Want to send at the speed of digital? It takes more than software.

Lob is the only direct mail platform with Postal IQ advanced routing, printing and delivery infrastructure, bringing predictability to postage costs and getting your mail to its destination faster and more securely.

2026 Delivery Platform of the Year

2026 Marketing Automation Platform of the Year

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Send automated direct mail
in days not weeks

Personalize and trigger mail with your data, then get it to
the mailbox fast, at costs you can plan around.

Bar chart with five ascending vertical bars indicating increasing ROI, labeled 'ROI' at the top left.Simplified digital interface mockup with a QR code icon linked to a rectangular button by an arrow.Gradient color picker with a blue to purple square featuring a white crosshair in the center and a horizontal slider below it.Icon of a pie chart next to the text 'Average cost per piece' above a dark rounded rectangle showing the cost value '$0.54' in green.Icon of a fast-moving envelope next to text 'Delivery time savings' and bold number '5.2 days' indicating the amount of delivery time saved.Hand holding a black credit card with a chip.Blue gradient card showing text 'QR CODE SCANS' above the number 256,873.Central stylized brain icon surrounded by five smaller icons: printer, framed picture, open book, email, and document with arrow, all connected by faint lines.Donut chart labeled 'Mail Pieces Delivered' showing a large dark blue section and a smaller purple section indicating proportions.Illustration of two overlapping purple postcards with rounded corners, one in front showing blank address and message areas, and postal marks in the top right corner.Purple rounded square with a lavender pencil icon above the word 'Personalize' and two sets of double curly braces containing 'first name' and 'special offer' in a stylized font.
Graphic showing data cards: delivery time savings of 5.2 days with an envelope icon; personalization option with placeholders for first name and special offer; a color picker with a target icon; a hand holding a credit card over three overlapping cards; QR code scans totaling 256,873; average cost per piece of $0.54 with a pie chart icon; and a yellow card with icons representing printing, framing, and email features connected to a brain symbol.

Direct mail automation that improves
performance
, not just workflows

Trigger mail in Lob or plug it into your existing tools. Either way, we continually
optimize printing, routing, and postage behind every send – so mail lands
faster and costs stay predictable.

Bar chart with five ascending vertical bars indicating increasing ROI, labeled 'ROI' at the top left.Simplified digital interface mockup with a QR code icon linked to a rectangular button by an arrow.Gradient color picker with a blue to purple square featuring a white crosshair in the center and a horizontal slider below it.Icon of a pie chart next to the text 'Average cost per piece' above a dark rounded rectangle showing the cost value '$0.54' in green.Icon of a fast-moving envelope next to text 'Delivery time savings' and bold number '5.2 days' indicating the amount of delivery time saved.Hand holding a black credit card with a chip.Blue gradient card showing text 'QR CODE SCANS' above the number 256,873.Central stylized brain icon surrounded by five smaller icons: printer, framed picture, open book, email, and document with arrow, all connected by faint lines.Donut chart labeled 'Mail Pieces Delivered' showing a large dark blue section and a smaller purple section indicating proportions.Illustration of two overlapping purple postcards with rounded corners, one in front showing blank address and message areas, and postal marks in the top right corner.Purple rounded square with a lavender pencil icon above the word 'Personalize' and two sets of double curly braces containing 'first name' and 'special offer' in a stylized font.
Graphic showing data cards: delivery time savings of 5.2 days with an envelope icon; personalization option with placeholders for first name and special offer; a color picker with a target icon; a hand holding a credit card over three overlapping cards; QR code scans totaling 256,873; average cost per piece of $0.54 with a pie chart icon; and a yellow card with icons representing printing, framing, and email features connected to a brain symbol.

Personalized direct mail
without complex operations

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High Performer

Highest user adoption

Easiest Implementation

Personalize in clicks. Deliver in days. 

Spend what you planned.

Graphic showing data cards: delivery time savings of 5.2 days with an envelope icon; personalization option with placeholders for first name and special offer; a color picker with a target icon; a hand holding a credit card over three overlapping cards; QR code scans totaling 256,873; average cost per piece of $0.54 with a pie chart icon; and a yellow card with icons representing printing, framing, and email features connected to a brain symbol.
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89% of consumers say relevant mail gets them to act. Sending it should be easy.

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High Performer

Highest user adoption

Easiest Implementation

Trigger mail in Lob or plug it into your existing tools.
Either way, we continually optimize printing, routing,
and postage behind every send – so mail lands faster
and costs stay predictable.

Graphic showing data cards: delivery time savings of 5.2 days with an envelope icon; personalization option with placeholders for first name and special offer; a color picker with a target icon; a hand holding a credit card over three overlapping cards; QR code scans totaling 256,873; average cost per piece of $0.54 with a pie chart icon; and a yellow card with icons representing printing, framing, and email features connected to a brain symbol.
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Trusted by 12,000+ companies for all things direct mail – from building to routing to fulfillment.

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For teams managing complex direct mail at scale

Lob combines advanced campaign tools, award-winning APIs, Postal IQ routing, and our nationwide Print Delivery Network. Together, they speed up delivery while giving you the features and visibility you need – from campaign to mailbox.

Take a tour
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Direct Mail Delivery Engine

Postal Iq

Deliver fast – and hit your goals

Lob’s Postal IQ routing intelligence chooses the most efficient USPS entry point for every mailpiece, helping your mail reach mailboxes quickly and cost-effectively by working in step with USPS operations.

Discover Postal IQ
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We can have a mail piece printed and in the mail stream within two or three days – that’s a massive differentiator. That speed is critical for helping our customers meet compliance.

– Abby Warner, Chief Experience Officer

PRINT DELIVERY NETWORK

Scale campaigns with local production

Our nationwide Print Delivery Network produces mail near its final destination. This reduces transit time, stabilizes costs for high-volume campaigns, and ensures consistent, high-quality output at scale.

Discover Print + Delivery

DATA-DRIVEN MAIL

Personalize, target, and track every send

We make your direct mail fully data-driven, letting you segment and personalize campaigns in your dashboard or from your favorite outreach tools – and track every send from production to delivery.

Discover Create + Personalize

How Branch improved
retention 25% with
automated direct mail

One partner – from campaign to mailbox

Lob is the only platform that unites campaign tools, easy APIs, and full operational support
– managing everything from building and routing to printing and delivery.

Discover our award-winning APIs

Industry-leading direct mail compliance

Meet regulatory requirements for your industry and avoid costly violations with security practices that support HIPAA, GDPR, CCPA/CPRA, and more.

Learn more about Security at Lob
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What's new at Lob

In The News

Direct mail finds its place in healthcare marketing

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Press Release

Lob Report Shows Direct Mail Breaks Through Digital Noise

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Blog

Direct mail API solutions: how healthcare and finance companies scale securely

Read more

Mail that's high volume and high quality? Absolutely.

G2 Badge Highest user adoption Fall 2025G2 Badge Fastest implementation Fall 2025G2 Badge Best Est. ROI Fall 2025G2 Badge Easiest to do business with Fall 2025
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