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ZEE5

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Zee 5
Image
Logo used since 2025
Company typeSubsidiary
Website type
OTT platform
Available in
  • Bengali
  • Bhojpuri
  • English
  • Gujarati
  • Hindi
  • Kannada
  • Malayalam
  • Marathi
  • Odia
  • Punjabi
  • Tamil
  • Telugu
Headquarters
Mumbai, Maharashtra, India
Area served190+ countries
OwnerZee Entertainment Enterprises
IndustryEntertainment, mass media
Products
Services
  • Film production
  • Film distribution
  • Television production
Websitewww.zee5.com
CommercialYes
RegistrationOptional
Users119.5 million monthly (As of December 2022)[1]
Launched14 February 2018; 8 years ago (2018-02-14) (India)
22 June 2021; 5 years ago (2021-06-22) (USA)
Current statusActive

Zee 5 or Z5 is an Indian subscription video on-demand over-the-top streaming television service owned by Zee Entertainment Enterprises.[2] It was launched in India on 14 February 2018 with content in 12 languages.[3] The Zee 5 app is available on Android and iOS.[3] In December 2018, Zee 5 had 56.3 million monthly active users,[4] increasing to 65.9 million by the end of 2020.[5]

History

Ozee was an Indian digital online platform that was launched in February 2016[6] by Zee Entertainment Enterprises. It was integrated into Zee 5 in February 2018.[7]

Programming

The service started streaming web series in 2018 with Nanna Koochi (Telugu),[8] America Mappillai (Tamil)[9][10] and Dhatt Tere Ki (Hindi),[8] followed in the same year by Kallachirippu, produced by popular filmmaker Karthik Subbaraj,[11][12] Karenjit Kaur – The Untold Story of Sunny Leone, and Life Sahi Hai.[8]

In July 2019, Zee 5 and ALTBalaji announced that ZEE5 subscribers would get seamless access to ALTBalaji's originals in addition to existing Zee 5 content.[13] ZEE5 made an exclusive deal with The Blunt for five web series, starting with Faltu Engineers.[14]

Original programming

Original series

Sports

In January 2023, Zee 5 became the official streaming partner for International League T20 cricket, marking the service's entry into major sports streaming.[15] In 2024, Zee 5 added football to its sports catalogue by streaming Calcutta Football League matches.[16]

In June 2026, Zee 5 secured the rights to stream all major FIFA tournaments in India from 2026 to 2034. This includes the 2026, 2030, and 2034 FIFA World Cups.

HiPi

HiPi is a video sharing social platform for Indian audiences, available free on the Zee 5 app, where users can record and upload their own videos and can also view and engage with the videos shared by other people.[17][18]

Availability

The service was launched in the United States on 22 June 2021; Zee 5's Archana Anand and actress Priyanka Chopra Jonas attended.[19][20]

Mobile app

The service offers a mobile app on three platforms, and it has partnered with Applicaster,[21][22] Lotame, Talamoos and A.I. video enhancement startup Minute.ly to provide enhanced UI/UX and improved application performance.[23]

See also

References

  1. ↑ "Earnings Update for Q3 FY23" (PDF). Zee Entertainment Enterprises. 13 February 2023. p. 3.
  2. ↑ "Netflix vs Amazon Prime Video vs Disney+Hotstar vs Zee 5 vs Alt Balaji vs Voot others: Subscription plans detailed". The Indian Express. 7 May 2020.
  3. 1 2 "ZEEL announces the launch of ZEE5: India's largest, most comprehensive digital entertainment platform for language content". exchange4media. 14 February 2018. Retrieved 18 October 2026.
  4. ↑ "ZEE5 maintains momentum with 56.3 mn MAU in third quarter". Indian Television. 15 January 2019.
  5. ↑ Deep, Aroon (5 February 2021). "Zee5 had 65.9 million monthly active users and 5.4 million daily active users in Q3FY21". MediaNama. Retrieved 2 February 2025.
  6. ↑ Pai, Vivek (26 February 2016). "Zee Digital launches online streaming platform OZEE". www.medianama.com. Retrieved 11 January 2018.
  7. ↑ "Zee Entertainment launches new video streaming platform Zee5". Livemint.com. 14 February 2018. Retrieved 31 October 2018.
  8. 1 2 3 "ZEE5". comingsoon.zee5.com. Archived from the original on 31 March 2020. Retrieved 12 September 2020.
  9. ↑ "America Mappillai: A ZEE5 Originals Tamil Web Series". desiblitz.com. Retrieved 17 April 2018.
  10. ↑ "ZEE5 launches its first Tamil original series 'America Mappillai'". desiblitz.com. Archived from the original on 23 July 2018. Retrieved 3 August 2018.
  11. ↑ "ZEE5 to launch Tamil web series 'Kallachirippu'". BizAsia | Media, Entertainment, Showbiz, Events and Music. 24 July 2018. Retrieved 3 August 2018.
  12. ↑ "Karthik Subbaraj is thrilled about web series Kallachirippu". The Indian Express. 25 July 2018. Retrieved 3 August 2018.
  13. ↑ Jha, Lata (29 July 2019). "ZEE5 and ALTBalaji announce content alliance". mint.
  14. ↑ "Indore: Local actors have a chance to make it big on world stage". Free Press Journal. Retrieved 26 August 2023.
  15. ↑ "UAE T20 media rights. Zee bags media rights for UAE T20 league globally". TheHinduBusinessLine. 24 March 2022.
  16. ↑ "ZEE5 live streams Calcutta Football League matches". Indian Television. 18 July 2024. Retrieved 18 October 2026.
  17. ↑ "Zee5 to launch HiPi, an indigenous TikTok rival in India". techradar.com.
  18. ↑ "Zee5 to launch a made-in-India rival to take on TikTok". tech.hindustantimes.com.
  19. ↑ "ZEE5 launches in the U.S. as world's largest streaming platform for South Asian content: Mega launch event with Priyanka Chopra Jonas". The Times of India. Mediawire. 25 June 2021. Retrieved 26 June 2021.
  20. ↑ Keck, Catie (22 June 2021). "South Asian streaming service Zee5 launches in the US". The Verge. Retrieved 24 November 2024.
  21. ↑ "Zee5 partners with Israeli firm Applicaster to improve viewer experience". The Hindu.
  22. ↑ "ZEE5 partners with Israeli tech company Applicaster". Business Standard.
  23. ↑ "ZEE5 chooses Applicaster to enhance app experience". Rapid TV news.
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