Ann B | Creative Strategist + UGC Creator

@generatedbyann

Creative Strategist + UGC Creator | Helping DTC brands build ads that convert | Beauty, SaaS & Wellness | Portfolio ↓ | [email protected]

linktr.ee/generatedbyann

Joined March 2025

Pinned
Ann B | Creative Strategist + UGC Creator
@generatedbyann
Feb 5
It’s time to introduce myself 🫶🏾 I’m Brianna (I also go by Ann) my background is in tech and I’m a type A content creator. Every piece of content I create is intentional, built to communicate clearly, connect with the right audience, and drive real results. I’m always
00:00
Ann B | Creative Strategist + UGC Creator
@generatedbyann
11h
Your portfolio shows me whether you can do the work. Your communication shows me whether I want to do the work WITH you. There's a difference. I've worked in corporate long enough to see incredibly talented people struggle because every interaction with them became difficult.
Ann B | Creative Strategist + UGC Creator
@generatedbyann
14h
If you're a creative strategist who says, “I don't do copywriting,” I have questions. Because how are you developing the strategy without thinking about the words that communicate it? The angle is copy. The hook is copy. The problem you're choosing to emphasize is copy. The
Ann B | Creative Strategist + UGC Creator
@generatedbyann
Aug 16
I don't think enough brands study losing ads. Everyone saves winners. Everyone screenshots high-performing creatives. But losing ads often teach you just as much. Sometimes more. A weak hook shows you what failed to capture attention. Poor demonstrations reveal what
Ann B | Creative Strategist + UGC Creator
@generatedbyann
Aug 16
One thing I appreciate about creative strategy is that it forces you to separate opinions from evidence. Everyone has preferences. "I like this hook." "I think this creator is stronger." "I'd rather use storytelling." That's fine. But paid media doesn't reward opinions. It