Content Marketing Institute (@CMIContent) / X

Content Marketing Institute

113K posts

Content Marketing Institute

@CMIContent

We share how-to content marketing insights and guidance. Join us October 21-23, 2024 in San Diego for #CMWorld. PS, we really like the color orange.

contentmarketinginstitute.com

Joined December 2008

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Content Marketing Institute
@CMIContent
Dec 1, 2023
Content Marketing Institute
@CMIContent
Nov 30, 2023
Ever received a not-so-great content idea at your organization? Don’t despair. Follow this idea transformation framework to turn it into successful content.
contentmarketinginstitute.com
Bad Content Ideas: What To Do When You Can’t Say No
Your team gets a suggested content idea. It’s not very good. But as an astute content marketer, you know you can’t react with a quick, “No.” Instead, follow this two-part framework to arrive at a...
Content Marketing Institute
@CMIContent
Nov 30, 2023
To climb to the top of Google search results, take a topic-based approach to content planning. Justin Champion, @HubSpot’s head of search authority, explains a three-step approach to get you there.
contentmarketinginstitute.com
How Core Topics and Content Clusters Improve SEO Rankings
Climb to the top of Google search by walking backward step by step to create a valuable piece of pillar content – Content Marketing Institute
Content Marketing Institute
@CMIContent
Nov 29, 2023
Improve your business case and your brand’s content and marketing in 2024 with this curated list of helpful statistics from this year’s CMI research.
contentmarketinginstitute.com
57+ Content Marketing Statistics To Help You Succeed in 2025
Input from you and your peers in CMI’s surveys generated a lot of numbers. We curated the top stats from the 2024 B2B content marketing research, career outlook, and niche surveys of marketers,...
Content Marketing Institute
@CMIContent
Nov 29, 2023
Last chance to save 20% on our #ContentMarketing Certification program! Enroll by tomorrow, Nov 30, and unlock a 15-hour on-demand course that will sharpen your content marketing skills and prepare you to earn PCM® credentials from @AMA_Marketing. cmi.media/57dl