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ADWEEK
@Adweek
All the news, insights and inspiration you need to know in advertising, marketing and media.
.@Gap's fall 2026 campaign introduces a new creative approach built to connect with Gen Z. The spot, “Denim on Your Own,” features musician Malcolm Todd and Obsession actress Inde Navarrette, set to Todd’s rendition of @robynkonichiwa's “Dancing on My Own.” Instead of Gap’s- .@AlwaysDiscreet has partnered with the @NFL to launch “Protect the Moment,” its largest campaign yet, aiming to destigmatize bladder leaks—a common issue affecting 60% of women 45+. While unexpected, the NFL is a strong fit. Women make up nearly half its audience, and football
- As organizations race to adopt AI, a knowledge gap is widening and senior marketing leaders are increasingly being left behind. A NewtonX survey of 500 industry professionals conducted for ADWEEK found that 81% believe marketers overstate their AI skills, while 47% say senior
- .@NBCNews’ @TODAYshow stayed No. 1 in total viewers and Adults 25–54 for a second straight week, leading @ABC's @GMA by about 30,000 total viewers for the week of July 27, though GMA narrowed the demo gap to 32,000 and was the only morning show to post gains in both categories.
