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Workweek 🤝
@workweekinc
Putting gurus out of business by helping experts share their knowledge.
- A "good" newsletter open rate used to be 27%. Now everyone reports 50%. Almost none of that jump is human. Our CEO & Co-Founder, @AdamRy_n, dives deep into why on the newest episode of the AdTech Marketing Podcast. Listen in full here:
- Saw a number this morning I liked. It takes about 7 touchpoints before a B2B buyer trusts you enough for a real conversation. Most reps quit at 2. The advice attached to it was all about the call. A better opener, a sharper question when they hit you with "just send me some
- Healthcare is one of the biggest industries in the country. The people actually running hospitals, health systems, and payers almost never get to say the job is hard.
