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How Much Ad Revenue Is Your App Losing to Consent?

Why You Need a Cookie Banner

A cookie banner delivers a first impression for website visitors. It informs them how their personal data is used and helps websites comply with privacy laws like the GDPR and CCPA. This guide explains what cookie banners are, how they work, design best practices, and why transparent consent management builds user trust and supports privacy-led growth.

New Hampshire Privacy Act (NHPA): An Overview

New Hampshire’s Privacy Act (NHPA) has protected state residents’ personal data since January 1, 2025. Consumers can access, correct, delete, and obtain a copy of their data, and opt out of sales, targeted ads, and certain profiling. Companies meeting the law’s consumer-data thresholds must comply, with the Attorney General as sole enforcer.

Navigating IT compliance: Standards, Tips, and Tools

Learn everything you need to know in this guide to IT compliance. We’ll cover key practices and standards, and how tools like those from Usercentrics can help you manage IT compliance efficiently.

XING Operator NEW WORK SE Moves from Self-Built to Usercentrics CMP Across Web and App Including iOS

NEW WORK SE, the operator behind XING, relied on a self-built consent solution that could not keep pace with evolving regulatory and business demands. Change cycles took up to two to three weeks, and iOS app users had no consent coverage, limiting addressable audiences and advertising potential. By implementing Usercentrics Web CMP and App CMP, the company reduced deployment times to less than one hour, enabled cross-device consent consistency, and made iOS users reachable for advertising and conversion tracking for the first time. This shift improved data quality, increased operational efficiency, and supported compliant ad revenue generation under TCF v2.2.

Directive ePrivacy : le cadre européen des cookies expliqué (2026)

The EU AI Act Deal: What It Means for Consent Infrastructure

This article covers the EU AI Act’s Digital Omnibus, now Regulation (EU) 2026/1744, in force since 27 July 2026. It confirms the high-risk deadline moves to 2 December 2027 and the Annex I deadline to 2 August 2028, while Article 50 transparency rules, including the 2 December 2026 watermarking deadline, are unchanged. Written for compliance and product teams, it sets out three steps to take now on consent infrastructure.

Crossplan Deutschland chooses Usercentrics for web & mobile

Crossplan Deutschland provides the digital infrastructure behind more than 70 radio stations across the DACH region. With a team of 12, the company manages consent across every audio publisher’s web, app, and connected TV properties.

Usercentrics CMP enables Crossplan to govern 163 consent management configurations from a centralized dashboard, with standardized compliance templates that are adaptable to each publisher’s requirements. After five years of partnership and evaluating competing providers, Crossplan has chosen to stay with Usercentrics’s Web, App, and CTV consent management solutions.

How to Improve Your Meta Event Match Quality Score

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