Your messaging is only as good as its timing.
Dealerships can chase new leads, call past customers, or send perfectly curated email blasts, but if it reaches the shopper at the wrong moment, the sale is dead on arrival. Whatās worse is, you risk alienating them when the right
š Welcome to Fullpath by Cox Automotive
š§ AI Ecosystem for Car Dealers
š Helping dealers harness AI + data for smarter customer journeys
- Small feature updates for big impact. ā In this episode of āItās 5:00 Somewhere,ā our hosts, Fullpathās VP of Marketing Ilana Shabtay and CRO Mike Colacchio, dive into the world of fixed ops and how dealerships can leverage CDPs alongside rich data ecosystems to drive
- Minimize security risk with an internal AI agent. In 2026, most dealership teams rely on AI for customer insights and data analysis, but using external tools risks exposing sensitive data. Fullpathās Omni Agent solves this. Built directly into your CDP, Omni already has secure
- Stop relying on generic reminders and start sending smarter service campaigns.Ā Schedule a demo today to discover all the ways you can create more service ROs >> hubs.la/Q04q3RRD0
- Connect with customers at the perfect moment.Ā Grant Gernhardt at DeFouw Automotive shares how Audience Activation helped his dealership connect with customers. Learn more >> hubs.la/Q04q42X60

