Events

Join the Digital Advertising Alliance of Canada (DAAC) for its annual Summit, where industry leaders gather to discuss the latest developments in digital advertising, privacy, and responsible data practices.

​Hear the latest updates on DAAC initiatives, emerging privacy and advertising developments, and the issues shaping our industry. Whether you’re looking to stay informed, exchange ideas, or expand your network, the Summit offers a valuable opportunity to connect with peers and senior decision-makers from across the ecosystem.

The 10th Anniversary Edition of the EDAA Summit comes at a defining moment for Europe’s digital advertising ecosystem. Join us in Brussels on November 17 to hear about EDAA’s strategic ambitions and holistic intent over the past, present and future, and learn how today’s actions can yield positive benefits for a wide variety of stakeholders for many years to come.

How can we ensure that personalised advertising continues to play its vital role in the digital space, effectively balancing consumer expectations with evolving regulatory requirements? Join us to discuss these critical issues and more, guided by expert speakers including industry leaders, privacy experts, and regulatory authorities. Their insights and perspectives will illuminate the current state of affairs, highlighting both challenges and future opportunities.

EDAA is pleased to be a partner and exhibitor at The Business Show Amsterdam 2027, a major European event bringing together business leaders, technology providers, and growth-focused companies from across all sectors. For organisations in the digital advertising ecosystem, this is a chance to step outside the same circle and engage with a broader audience grappling with the same forces reshaping every business today: AI adoption, digital transformation, international expansion, and rising customer expectations.

Be sure to visit EDAA if you’d like to talk about self-regulatory programme for data-driven advertising, the AdChoices Icon, and how transparency and consumer choice support a sustainable business: join us at booth A398!

The global leaders behind AdChoices are coming together in Cannes to answer the pressing question: how do we build trust in times of uncertainty, international tensions, and shifting regulatory requirements?

Over the last decade, AdChoices has functioned as a catalyst for industry alignment: through two panel discussions, we will demonstrate how global transparency standards continue to empower consumers, create stability for businesses, and break through the fog of uncertainty.

Join us at La French Connexion (Croisette Beach Hotel) on 24 June!

EDAA is proud to reconfirm its role as Media Partner at DMWF Global 2026!

As the definitive event for senior leaders shaping the future of marketing technology, DMWF Global is a must-attend conference and exhibition. More than 3,000 senior marketing professionals from the world’s most influential brands will come together to explore the full spectrum of modern marketing. Across two transformative days, the event will spotlight cutting-edge technologies, forward-thinking strategies, and the solutions driving the next era of digital growth.

EDAA will be present on the exhibition floor throughout the event: come see us at booth 232!

Following a hugely successful DMWF Global in London this June, DMWF is bringing the heat to Amsterdam on 25–26 November, uniting 150+ marketing and tech leaders for two days of cutting-edge insights and innovation.

The event will explore topics that are shaping the future of digital marketing, including AI, Data & Insights, CRM, Email, Automation, Digital Transformation, Content, Analytics, SEO, Affiliates, Influencer Marketing, Social Media, Community Building, Performance Marketing, eCommerce, Leadership, Brand Strategy, Omnichannel, Personalisation, Video, Mobile Marketing, Communications, CX, and more.

With an expected 2,000+ experienced marketing professionals from around the globe, DMWF Europe offers an opportunity to become part of a thriving marketing community.

Join us at the EDAA Summit 2025 — The Value Exchange: Responsible Personalisation for a Fair Digital Future! The ninth edition of EDAA’s flagship conference will delve into the latest regulatory developments on digital advertising and their implications for businesses and consumers. We’ll explore the status of implementation and enforcement of existing rules and unpack expectations about upcoming ones, focusing on their impact across national markets.

How can we ensure that personalised advertising continues to play its vital role in the digital space, effectively balancing consumer expectations and evolving regulatory requirements? Join us to discuss these critical issues and more, guided by expert speakers including industry leaders, privacy experts, and regulatory authorities. Their insights and perspectives will illuminate the current state of affairs, highlighting both challenges and future opportunities.

With the Digital Services Act (DSA) now in force, agencies are under pressure to rethink how they approach targeting, media buying, reporting and client trust.

On 21 October at 15:00 CET, join our EACA Chats session with Peter Kosmala, digital policy leader & advisor to EDAA, to find out what this means for you, and how to turn regulatory expectations into strategic value.

EDAA is proud to be Media Partner at this year’s edition of DMWF Global!

DMWF Global will take over Olympia on 24–25 June, bringing together over 2,500+ senior marketing professionals, 150+ expert speakers, and 90+ solution providers across a brand-new agenda featuring 10 focused conference tracks.

It will be an opportunity to discover the latest innovations, forge powerful connections, and meet and connect with key decision-makers from brands like Microsoft, The Coca-Cola Company, Publicis Groupe, HSBC, TikTok, BT Group, Unilever, Diageo, Dolce & Gabbana, TUI and many more!

EDAA will be present on the exhibition floor and on stage, with Giorgio La Rosa, Industry Relations & Compliance Coordinator, moderating the panel “How to Manage Customer Expectations Online”.

Read more about the event here.

This year’s Summit – in its 13th edition – is coming to Washington DC – where DAA Summits first began in 2013. There are numerous challenges to protect both business and the consumer engagement DAA represents. Being back in DC uniquely reminds us to focus on interest-based advertising and privacy in the context of a new Administration and Congress – as well as other policymakers.

The theme for this year’s event is “ADvocate!” – 2025 brings a need to remind ourselves and our larger stakeholder community of the convenient, relevant, approachable, respectful ad-subsidised connected world we have created to serve our customers. There may be a changing landscape ahead, but we are rock-solid evidence (for 15 years) of how responsible digital advertising can and does good for the consumer and society.

Join us at IAB Belgium’s Afterwork 5@7 to discuss the role of cookies in the ever-evolving landscape of third- and first-party data.

The digital marketing world is undergoing a major transformation—the “cookie-less era.” This shift refers to the growing move away from third-party cookies, which have traditionally been used to track user behavior online. Driven by increasing privacy concerns, new regulations, and technological advancements, this change is reshaping how businesses connect with their audiences.

While the transition presents challenges, such as changes in targeting and measurement, it also opens new doors. Marketers now have the opportunity to explore innovative approaches, improve data quality, and build stronger, more transparent relationships with consumers. Those who adapt to these changes will not only survive but thrive in this evolving landscape.

The event will feature a keynote presentation by EDAA’s Director of Programme Development Ionel Năftănăilă on the topic of 𝘚𝘦𝘭𝘧-𝘳𝘦𝘨𝘶𝘭𝘢𝘵𝘪𝘰𝘯 𝘪𝘯 𝘢 𝘤𝘰𝘰𝘬𝘪𝘦-𝘭𝘦𝘴𝘴 𝘸𝘰𝘳𝘭𝘥:𝘌𝘋𝘈𝘈’𝘴 𝘷𝘪𝘴𝘪𝘰𝘯 𝘧𝘰𝘳 𝘳𝘦𝘴𝘱𝘰𝘯𝘴𝘪𝘣𝘭𝘦 𝘥𝘪𝘨𝘪𝘵𝘢𝘭 𝘢𝘥𝘷𝘦𝘳𝘵𝘪𝘴𝘪𝘯𝘨 𝘪𝘯 𝘌𝘶𝘳𝘰𝘱𝘦.

Read more about the event here.