Nielsen

@nielsen

Powering a better media future for all people.

Global 🌎

nlsn.co/6005JMfvS

Born 1923

Joined August 2008

Nielsen
@nielsen
Aug 21
World Cup 2026 may be over, but soccer season isn't. ⚽👀 The Premier League returns today, with everyone's favorite Viking, Erling Haaland, back on our screens. Already the 3rd most-watched soccer league in the U.S... could this season be even bigger? Explore more insights 👇
Nielsen
@nielsen
Aug 20
Before smartphones. Before streaming. Before television. There was the radio. 📻 From FDR's Fireside Chats to Pearl Harbor and Woodstock, radio has connected audiences through history's biggest moments. Today, 8 in 10 consumers say real-time traffic and local news in their
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Nielsen
@nielsen
Aug 20
Boston caught World Cup fever. ⚽ From the Tartan Army to Norway’s Viking Row, traveling fans helped fuel a 52% increase in local soccer fandom, the largest jump of any host city. The full host city effect and what drove fandom across the U.S. nielsen.com/insights/2026/…
Nielsen
@nielsen
Aug 19
Nielsen just leveled up its game. 7 enhancements to Big Data + Panel currency, live August 31. Wearables, smarter demographics, sharper Hispanic methodology, cleaner ACR data. More accurate TV measurement, right on time for fall. 🔗 Full release: nielsen.com/news-center/20…
Nielsen
@nielsen
Aug 18
What fans watch is only half the story. What they buy tells you the rest. 🎧 Ep. 5 of The Round Out: Fanatics’ Jeremi Gorman on the fan economy, more female, multicultural and year-round than marketers assume. Almost half of NFL merch buyers? Women. Tune in:
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