to the right page
For the few things it cannot do itself, like importing a file or changing a field type, it links you straight to where you can.
You stay in control
An assistant that can write to your CRM only earns trust one way: by never writing without asking first.
Nothing writes without your approval
Every proposed create, update, or delete renders as a card showing the old value and the new one. You approve or reject it; nothing saves until you do. An unanswered proposal expires after 1 day.
Batches are reviewed record by record
A batch of up to 25 records is stepped through one at a time. Keep the ones you want, reject the rest, and nothing you skipped is written.
Transparent credits, your choice of model
Sonnet 5 is free on every plan. Switch to GPT 5.5, Opus 5 and GPT 5.4 on a paid plan when a harder question calls for it.
Use Relaticle from Claude or ChatGPT
Relaticle ships a built-in MCP server, so your own AI client can read and write your CRM directly. It works with Claude, ChatGPT, and any other MCP-compatible client. MCP calls run against the same records, and because you authorized the client yourself, they apply straight away rather than waiting for an in-app approval.
Run the assistant on your own server
Self-hosting Relaticle does not mean giving up the assistant. On your own server, bring your own API key for Claude or GPT, or point it at a local model with Ollama and keep every request on your own infrastructure.
Questions about Rela, answered
Try Rela in your own workspace
Free to start, no credit card required. Self-host it yourself whenever you want.